John Gunning

Chief Growth Officer at Wondercide
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Contact Information
us****@****om
(386) 825-5501
Location
Austin, US

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5.0

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Brian Thille- MBA

I had the pleasure of being a colleague of John’s for several years at Central Garden & Pet. John is a very accomplished marketer and general manager of consumer packaged goods. John’s leadership and strategic thinking set the groundwork for explosive growth in slow growth category. His in depth experience spans all facets of new product development- concept ideation, consumer research, packaging development, legal and regulatory compliance, manufacturing feasibility, pricing, promotions, consumer activation, and lifecycle management. Additionally, John is a master of agency management, setting clear strategic objectives, articulate concise briefs and ensuring the satisfactory completion of deliverables. A man of high personal standards, he holds his team accountable, and coaches and mentors wherever possible. As a colleague, I learned immensely from John - he is a invaluable asset to any team or company looking to elevate their marketing and product development capabilities.

Josh Emshoff

John is an inspiring leader who uses his extensive abilities, drive, and foresight to accomplish both marketing and cross-functional business objectives. His strategic thinking allows him to take advantage of opportunities and create solutions to complex problems. I am thankful to count him as a mentor, and would be happy to work under his leadership again in the future.

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Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Chief Growth Officer
      • Oct 2019 - Present

      Provide the leadership, management and vision necessary to ensure that the company has the proper operational controls, administrative and reporting procedures, and people systems in place to efficiently grow the brand and to ensure financial strength and operating efficiency. Responsibility for day to day management, long-term strategic leadership, and oversight of the core functions directly influencing the growth of the business: Sales, Marketing, Product Innovation and Customer Service. Provide the leadership, management and vision necessary to ensure that the company has the proper operational controls, administrative and reporting procedures, and people systems in place to efficiently grow the brand and to ensure financial strength and operating efficiency. Responsibility for day to day management, long-term strategic leadership, and oversight of the core functions directly influencing the growth of the business: Sales, Marketing, Product Innovation and Customer Service.

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Vice President Marketing
      • Jul 2016 - May 2019

      Responsible for developing marketing strategy to extend and grow better-for-you household cleaning brand, Lemi Shine. Led brand strategy, promotion and product line extensions to feed aggressive revenue growth. Introduced formal, insights-driven stage and gate development process leading cross-functional team that launched innovative new products in adjacent segments with major retailers nationwide. Developed and managed fully integrated campaigns across traditional, digital, social… Show more Responsible for developing marketing strategy to extend and grow better-for-you household cleaning brand, Lemi Shine. Led brand strategy, promotion and product line extensions to feed aggressive revenue growth. Introduced formal, insights-driven stage and gate development process leading cross-functional team that launched innovative new products in adjacent segments with major retailers nationwide. Developed and managed fully integrated campaigns across traditional, digital, social, influencer, retail and PR, utilizing both agency and in-house resources. Recruited and directly led team of specialists comprised of Brand Management, Creative, Shopper Marketing, R&D and Customer Service.

    • Sr. Director of Marketing and Brand Development
      • Jul 2014 - Jul 2016

      Recruited to lead challenger brand re-positioning and establish best in class marketing program to accelerate growth. Directed extensive primary and secondary research to develop consumer segmentation and positioning to successfully transition from niche brand to complete household cleaning brand built on unique selling proposition. Drove and executed complete package overhaul to align with positioning.

    • Marketing Director
      • Mar 2010 - Jul 2014

      Led Central’s consumer pest brands. Responsible for driving both top line and bottom line growth through directing research-driven innovation, cross-functional product development teams, sales execution, consumer promotion and strategic brand development.

    • Senior Brand Manager
      • Apr 2008 - Mar 2010

      Promoted to manage broad brand portfolio P&L and advance strategic brand consolidation roadmap for the entire SBU. Developed SKU profitability analytics, designed brand consolidation objectives, and conceived formal brand marketing plans.

    • Brand Manager
      • Apr 2006 - Mar 2008

      Promoted to manage and grow regional brands and develop cross-functional business processes to integrate, stabilize and manage acquired brand portfolios.

    • Associate Brand Manager
      • Apr 2004 - Mar 2006

      Promoted to manage and grow Private Label and Control Label garden product lines in all aspects, from forecasting and production planning to packaging, new product development and pricing.

    • Sales and Marketing Analyst
      • Mar 2003 - Mar 2004

      Hired to build data analysis systems to manage brands and grow business.

Education

  • The University of Texas at Austin - Red McCombs School of Business
    MBA, Entrepreneuship
  • University at Buffalo
    Bachelor of Arts - BA, Political Science

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