Experience

Mega Beverages Limited

• Tanzania
• Beverage Manufacturing
• 1 - 100 Employee

• Head : Business Development.

  • Mar 2023 - Present

  Responsible for Mega Beverages Exportation business : Rwanda, Kenya, the DRC, Malawi, Zambia, Burundi and Uganda. Including Country Key Accounts Management. Drive Sales Revenues growth and accountable for its P&L. Responsible for Mega Beverages Exportation business : Rwanda, Kenya, the DRC, Malawi, Zambia, Burundi and Uganda. Including Country Key Accounts Management. Drive Sales Revenues growth and accountable for its P&L.



Coca-Cola Beverages Africa

• Food and Beverage Services
• 700 & Above Employee

• Regional Sales Manager (RSM).

  • Feb 2022 - Mar 2023

  ■Lead the sales force across the regionEnsure profit and performance delivery of the region as per the plans as well as P&L ownership and accountability within each district.Monitor & review Sales & Marketing performance, and guide, support & coach sales team to address off-track performance, where required. Moreover, ensure action plans are put in place to close any significant performance gaps, with support from specialist teams.Develop and embed sales force effectiveness & sales force automation capabilities, with support from the CCBA Sales team.Roll-out and ensure effective use of customer segmentation & related tool kits.Ensure RED management – systems, tracking, contractor SLA management, and non-conformance management.Manage sales resource planning, merchandising management, REDMART (POS storage, picking & delivery).Cold drink equipment – determine functional requirements, population, and location (provided to Supply Chain for execution).Make sure the right sales force remuneration (fixed and variable) in collaboration with HR. Ensure that the sales force effectively manage the 3rd party Distributors.Support and/or lead engagements with local governments as defined by the CCBA Engagement Plan.■Team LeadershipManage the sales team consisting of Area Sales Managers (ASM) and Sales Representatives. Build capability, manage performance as well as motivate a high-performing team.■Project Management and Sales Execution Manage the overall performance of the GT Sales Team covering the core functions of selling, merchandising, account development and its subsequent processes.Execute the Sales & Marketing business plan and finance routines by channel and outlet.Channel Development & execution of picture of success as well as asset care. Implement promotional programs and activities in the national calendar.Provide input to the Demand Planning Process.Key Project Management as well as identifying Key Commercial Process Improvement Projects. Show less

• Area Sales Manager (ASM)

  • May 2018 - Feb 2022

  Duties and Responsibilities;--Execution of given Objectives to attain area wise Sales and Products Availability Targets.-Role modeling and motivating the team to get the desired results.-Managing the company assets in the market for better injection and utilization.-Distribution Management to execute of sales operations properly, ROI, KBI’s, RTM, Inventory Mgt.-Analysis of geography, potential, coverage & call frequency for better business planning.-Building strong relationship with current and potential dealers/Distributors.-Reporting information to seniors regarding market intelligence.-Team Performance,Motivation and Relationship Management.-Act as Coca-Cola ambassador and act against Coca-Cola Competitors.-Primary and Secondary Products Distribution Management. Show less

• Area Sales Manager

  • May 2019 - Oct 2021

• K SWAT Team Leader

  • Apr 2018 - May 2018

  Duties and Responsibilities;--To Deliver Coca-cola brand growth and financial targets for volume & revenue to reach yearly goals on our path towards our 2020 Ambition.-Maintaining Brand Portfolio Visibility, Trade Execution and Activation.-Help to develop long-term growth Execution strategy and annual brand plans for how the brand can win inside and outside the Business category.-To Illuminate the brand potential and strategy to inspire our key customers and other shareholders to drive support and commercial acceleration of Coca-Cola in key markets and retail channels.-To Identify key business priorities and work with cross-functional group to bring the brand’s marketing efforts to life in the market place.-Work with agency and cross-functional partners to develop brand and retail marketing programs and supporting material.-Lead cross-functional teams on work assignments and tasks to provide sufficient direction and manage timeline milestones so desired objectives can be achieved.-Manage program budgets and timelines to drive flawless execution of the plan, hitting all system milestones on time and within/under budget.-Track brand and project performance through data analysis by converting KPI’s and findings into specific insights and actions that add value to the business.-Managing and Closely Supporting Marketing Impacts Team(MIT) & Kwanza Strong Winning and Attacking Team.-Prepare reports / presentations as needed (e.g. monthly performance reports). Show less

