John Malloy
Vice President of Data Systems & Analytics at Voter Participation Center- Claim this Profile
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Bio
Experience
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The Voter Participation Center
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Vice President of Data Systems & Analytics
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Apr 2022 - Present
Washington, District of Columbia, United States • Led on-time & accurate Data & Analytics projects supporting over 140m direct mail contacts and millions of digital impressions in 2022 cycle. • Supervised redevelopment of data systems, program pipeline & experiment management processes, increasing centralization of data resources, systems reliability & scalability, and decreasing the staff time required to implement new programs by more than 50%. • Renegotiated key vendor contracts to right-size access & budget impact. • Managed… Show more • Led on-time & accurate Data & Analytics projects supporting over 140m direct mail contacts and millions of digital impressions in 2022 cycle. • Supervised redevelopment of data systems, program pipeline & experiment management processes, increasing centralization of data resources, systems reliability & scalability, and decreasing the staff time required to implement new programs by more than 50%. • Renegotiated key vendor contracts to right-size access & budget impact. • Managed internal & external data-driven communications to ensure stakeholder awareness and buy-in around key program details & decision points. • Built & led Data Engineering, Data Science, and Data Systems teams. • Played a leading role in development of Expy-award-winning Kansas mobilization experiment.
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Senior Director, Data Systems & Analytics
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Jan 2022 - Apr 2022
Washington, District of Columbia, United States
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Senior Director, Data Systems
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Aug 2021 - Jan 2022
Washington, District of Columbia, United States - Advised CEO on team & technology restructuring - Served as interim department head covering Data Services & Analytics functions - Developed plan to redesign process pipelines & quality assurance processes within organization and with key vendors - Led recruitment, hiring, and onboarding of multiple staffers
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Vice President of Data Systems & Analytics
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Apr 2022 - Present
Washington, District of Columbia, United States
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Senior Director of Data Systems & Analytics
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Jan 2022 - Apr 2022
Washington, District of Columbia, United States
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Senior Director of Data Systems
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Aug 2021 - Dec 2021
Washington, District of Columbia, United States
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Data & Analytics Consultant
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Feb 2017 - Present
Washington D.C. Metro Area Recent Projects: • Developed and maintained large-scale field reporting systems & dashboards for multi-state electoral field organizing program. • Developed and maintained ETL & reporting system for large multi-state Vote By Mail tracking program. • Produced analysis of automatic voter registration laws on voter participation. • Produced electoral analyses of 2018 election results and turnout trends. • Developed roadmap for implementation of data & analytics strategy for large… Show more Recent Projects: • Developed and maintained large-scale field reporting systems & dashboards for multi-state electoral field organizing program. • Developed and maintained ETL & reporting system for large multi-state Vote By Mail tracking program. • Produced analysis of automatic voter registration laws on voter participation. • Produced electoral analyses of 2018 election results and turnout trends. • Developed roadmap for implementation of data & analytics strategy for large city-wide referendum. • Build out long-term measurement & evaluation program for skills training nonprofit. • Advised on statistical tests to prove impact of program on real-world events. • Led multiple bootcamps, workshops, and skills trainings on data analysis, data manipulation, data communication, marketing targeting, and more. Show less
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For Our Future
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United States
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Political Organizations
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100 - 200 Employee
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National Data & Analytics Director
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Feb 2019 - Aug 2021
Washington D.C. Metro Area • Built, trained, managed, and led 18-member data & analytics team, responsible for all data & analytics needs across seven-state $60m+ progressive issue, advocacy & full-ballot IE electoral organizing program. • Designed, built & implemented Public Health data & reporting infrastructure, gathering frequently updated government data on COVID-19 and overlaying with internal planning data and health expert provided guidance to drive organizational decision-making, and designed, built &… Show more • Built, trained, managed, and led 18-member data & analytics team, responsible for all data & analytics needs across seven-state $60m+ progressive issue, advocacy & full-ballot IE electoral organizing program. • Designed, built & implemented Public Health data & reporting infrastructure, gathering frequently updated government data on COVID-19 and overlaying with internal planning data and health expert provided guidance to drive organizational decision-making, and designed, built & implemented custom CRM to manage internal Health & Safety Protocols, including daily health screenings & temperature checks across staff of 1,200+. Health & Safety protocols supported by these analytics tools resulted in zero detected staff-to-staff transmission of COVID-19. • Oversaw all direct voter contact targeting & advised digital broadcast targeting to ensure full layering of messaging across more than 25 million direct outreach attempts and 1.2 million cycle conversations. • Managed organizational testing & experimentation on impact of FOF program on turnout & persuasion goals ranging from optimization tests to full randomized control trials. • Oversaw redevelopment of data & analytics infrastructure, including deploying new data warehouse, ETL, business intelligence, CRM, and analytics tools. Show less
