John Lin

Senior Branding Manager at China Life Insurance (Overseas) Company Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Hong Kong SAR, HK
Languages
  • English Full professional proficiency
  • Chinese (Simplified) Native or bilingual proficiency
  • Cantonese Native or bilingual proficiency
  • Chinese (Traditional) Native or bilingual proficiency

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Experience

    • Hong Kong
    • Insurance
    • 200 - 300 Employee
    • Senior Branding Manager
      • Nov 2020 - Present

    • Banking
    • 700 & Above Employee
    • Communications Manager
      • Sep 2016 - Oct 2020

      • Working closely with the management and spokespersons in delivering key messages to stakeholders and the public • Managing Group-level projects by collaborating with business units and external parties • Developing, editing and reviewing communications materials such as media responses, speeches and FAQ for media briefings, interviews, seminars, etc. • Organizing media briefing and press conferences for business units • Preparing and reviewing press releases, announcements and advertorials • Maintaining good relations with local and international media and handling enquiries • Managing PR crisis, mapping out contingency plans and developing responses, statements, customers FAQ, etc. • Monitoring media coverage and writing regular reports Show less

    • United Kingdom
    • Newspaper Publishing
    • 700 & Above Employee
    • Reporter
      • Jan 2015 - Sep 2016

      • Covering the asset management industry in Asia • Writing about investment products and business strategy of global fund companies • Monitoring regulatory updates and analyzing the impacts on major markets in Asia • Interviewing institutional investors and fund managers for allocation strategy • Traveling to Taiwan, Indonesia and India to cover industry trends • Attending seminars and conferences in Hong Kong • Recognized as “Highly Commended, Journalist of the Year - Pensions Issues” by the 2015 State Street Institutional Press Awards Asia Pacific Show less

    • China
    • Newspaper Publishing
    • 300 - 400 Employee
    • Business Reporter
      • Oct 2010 - Nov 2014

      • Writing about RMB and banking sectors for daily newspapers and weekly publication • Covering the TMT industry and startups in Beijing • Doing interviews in various provinces in China and writing industry features • Attending seminars and press conferences • Writing profiles from CEO interviews • Writing, editing and updating news for the website • Reviewing and editing articles for experts and professionals • Writing about RMB and banking sectors for daily newspapers and weekly publication • Covering the TMT industry and startups in Beijing • Doing interviews in various provinces in China and writing industry features • Attending seminars and press conferences • Writing profiles from CEO interviews • Writing, editing and updating news for the website • Reviewing and editing articles for experts and professionals

    • Professional Services
    • 700 & Above Employee
    • Consultant
      • Jul 2006 - Apr 2008

      • Performing financial analysis based on financial data from listed companies • Drafting and finalizing industry advisory reports • Reviewing business contracts and agreements to build financial models • Based on research reports and database, conducting economic analysis for clients • Providing financial advices • Performing financial analysis based on financial data from listed companies • Drafting and finalizing industry advisory reports • Reviewing business contracts and agreements to build financial models • Based on research reports and database, conducting economic analysis for clients • Providing financial advices

Education

  • Hong Kong Baptist University
    Master of Arts (M.A.), Communication, Journalism, and Related Programs
  • University of International Business and Economics
    Bachelor of Arts (B.A.), Business English

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