Experience

Extreme

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Content Strategist

  • Feb 2022 - Present

  It’s my job to enhance our clients' digital visibility, focusing particularly on organic search. • Content strategy: Overseeing and managing the strategies of retained clients. Experience working on a wide range of B2B and B2C accounts — FMCG, retail, construction, legal, tourism and more. • Copywriting & content SEO: A large part of my role involves creating search-optimised website copy — product pages, blog posts and landing pages. I also create copy for press releases, email… Show more It’s my job to enhance our clients' digital visibility, focusing particularly on organic search. • Content strategy: Overseeing and managing the strategies of retained clients. Experience working on a wide range of B2B and B2C accounts — FMCG, retail, construction, legal, tourism and more. • Copywriting & content SEO: A large part of my role involves creating search-optimised website copy — product pages, blog posts and landing pages. I also create copy for press releases, email, brochures, white papers and award submissions. • Link building & media relations: This largely includes brainstorming and pitching insight-led, data-driven news stories to secure backlinks. Liaising with journalists to ‘sell in’, secure opportunities and follow up PR campaigns. • Client liaison, reporting & new business: Whether it's briefing our clients on results from the last quarter, feeding into a new business slide deck or pitching to a prospective client, I'm involved in representing the Content department at Extreme.

• Senior PR and Content Executive

  • Nov 2020 - Feb 2022

  Harrogate, England, United Kingdom

• PR and Content Executive

  • Jan 2018 - Nov 2020

• PR Account Executive

  • Jul 2017 - Jan 2018

  Harrogate, United Kingdom

• Junior PR Executive

  • Jul 2016 - Jul 2017

  Harrogate