John Gerstner

Vice President at Insureous Health Solutions
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Contact Information
us****@****om
(386) 825-5501
Location
St Augustine, Florida, United States, US
Languages
  • English -

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Credentials

  • Accredited Business Communicator
    International Association of Business Communicators
    Jan, 1987
    - Nov, 2024

Experience

    • United States
    • Insurance
    • 1 - 100 Employee
    • Vice President
      • Jan 2017 - Present

      Financial services executive experienced in financial planning and marketing of life, health and worksite insurance solutions to businesses and individuals.

    • Vice President
      • Nov 2017 - Nov 2020

    • United States
    • Insurance
    • 700 & Above Employee
    • Senior Consultant, Enterprise Communications
      • Nov 2010 - Dec 2014

      • Directed the redesign of the Florida Blue intranet that measurably increased usability and employee understanding and engagement with strategic initiatives. • Provided strategic professional consulting to business unit leaders that helped them successfully execute multiple change management initiatives resulting in cost and revenue improvements. • Led comprehensive communication research including focus groups, surveys, and user metrics to introduce new intranet and internal… Show more • Directed the redesign of the Florida Blue intranet that measurably increased usability and employee understanding and engagement with strategic initiatives. • Provided strategic professional consulting to business unit leaders that helped them successfully execute multiple change management initiatives resulting in cost and revenue improvements. • Led comprehensive communication research including focus groups, surveys, and user metrics to introduce new intranet and internal communication features and processes. • Built stakeholder alignment and engagement with organizational transformation initiatives through clear and creative multimedia storytelling. Show less • Directed the redesign of the Florida Blue intranet that measurably increased usability and employee understanding and engagement with strategic initiatives. • Provided strategic professional consulting to business unit leaders that helped them successfully execute multiple change management initiatives resulting in cost and revenue improvements. • Led comprehensive communication research including focus groups, surveys, and user metrics to introduce new intranet and internal… Show more • Directed the redesign of the Florida Blue intranet that measurably increased usability and employee understanding and engagement with strategic initiatives. • Provided strategic professional consulting to business unit leaders that helped them successfully execute multiple change management initiatives resulting in cost and revenue improvements. • Led comprehensive communication research including focus groups, surveys, and user metrics to introduce new intranet and internal communication features and processes. • Built stakeholder alignment and engagement with organizational transformation initiatives through clear and creative multimedia storytelling. Show less

    • CEO (Communicator | Educator | Organizer)
      • 2002 - 2010

      • Created a growing, internationally respected online peer learning network with communities of interest on all corporate communication topics, years before social media technology was invented. • Generated expanding year-to-year revenue gains by producing unique and high-quality webinars and national conferences on best practices in corporate communication. • Helped corporate communication executives learn and share best practices through training events sponsored by Coca Cola, Cisco, AT… Show more • Created a growing, internationally respected online peer learning network with communities of interest on all corporate communication topics, years before social media technology was invented. • Generated expanding year-to-year revenue gains by producing unique and high-quality webinars and national conferences on best practices in corporate communication. • Helped corporate communication executives learn and share best practices through training events sponsored by Coca Cola, Cisco, AT & T, Pfizer, Con Edison, Applied Materials and other organizations. Show less • Created a growing, internationally respected online peer learning network with communities of interest on all corporate communication topics, years before social media technology was invented. • Generated expanding year-to-year revenue gains by producing unique and high-quality webinars and national conferences on best practices in corporate communication. • Helped corporate communication executives learn and share best practices through training events sponsored by Coca Cola, Cisco, AT… Show more • Created a growing, internationally respected online peer learning network with communities of interest on all corporate communication topics, years before social media technology was invented. • Generated expanding year-to-year revenue gains by producing unique and high-quality webinars and national conferences on best practices in corporate communication. • Helped corporate communication executives learn and share best practices through training events sponsored by Coca Cola, Cisco, AT & T, Pfizer, Con Edison, Applied Materials and other organizations. Show less

    • United States
    • Machinery Manufacturing
    • 700 & Above Employee
    • Manager, Internal Communications
      • Jan 1987 - Jan 2002

      • Launched and managed an award-winning internal communications program for 45,000 employees that built pride and esprit de corps and helped the company transform into a diversified, global Fortune-100 company. • Led diverse, global team to launch one of the first company websites and intranets that expanded brand reputation and employee engagement. • Authored and marketed Genuine Value: The John Deere Journey, a unique for-profit coffee-table corporate history book that embedded the… Show more • Launched and managed an award-winning internal communications program for 45,000 employees that built pride and esprit de corps and helped the company transform into a diversified, global Fortune-100 company. • Led diverse, global team to launch one of the first company websites and intranets that expanded brand reputation and employee engagement. • Authored and marketed Genuine Value: The John Deere Journey, a unique for-profit coffee-table corporate history book that embedded the company’s four core values. Show less • Launched and managed an award-winning internal communications program for 45,000 employees that built pride and esprit de corps and helped the company transform into a diversified, global Fortune-100 company. • Led diverse, global team to launch one of the first company websites and intranets that expanded brand reputation and employee engagement. • Authored and marketed Genuine Value: The John Deere Journey, a unique for-profit coffee-table corporate history book that embedded the… Show more • Launched and managed an award-winning internal communications program for 45,000 employees that built pride and esprit de corps and helped the company transform into a diversified, global Fortune-100 company. • Led diverse, global team to launch one of the first company websites and intranets that expanded brand reputation and employee engagement. • Authored and marketed Genuine Value: The John Deere Journey, a unique for-profit coffee-table corporate history book that embedded the company’s four core values. Show less

Education

  • University of Iowa
    MA, Journalism & Mass Communication
  • University of Iowa
    MA, Video Art & Multimedia
  • Kansas State University
    BS, Agricultural Journalism

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