John Scrofano

VP of Growth at Routable
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Contact Information
us****@****om
(386) 825-5501
Location
Seattle, US

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5.0

/5.0
/ Based on 2 ratings
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Julian Fann

John has been a pleasure to work with. He gives a clear, detailed view of the objectives, while weaving in humor and general social niceties. He is a very available person when you need him.

Brad Warthan

John is an amazing manager who strives for excellence in all aspects of his life

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • VP of Growth
      • Dec 2022 - Present

      Routable automates accounts payables, payments, and reconciliation to save time, money, and mistakes. Think how a ridesharing company can pay hundreds of thousands of drivers a day or a company can pay thousands of vendors a month. Im leading the charge on bringing in the dough (revenue), witty accounting copy, and turbocharging the union of our product and go-to-market teams. Routable automates accounts payables, payments, and reconciliation to save time, money, and mistakes. Think how a ridesharing company can pay hundreds of thousands of drivers a day or a company can pay thousands of vendors a month. Im leading the charge on bringing in the dough (revenue), witty accounting copy, and turbocharging the union of our product and go-to-market teams.

    • United States
    • Financial Services
    • 700 & Above Employee
    • Vice President of Passbook
      • Mar 2020 - Dec 2022

      Passbook is modern banking, made for immigrants. Check it out at Passbook.app! I get to lead a 0->1 start-up within a late stage startup, helping to accomplish Remitly's broad vision of transforming the lives of immigrants and their families through the most trusted financial services on the planet. Passbook is the fruit of deep and innovative customer development and Remitly's first new business outside remittances.

    • Director of New Initiatives
      • Mar 2018 - Mar 2020

      I get to lead the creation and development of the next new big businesses following the core remittance product.

  • Landmark Properties
    • Greater Seattle Area
    • Managing Partner
      • Jun 2014 - Mar 2020

      Urban infill, mutli-family, real estate development projects in Seattle. Urban infill, mutli-family, real estate development projects in Seattle.

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • CEO
      • Jan 2015 - Jan 2018

      Garmentory is building the global destination for premium retail/young luxury. I joined, then led and built a team that: - Grew 10x in just first two years (on a tiny budget) - Dramatically improved net and gross margins - Became a category leading brand - NPS growth from average to near top of the chart - Raised venture capital - Is the most liquid marketplace in the category - Built the largest inventory and sales data platform for indie apparel retailers… Show more Garmentory is building the global destination for premium retail/young luxury. I joined, then led and built a team that: - Grew 10x in just first two years (on a tiny budget) - Dramatically improved net and gross margins - Became a category leading brand - NPS growth from average to near top of the chart - Raised venture capital - Is the most liquid marketplace in the category - Built the largest inventory and sales data platform for indie apparel retailers in the world (that we know of) Personal Contributions: - Set vision, strategy, and cultural aspirations - Led executive team + direct reports from ops teams - Led product and team through major change in strategy and market positioning - New product spec development and optimization of existing product - Worked across two offices in US and Canada - IC work on customer acquisition (organic, search, and paid) and product roadmaps - Introduced OKRs, assessments, and worked with team to define goals, metrics, and strategy - Defined product for and worked with team to build and roll out extensive data solutions providing insight into every aspect of the business, from inventory to customer lifetime values by channel Show less Garmentory is building the global destination for premium retail/young luxury. I joined, then led and built a team that: - Grew 10x in just first two years (on a tiny budget) - Dramatically improved net and gross margins - Became a category leading brand - NPS growth from average to near top of the chart - Raised venture capital - Is the most liquid marketplace in the category - Built the largest inventory and sales data platform for indie apparel retailers… Show more Garmentory is building the global destination for premium retail/young luxury. I joined, then led and built a team that: - Grew 10x in just first two years (on a tiny budget) - Dramatically improved net and gross margins - Became a category leading brand - NPS growth from average to near top of the chart - Raised venture capital - Is the most liquid marketplace in the category - Built the largest inventory and sales data platform for indie apparel retailers in the world (that we know of) Personal Contributions: - Set vision, strategy, and cultural aspirations - Led executive team + direct reports from ops teams - Led product and team through major change in strategy and market positioning - New product spec development and optimization of existing product - Worked across two offices in US and Canada - IC work on customer acquisition (organic, search, and paid) and product roadmaps - Introduced OKRs, assessments, and worked with team to define goals, metrics, and strategy - Defined product for and worked with team to build and roll out extensive data solutions providing insight into every aspect of the business, from inventory to customer lifetime values by channel Show less

    • Online Audio and Video Media
    • 1 - 100 Employee
    • Co-Founder, CEO
      • Dec 2007 - Feb 2015

