John Link
Vice President, Sales and Marketing at AdImpact- Claim this Profile
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Experience
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AdImpact
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United States
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Advertising Services
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1 - 100 Employee
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Vice President, Sales and Marketing
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Sep 2018 - Present
Responsible for leading Sales, Account Services, and Marketing teams to meet and exceed sales budgets. Key duties include hiring and developing members of individual teams, creating and executing sales strategies, and developing and managing sales and marketing budgets. Responsible for leading Sales, Account Services, and Marketing teams to meet and exceed sales budgets. Key duties include hiring and developing members of individual teams, creating and executing sales strategies, and developing and managing sales and marketing budgets.
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ViacomCBS
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United States
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Entertainment
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700 & Above Employee
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VP, Director of Sales - Political
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Apr 2013 - Sep 2018
Responsible for leading local, regional, and national sales teams to drive Political Ad Sales for 27 Owned and Operated television stations. Responsibilities included establishing rate structures and managing inventory at both market and enterprise levels to establish forecasts and budgets of well over 200m per cycle. Responsibilities also included leading FCC political compliance, sales of linear, digital, and emerging Advanced Television inventory to drive achievement of budgets and forecasted goals.
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Regional Sales Manager
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Sep 2003 - Apr 2013
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Katz Media Group
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United States
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Advertising Services
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400 - 500 Employee
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Account Executive
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Sep 1999 - Aug 2003
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Media Buyer
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Jan 1998 - Aug 1999
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Petry Television
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Sales Assistant
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Jun 1996 - Dec 1997
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Education
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Bloomsburg University of Pennsylvania
BA, Communications / Advertising