• Sales And Marketing Representative

  • Dec 2014 - Mar 2018

  Duties and Responsibilities;--Selling, replenishing, and merchandising products at all designated accounts.-Sell in, build and maintain product displays in compliance with company standards. -Maintain appropriate product levels in beverage sections and throughout accounts including shelf allocation and cold equipment. -Manage back stock inventory levels and trade breakage in assigned accounts. -Meet customer service expectations through daily communication, problem resolution, and appropriate follow up. -Maintains professional, team relationship with coworkers and customers.-Complete required paperwork on a daily basis to include identifying and transmitting replenishment orders. -Maintain Merchandising standards while rotating products each time in designated accounts. -Transport, replace and maintain Point of Sale advertising as appropriate for account. Show less


Insight Alpha
• India
• Information Services
• 100 - 200 Employee
• Senior Business Consultant

  • Mar 2020 - Feb 2023


Smile Communications Tanzania Limited

• Tanzania
• Telecommunications
• 1 - 100 Employee

• Direct Sales- Account Manager

  • Jan 2011 - Dec 2014

  Duties and Responsibilities ;- -To Co-ordinate, stimulates and search for new product ideas requirement in existing and future markets. -Support Product design and lay-out of mobile App and IP-based core network elements. -Support in Control full products life-cycle specifically in sales target. -To be and feel Responsible for the 4P’s performance. -To Support the development, Testing and launch of new products and services at account. -To feel and owning a short-term product road map. -To do Market research, prices and data analysis. -To Analyze Telecom/Mobile App/VoIP/VoLTE Industry. -To Create and conduct product presentations, manuals and documentation. -To Support in Defining Go-to-Market strategy and tactics for new products and features. -To be part of and feel Responsible for full product P&L including product business case definition and follow up. -To adhere to all company policies, procedures and business ethics, codes and ensures that they’re implemented. Show less



Agricultural Research Institute (ARI-Uyole)

• Marketing and Communication Officer

  • Apr 2010 - Dec 2010

  Duties and Responsibilities;- -Manage institute brand and reputation. -Develop internal publications such as Position paper, Backgrounder, Biographical sketch, Situation analysis, Newsletters, Press Releases, Brochures, Photographs, Flyers, e-mail announcements, Planned Publications, Memos and Internet applications. -Organizing and managing institute Events and Conferences. Including Corporate Social Responsibility (CSR) Programme. -Develop internal communications and external media relations. -Drive Cooperate communication strategy and message development,pitch and announcement strategies. -Ensure that all opportunities for Managing Director are fully checked very carefully. -Get institute featured on radio, TV, social networks or internet. -Contact Members of the media such as Mbeya Highland Fm, Bomba Fm and Generation Fm . To set up interview with institute representative on issues like Agricultural Research Reports or findings. -Conducting research about attitude, perceptions, opinions and relationships, audiences have towards institute. Including media, customers, Governments institutions, public and other shareholders. -To perform any other lawful tasks as may be assigned by Management. Show less



Highland Seed Growers Limited-Mbeya

• Marketing Intern

  • Jan 2010 - Mar 2010

  Duties:- -Conducting marketing research,analyze data and prepare reports to the management. -Communicating with existing and new clients. -Displaying the better criteria and symbols for original products. -Preparing and distributing publications such as flyers, posters, brochures etc. -Strengthen products and organization brand. -Conducting marketing tours and campaigns. Duties:- -Conducting marketing research,analyze data and prepare reports to the management. -Communicating with existing and new clients. -Displaying the better criteria and symbols for original products. -Preparing and distributing publications such as flyers, posters, brochures etc. -Strengthen products and organization brand. -Conducting marketing tours and campaigns.