John Lauro

Director Channel Marketing at HS Ad North America
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English -

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Bio

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5.0

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LinkedIn User

John is one of the few people who has a healthy balance of professionalism, sincerity and tenacity. As my counterpart in numerous negotiations, John has shown the unique ability to strike a firm but fair deal through honesty and a win-win mentality. As a leader in the rapidly-changing internet marketing industry, John has always been a forward-thinking peer who could quickly assess the strategic opportunities in any situation. As a colleague with whom I have shared management philosophies, John continues to demonstrate the importance of creative thinking, risk-taking, and ultimately, the execution of practical solutions to operational problems. John is a well-rounded manager who is a valuable asset to any organization, and I gladly endorse him for a key role at any company.

Sgt. Jeff Stewart

Wow! Meeting and working with John is a slice of heaven. His brain works on a completely different level to anyone I've known. No issue is too challenging, no topic off limits. He takes the hardest jobs and makes them look easy. I'm truly better at whatever I'm doing when I work with him. He has the inate ability to get to the core of the matter and fix what's broken immediately. John is tireless, effective, and enthusiastic in all he does - and always leaves the campground better than he found it!

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director Channel Marketing
      • Apr 2022 - Present

      Oversee both Home Appliance and Home Electronic teams that execute revenue-creating joint LG/Retailer digital marketing programs. As well as strategically develop, execute and monitor digital retail marketing programs for all LG retailers.

    • Associate Director, Channel Marketing Home Appliance
      • May 2016 - Present

    • Sr. Digital Retail Marketing Manager Home Appliance
      • May 2014 - Apr 2022

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Manager
      • 2008 - May 2014

      As the Digital Marketing Manager at Casio America, Inc. I managed thirteen websites including 4 E-commerce sites. Was also responsible for the development and execution of all digital marketing and online initiatives. As the Digital Marketing Manager at Casio America, Inc. I managed thirteen websites including 4 E-commerce sites. Was also responsible for the development and execution of all digital marketing and online initiatives.

    • Sales & Marketing Manager
      • 2003 - 2008

      Sales & Marketing Manager for a multi-million dollar, four-time INC 500 company. My initial role was to create an online marketing strategy to sell our company’s product line direct to consumers. That later developed into managing all online marketing and sales initiatives for both B2B and B2C. Under my management I built a E-commerce site with community of enthusiasts and increased sales for Street Glow, Inc. by double digits. Sales & Marketing Manager for a multi-million dollar, four-time INC 500 company. My initial role was to create an online marketing strategy to sell our company’s product line direct to consumers. That later developed into managing all online marketing and sales initiatives for both B2B and B2C. Under my management I built a E-commerce site with community of enthusiasts and increased sales for Street Glow, Inc. by double digits.

    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Operations
      • Jan 2000 - Jan 2003

      Maintained and managed all operations for a 150 year old, 45-acre, 37 room, Inn & Spa/seminar facility in the Napa Valley. Sourced and ordered all supplies for both the resort and seminars. Managed vendor relationships to handle all day to day operations, as well as property upgrades and remodels. Additionally I supervised a marketing/web department that maintained two websites as well as the CRM and direct mailers. Maintained and managed all operations for a 150 year old, 45-acre, 37 room, Inn & Spa/seminar facility in the Napa Valley. Sourced and ordered all supplies for both the resort and seminars. Managed vendor relationships to handle all day to day operations, as well as property upgrades and remodels. Additionally I supervised a marketing/web department that maintained two websites as well as the CRM and direct mailers.

    • United States
    • Apparel & Fashion
    • 700 & Above Employee
    • Store Manager
      • 1995 - 2000

      Hired as an assistant manager in a location with 6 Million Dollars in annual sales, and was relocated and promoted to General Manager in a store with 10 Million Dollars in annual sales. Implemented programs to improve customer service. Tracked store/company sales by department and worked with the merchandising team to boost sales. Hired as an assistant manager in a location with 6 Million Dollars in annual sales, and was relocated and promoted to General Manager in a store with 10 Million Dollars in annual sales. Implemented programs to improve customer service. Tracked store/company sales by department and worked with the merchandising team to boost sales.

Education

  • College of Marin

Community

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