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Planned Parenthood Federation of America
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United States
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Hospitals and Health Care
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700 & Above Employee
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Deputy Director, Data & Analytics
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May 2017 - Sep 2018
Washington, District Of Columbia • Led analytics-based electoral strategy for political and advocacy organizations, informing investment decisions across $40m IE electoral program. • Led all polling & public opinion research projects, supporting electoral, advocacy, and media decision-making to support building power for Planned Parenthood organizations and supporters. • Directly supervised Data Services, Analytics & Data Systems teams. • Developed and managed implementation of testing & experiment programs… Show more • Led analytics-based electoral strategy for political and advocacy organizations, informing investment decisions across $40m IE electoral program. • Led all polling & public opinion research projects, supporting electoral, advocacy, and media decision-making to support building power for Planned Parenthood organizations and supporters. • Directly supervised Data Services, Analytics & Data Systems teams. • Developed and managed implementation of testing & experiment programs, • Developed and maintained Digital Fundraising Analytics program. • Managed Data Services for affiliates and national staff. • Managed vendor relationships, contracting processes, and work scoping with polling, modelling, data & data system vendors. • Managed integration of data systems between organizing, electoral, and development programs. Show less
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DCCC
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United States
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Political Organizations
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200 - 300 Employee
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National Targeting Director
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Jul 2015 - Jan 2017
Washington D.C. Metro Area Managed all data services provided to competitive Congressional campaigns, directly supervising Targeting Department of 5 staff. Provided analyses and managed development of strategic path to electoral victory for all targeted Congressional campaigns. Developed and maintained data standards for field voter contact Directed targeting of all voter contact and the development of tools to aid in voter targeting. Developed and maintained field reporting system. Managed vendor… Show more Managed all data services provided to competitive Congressional campaigns, directly supervising Targeting Department of 5 staff. Provided analyses and managed development of strategic path to electoral victory for all targeted Congressional campaigns. Developed and maintained data standards for field voter contact Directed targeting of all voter contact and the development of tools to aid in voter targeting. Developed and maintained field reporting system. Managed vendor relationships with modelling, data and voter contact vendors. Provided long-term macro-targeting assistance to partner organizations and internal multi-cycle planning projects. Show less
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Enroll America
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United States
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Public Policy Offices
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1 - 100 Employee
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National Partner Data Manager
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Oct 2013 - Jul 2015
Washington, DC I manage relationships with and provide data support to a wide variety of organizations and programs, focused on reaching out to consumers to educate them about new health insurance options.
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America Votes
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United States
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Political Organizations
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1 - 100 Employee
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New Hampshire Data & Targeting Director
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Mar 2012 - Jul 2013
Concord, New Hampshire Provided political data support and solutions to 25+ partner organizations at the America Votes table, including targeting, reporting, data management and extensive training.
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Non Profit Management and Data Consultant
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Feb 2009 - Mar 2012
Stoll Consulting has worked with corporations, electoral campaigns and issue-based nonprofit organizations to provide data management, program development, fundraising and organizational strategy solutions.
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Kentuckians For The Commonwealth
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Non-profit Organizations
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1 - 100 Employee
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Development Associate, Data Specialist
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Jun 2010 - Jan 2012
Lexington, Kentucky Area Managed voter file data systems, voter targeting, fundraising reporting, special events, grassroots fundraising in central Kentucky region. Assisted with issue organizing.
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Deputy Information Director
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Jul 2009 - Sep 2009
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Field Coordinator, GOTV Director
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Aug 2008 - Nov 2008
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Education
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University of Kentucky
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Centre College
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Henry Clay High School