Experience

more2

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Business Director

  • Jul 2020 - Present

  London, England, United Kingdom We're more2 - a team of proven and experienced data-driven marketeers who help our clients make better decisions to grow faster. We do this by putting customer-centric analytics at the centre of every decision they make. We partner with over 100 brands so have the deepest experience of what works. We combine strategic thinking with operational excellence powered by the world’s leading technology, to help you trade more intelligently.



Starcount

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Client Lead and Solutions/Programme Director

  • Nov 2016 - Dec 2019

  London, United Kingdom Starcount is an advanced customer strategy and data science consultancy, set up by the founders of dunnhumby. Starcount helps businesses solve major customer and data challenges to drive business growth and increase customer loyalty. The business was recognised by the Financial Times as one of the ‘UK’s Leading Management Consultancies 2018 and 2019.’ Key Responsibilities: • Leading successful pitches for multi-year contracts with global retailers • Managing key… Show more Starcount is an advanced customer strategy and data science consultancy, set up by the founders of dunnhumby. Starcount helps businesses solve major customer and data challenges to drive business growth and increase customer loyalty. The business was recognised by the Financial Times as one of the ‘UK’s Leading Management Consultancies 2018 and 2019.’ Key Responsibilities: • Leading successful pitches for multi-year contracts with global retailers • Managing key consultancy clients on a strategic level, including programme management, thought leadership, stakeholder management and commercial negotiations • Proving ground support to our CEO, including operational planning and external Senior Stakeholder meetings Show less



Beyond

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Principal Consultant

  • Aug 2012 - Sep 2016

  London, United Kingdom Beyond Analysis is a leading data insight business and Visa Europe’s strategic analytical partner. As an integral part of Visa’s ecosystem our remit was to monetise Visa Europe’s data asset and provide advanced data analytics to support retailers’ marketing and planning strategies. We engaged with the world’s largest retail brands to harness the power of Visa’s transactional data and help them adopt a customer-led approach to their decision making. Key Responsibilities: •… Show more Beyond Analysis is a leading data insight business and Visa Europe’s strategic analytical partner. As an integral part of Visa’s ecosystem our remit was to monetise Visa Europe’s data asset and provide advanced data analytics to support retailers’ marketing and planning strategies. We engaged with the world’s largest retail brands to harness the power of Visa’s transactional data and help them adopt a customer-led approach to their decision making. Key Responsibilities: • Developing the Visa Insight go to market strategy with Senior Visa Stakeholders • Managing new business development team within Beyond Analysis • Securing substantial analytical and campaign planning projects within the retail and leisure sectors Show less



Acxiom

• United States
• Advertising Services
• 700 & Above Employee

• Sales Leadership and Client Management

  • Jul 2000 - 2012

  London, United Kingdom Acxiom Corporation is a leading global marketing technology and data services company. Acxiom offers marketing and information management services, including multichannel marketing, addressable advertising, campaign planning and database management. Acxiom acquired Consodata in 2004. Over achievement on personal and team targets every year, including: • Winner of Acxiom Global Salesperson of the Year 2008 • Circle of Excellence Award 2010 and 2011 • Society of… Show more Acxiom Corporation is a leading global marketing technology and data services company. Acxiom offers marketing and information management services, including multichannel marketing, addressable advertising, campaign planning and database management. Acxiom acquired Consodata in 2004. Over achievement on personal and team targets every year, including: • Winner of Acxiom Global Salesperson of the Year 2008 • Circle of Excellence Award 2010 and 2011 • Society of Excellence Award 2009 Key Responsibilities: Acxiom Sales Manager - Agencies (2004 -2012): • Managing Commercial Team, responsible for over 70% of the company’s revenue • Hiring new associates, day-to-day management and coaching, training and personal development • Proactively generating revenue opportunities across all product lines, including on and offline list rental, sponsorship, lead generation, data analysis, campaign management, data integration, data enhancement and customer segmentation Consodata Team Leader for Agency and Broker Sales Team (2000-2004) • Managing a team of associates selling data products and analytical services to agencies and brokers • Accountable for 80% of Consodata’s annual revenue target, I was instrumental in growing the business ahead of the acquisition by Acxiom Show less



Image Bank

• Leader of Agency Sales Team

  • Aug 1996 - Jan 2000

  London, United Kingdom Image Bank (acquired by Getty Images) was one of the UKs leading stock photography agencies. Responsible for managing a team selling stock imagery to advertising, creative and marketing agencies.



Images Colour Library Ltd.

• Artists and Writers

• Picture Researcher

  • Jan 1994 - Aug 1996

  London, United Kingdom Independent Photo Library supplying imagery to publishers, agencies and media houses. Responsible for sourcing and selling stock imagery to a cross section of clients for their creative material.