      Houzz for Weddings. Tablet oriented, natively monetized, gorgeous wedding inspiration. Brides love to plan their weddings with images, but are frustrated by not being able connect the inspiration of the image with any (planning/booking/buying) action. OneWed connects inspiration with action, sourcing images from 40,000+ local vendors, top tier brands, and retailers where a bride can plan, book, or buy the things that inspire her most. Good-bye banner ads and vendor listings… Show more Houzz for Weddings. Tablet oriented, natively monetized, gorgeous wedding inspiration. Brides love to plan their weddings with images, but are frustrated by not being able connect the inspiration of the image with any (planning/booking/buying) action. OneWed connects inspiration with action, sourcing images from 40,000+ local vendors, top tier brands, and retailers where a bride can plan, book, or buy the things that inspire her most. Good-bye banner ads and vendor listings. Advertisers can finally connect with customers natively, through the images brides want to see anyway. I've helped lead the company from inception to being a top 5 wedding websites. Our iOS application is #2 in our category, behind TheKnot, a public company. All with no marketing dollars.We've attracted over 40,000 local professionals to sign up, have one of the largest databases of wedding images online, and have won advertising accounts with the biggest brands in our industry. I love to build. Build vision, build people, build product, build sales, and build passionate customers. Show less Houzz for Weddings. Tablet oriented, natively monetized, gorgeous wedding inspiration. Brides love to plan their weddings with images, but are frustrated by not being able connect the inspiration of the image with any (planning/booking/buying) action. OneWed connects inspiration with action, sourcing images from 40,000+ local vendors, top tier brands, and retailers where a bride can plan, book, or buy the things that inspire her most. Good-bye banner ads and vendor listings… Show more Houzz for Weddings. Tablet oriented, natively monetized, gorgeous wedding inspiration. Brides love to plan their weddings with images, but are frustrated by not being able connect the inspiration of the image with any (planning/booking/buying) action. OneWed connects inspiration with action, sourcing images from 40,000+ local vendors, top tier brands, and retailers where a bride can plan, book, or buy the things that inspire her most. Good-bye banner ads and vendor listings. Advertisers can finally connect with customers natively, through the images brides want to see anyway. I've helped lead the company from inception to being a top 5 wedding websites. Our iOS application is #2 in our category, behind TheKnot, a public company. All with no marketing dollars.We've attracted over 40,000 local professionals to sign up, have one of the largest databases of wedding images online, and have won advertising accounts with the biggest brands in our industry. I love to build. Build vision, build people, build product, build sales, and build passionate customers. Show less

    • Wireless Services
    • 1 - 100 Employee
    • Director of Business Development
      • Jan 2006 - Dec 2007

      Post acquisition, Mixxer was the new brand of 3GUpload (below). I ran the original 40+ team from the Indianapolis office before moving to the new Seattle headquarters. From Seattle, I helped run product, business development, our music licensing effort, legal and DMCA compliance, and contracts/relationships with any 3rd parties. Our company made big bets, knowing that social networking would be bigger on the mobile phone than even on the web. Post acquisition, Mixxer was the new brand of 3GUpload (below). I ran the original 40+ team from the Indianapolis office before moving to the new Seattle headquarters. From Seattle, I helped run product, business development, our music licensing effort, legal and DMCA compliance, and contracts/relationships with any 3rd parties. Our company made big bets, knowing that social networking would be bigger on the mobile phone than even on the web.

  • 3GUpload.com, Inc.
    • Indianapolis, Indiana Area
    • Finance Director, Co-Founder
      • May 2004 - Dec 2005

      3Gupload was my first start-up and an incredible ride. As part of the senior management team, we grew the business from a small shop operating from a retail storefront into a 40 person strong 10+ mm in revenue business and market leader in a few years. I was in charge of all finance and accounting, was ultimately responsible for financial statements, revenue and sales forecasts, and budgets. I was also in charge of the licensing department, forging over a hundred agreements with… Show more 3Gupload was my first start-up and an incredible ride. As part of the senior management team, we grew the business from a small shop operating from a retail storefront into a 40 person strong 10+ mm in revenue business and market leader in a few years. I was in charge of all finance and accounting, was ultimately responsible for financial statements, revenue and sales forecasts, and budgets. I was also in charge of the licensing department, forging over a hundred agreements with music publishers and over a dozen agreements with record labels in a very short period of time. I also handled all partnership contracts and legal items for the business. I was closely involved in each step of the company's financing/sale to VantagePoint Venture Partners. Show less 3Gupload was my first start-up and an incredible ride. As part of the senior management team, we grew the business from a small shop operating from a retail storefront into a 40 person strong 10+ mm in revenue business and market leader in a few years. I was in charge of all finance and accounting, was ultimately responsible for financial statements, revenue and sales forecasts, and budgets. I was also in charge of the licensing department, forging over a hundred agreements with… Show more 3Gupload was my first start-up and an incredible ride. As part of the senior management team, we grew the business from a small shop operating from a retail storefront into a 40 person strong 10+ mm in revenue business and market leader in a few years. I was in charge of all finance and accounting, was ultimately responsible for financial statements, revenue and sales forecasts, and budgets. I was also in charge of the licensing department, forging over a hundred agreements with music publishers and over a dozen agreements with record labels in a very short period of time. I also handled all partnership contracts and legal items for the business. I was closely involved in each step of the company's financing/sale to VantagePoint Venture Partners. Show less

Education

  • Indiana University - Kelley School of Business
    B.S., Finance, Entrepreneurship, Real Estate
  • Indiana University Bloomington
    B.S., Finance, Entrepreneurship, Real Estate
  • St. Xavier HS
  • Princeton

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