John Makinde

Research Executive at Cool FM Nigeria
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos State, Nigeria, NG

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Experience

    • Nigeria
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Research Executive
      • Aug 2018 - Present

    • Kenya
    • Education Administration Programs
    • 500 - 600 Employee
    • Customer Insight Associate
      • Mar 2016 - Jul 2018

      • Conducted Household surveys in over 200 slum communities in South Western Nigeria to gather insight on Educational Need Gaps as well as Parents Broadcast Media preference for Outreach communication in order to proffer strategy for community entry, mapping and engagement. • Designed different Surveys using both quantitative and qualitative research techniques to tailor-suit research goals and objectives. • Produced and presented Research report based on research findings to top Management • Conducted different custom survey from Pupils and parent satisfaction survey, new product development (school name and logo testing, need assessment), Brand health, perception survey etc. • Conducted Market Intelligence Survey on Bridge Competitors. • Assisted in defining, testing and launching a new Value proposition for Bridge Nigeria. • Executed and implemented (research, community engagement, scouting, vetting and due diligence on properties, construction and network test) the establishment of Bridge Nigeria schools in six communities of Osun State. • Conducted enumeration exercise for government (Primary and Secondary) schools in Edo south and Edo Central Senatorial district. • Conducted Preliminary surveys in seven communities in Osun state and gave recommendations for Expansion. • Conducted Measurement and Evaluation Assessment (EGRA, EGMA, DIBELS and VELMA) for pupils in Nursery 2, Primary 3 and Primary 4 in Bridge Schools and other comparison schools. • Trained new M & E officers on the administration of DIBELS and VELMA assessment. • Conducted due diligence on Plots intended for School and give recommendation to aid management make informed decision on such plot Show less

    • Nigeria
    • Market Research
    • 1 - 100 Employee
    • Research Executive
      • Mar 2014 - Feb 2016

      •Analyzed and Proffered solutions to Client queries on surveys conducted like Radio Audience Measurement Survey (RAMS) and Television Audience Measurement Survey (TAMS), Right Execution Daily (RED) survey All Media and Products Survey (AMPS)etc and give actionable insight to help client business grow better, •Briefed and Supervised the South-Southern part of Nigeria on Project AMPS, a nationwide baseline measurement survey that covers all media consumption, product usage, habits, attitudes and practices nationwide. •Recommended and implemented the transition of AMPS Survey from PAPI to HAPI. •Assisted ENABLE2 to strengthen the capacity of media organisations in the focal states of northern Nigeria. •Coordinated a Pre-and Post-Campaign Evaluation on family planning Sensitization in Lagos and Rivers State for University of Southern California in conjunction with Nollywood workshops. •Assisted in the execution of audience viewership preferences and Brand Health Study for Middle-East Broadcasting Cooperation (MBC). •Developed a manual guide for All Media and Products Survey Nigeria for better understanding of Old and New Staffs working on the Project and as well as satisfy all Clients and Users query on how the data was derived. •Conducted a feasibility study on teleport facilities, TV production studio in the Nigeria Media Market. •Trained supervisors on a newly developed Hand-held software used for Right Execution Daily’s project for Coca-Cola. •Conducted Market Surveys for New, existing and Dead consumer products, Magazines, radio station in Nigeria to improve existing database. •Monitored and collated all nationwide events that can increase viewership and Listenership for Audience Measurement Survey. •Briefed and explained, research instruments and sampling methodology and other specifications of the project to the project team. •Provided analytical insight using data analysis tools, secondary data and Market Knowledge. Show less

    • Nigeria
    • Transportation, Logistics, Supply Chain and Storage
    • 100 - 200 Employee
    • Administrative Officer
      • 2012 - 2013

      • Managed the raising and retiring Cash Advance form for Field Delivery Officers • Responsible for distribution of Cash to all Field Delivery Officers. • Ensured Vehicle turnaround time for effectiveness and efficiency • Ensured that stationery are delivered to all members of the department • Tracking of Vehicles in Transit • Managed the raising and retiring Cash Advance form for Field Delivery Officers • Responsible for distribution of Cash to all Field Delivery Officers. • Ensured Vehicle turnaround time for effectiveness and efficiency • Ensured that stationery are delivered to all members of the department • Tracking of Vehicles in Transit

Education

  • Alliance Francais
    DELF B2, French Studies
    2013 - 2013
  • Covenant University
    Bachelor's degree, Political Science
    2007 - 2011

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