John Bouwhuis

Market Manager / Director of Sales at MacDonald Broadcasting
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Lansing

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5.0

/5.0
/ Based on 2 ratings
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Rederstorf Shanon

Writing this recommendation for John is an honor. I worked under John for a short 1 year jaunt but in that time was able to establish a confidence in him as a manager and a team leader in our company. John took a chance on me because he believed in me. His active support in my growth from Receptionist to a Sales and Administrative Assistant helped me to push forward with success and confidence, he made it easy. To him there is no obstacle too big to overcome, no effect in error that cannot be reversed. He is transparent in his passion for growth, he unequivocally believes in his team, his product and his company. No matter what John does he will succeed, therefore you will succeed. It's who he is.

Tim Cassidy

John and I worked together in radio and I aways found his focus and direction to be very clear. He also maintained great flow between clients, sales and production.

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Experience

    • Advertising Services
    • 1 - 100 Employee
    • Market Manager / Director of Sales
      • Aug 2021 - Present

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Marketing Consultant
      • May 2021 - Aug 2021

    • Advertising Services
    • 1 - 100 Employee
    • Director Of Sales
      • Apr 2019 - May 2021

  • The Media $tore
    • Chattanooga, Tennessee Area
    • EVP/Territory Owner
      • Jun 2017 - May 2021

      • Consult with radio group on overall operation. (Sales, promotion, programming, P/L) • Territory Owner The Media Store. Provide Fortune 500 digital assets to local small business through local radio group sales team. • Consult with radio group on overall operation. (Sales, promotion, programming, P/L) • Territory Owner The Media Store. Provide Fortune 500 digital assets to local small business through local radio group sales team.

  • Advanced Sales & Marketing
    • Chattanooga, Tennessee Area
    • Owner
      • Mar 2016 - Apr 2019

      Planning and strategy consulting for 4 automotive dealerships. Media scheduling and purchasing. (Radio, print, outdoor, digital and events) Planning and strategy consulting for 4 automotive dealerships. Media scheduling and purchasing. (Radio, print, outdoor, digital and events)

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Senior Vice President Sales
      • Apr 2012 - Mar 2016

      Develop a team of professionals to implement ideas that help businesses increase revenue and prosper, Recruit, develop and train sales staff. Implement and monitor Sales Initiatives both from Corporate and those created within market. Manage department to operate within budgeted Cost of Sales. Prepare budgets based on revenue types and create annual plan. Develop a team of professionals to implement ideas that help businesses increase revenue and prosper, Recruit, develop and train sales staff. Implement and monitor Sales Initiatives both from Corporate and those created within market. Manage department to operate within budgeted Cost of Sales. Prepare budgets based on revenue types and create annual plan.

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Market Manager
      • Apr 2011 - Sep 2011

      Bring radio cluster from negative growth to positive.Implement policies and procedures to improve communication between departmentsUpgrade the sales staff and implement a positive change.Revamped the rate structure and clean up unprofitable sales deals.Work with Operations Manager and Business Manager to complete EEO Audit and license renewal process.

    • Director Of Sales/Lakeshore
      • Apr 2005 - Apr 2011

      Recruit, develop and train sales staff.Create and achieve budgets in both revenue and expense.Inventory control to utilize sellout and rates for reaching budgets.Work with and assist in programming all radio stations and on air staff.

  • Citadel Broadcasting
    • Greater Grand Rapids, Michigan Area
    • Account Executive
      • Apr 1989 - Oct 2000

Education

  • N/A

Community

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