Experience

CBES Group

• Hong Kong
• Retail
• 1 - 100 Employee

• Ecommerce Specialist

  • Jul 2020 - Present

  CBES, TaiwanJoined CBES as E-Commerce Customer Service in 2018 and promoted as Senior E-Commerce Specialist in 2020. Analyzed and organized clients' products in Amazon, Walmart, Lazada or Shopee and examined competitors' market strategies to realized their products' unique points. Developed different strategies including advertising, promotions and content and keyword optimization to improve GMV for clients. Operated 10+ clients' products with different categories.--- Senior E-Commerce Specialist (2020.07 - Present)1. Marketing Planning & Implementing- Implemented and planned strategic advertising, pricing and promotions to increase revenue for a client of car accessories. Achieved 500000 HKD revenue in Aug 2022.- Reorganized products' picture design and points to increase products' impressions. Gained 94021 HKD revenue for the client of healthy supplements in Nov 2022.- Improved on the communication and collaboration with clients with patience and meticulous personality.2. Advertisement Strategy- Administered more advertising budgets to increased revenue 89% compared 2021 (YoY) for a client of car accessories.- Reduced advertising cost from invalid keywords in Amazon to optimize product awareness.- Kept tracking on advertising budgets to prevent over budget.3. Marketing Analysis & Research- Researched different competitors' strategies. Organized and discussed products' picture features with managers.- Analyzed competitors' products to identify other sellers how to sell and promo their products.- Monitored and assessed market trends and customers' needs.---E-Commerce Customer Service (2018.11 – 2020.06)- Assisted customers with service complaints. Reduced negative claims from customers by offering a 10% off coupon.- Earned above 80% customer positive feedback.- Received messages from online customers. Provided information regarding services or products. Show less

• Customer Service Specialist

  • Nov 2018 - Jun 2020

  - Assisted customers with service complaints. Reduced negative claims from customers by offering a 10% off coupon.- Earned above 80% customer positive feedback.- Received messages from online customers. Provided information regarding services or products.



Uropanet

• Sheffield, United Kingdom

• Uropanet project

  • Sep 2017 - Nov 2017

  Intern – Uropanet - Conducting market research to find answers about consumer requirements, habits and trends. - Assisting in outbound or inbound marketing plans by demonstrating expertise in different countries. - Identifying threats in various technology cameras. Intern – Uropanet - Conducting market research to find answers about consumer requirements, habits and trends. - Assisting in outbound or inbound marketing plans by demonstrating expertise in different countries. - Identifying threats in various technology cameras.