Experience

Knightsbridge Park

• United States
• Real Estate
• 1 - 100 Employee

• Chief Operating Officer

  • Nov 2020 - Present



Brooklyn Youth Chorus

• United States
• Music
• 1 - 100 Employee

• Board Member

  • 2019 - Present



Gaingels

• United States
• Financial Services
• 1 - 100 Employee

• Investor

  • 2019 - Present



Teach For America

• United States
• Education Administration Programs
• 700 & Above Employee

• Board Member

  • Jul 2019 - Jun 2022



Propper Daley

• United States
• Advertising Services
• 1 - 100 Employee

• • Jan 2020 - Aug 2020

• • Sep 2019 - Dec 2019



160over90

• United States
• Advertising Services
• 500 - 600 Employee

• • 2017 - Oct 2018

  In 2017, I became CEO of 160over90, a branding agency specializing in strategic positioning, brand building, and the development of compelling creative work to propel companies further. 160over90's portfolio spans across professional sports, higher education, CPG, healthcare, et al. Prior to my tenure as CEO, 160over90 was first independently owned-- and then became majority owned by Searchlight Capital in February 2016. In January 2018, I led the acquisition of 160over90 from Searchlight Capital to Endeavor (the global entertainment/cultural powerhouse previously known as WME | IMG) for a reported $250M. Throughout 2018, I worked with Endeavor to fully integrate 160over90 into Endeavor Global Marketing while also expanding 160over90's footprint to Los Angeles and Columbus, Ohio. I created the roadmap to evolve 160over90 from a "branding and marketing services agency" to a "solutions company" that is strategically focused, results driven, and data led. The outputs of such have included bolstered areas of expertise in brand strategy, design thinking, brand management, portfolio management, higher education M&A strategy, and business intelligence... not to mention significant growth.Over the past 6+ years at 160over90, I co-authored the higher education branding book, "Three and a Triage," and have been a routine speaker at higher education marketing conferences (American Marketing Association, American Council on Education, and Association of Public and Land-grant Universities), a presentation speaker at Endeavor's "WME 2018 Farmhouse Retreat," and a panel speaker for both investment bank JEGI and the Bank of Montreal's (BMO) "Back to School" conference. Show less

• • 2013 - 2017

• • 2012 - 2013



Dentsu Creative

• Advertising Services
• 700 & Above Employee

• Account Managing Director

  • 2010 - 2012

  Led integrated marketing efforts for the agency’s 3rd largest account/8 Marriott brands, and the Marriott Rewards program. Results: Courtyard: “It’s a New Stay” campaign saw a 13% lift in RevPAR (revenue per available room); 26% lift in awareness of the new lobby and 98% digital campaign awareness amongst our target. Awards: Renaissance Navigator: 2011 Internet Advertising Competition’s Award for “Outstanding Website;” Residence Inn: Interactive Marketing Association’s 2011 “Outstanding Achievement Award” for Website. Show less



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Partner, Marketing Director

  • Apr 2007 - Dec 2009

  Managed Post Kids’ Cereal division, Grape-Nuts and Shredded Wheat brands, and all Ogilvy-run Kraft/Nabisco cracker/cookie businesses, reporting directly to an EVP, Managing Director for Kraft North America. Awards: Cannes Bronze Lion: Diamond Shreddies; 2009: Titanium/Integrated Bronze Cannes: Post Shredded Wheat. Managed Post Kids’ Cereal division, Grape-Nuts and Shredded Wheat brands, and all Ogilvy-run Kraft/Nabisco cracker/cookie businesses, reporting directly to an EVP, Managing Director for Kraft North America. Awards: Cannes Bronze Lion: Diamond Shreddies; 2009: Titanium/Integrated Bronze Cannes: Post Shredded Wheat.



FCB Global

• United States
• Advertising Services
• 700 & Above Employee

• Account Director

  • Jul 2003 - Apr 2007

  Motorola: Co-managed worldwide digital operations and global iconic launches across 5 regions and 49 countries. Awards: PEBL Pond: 5 Silver W3 Awards, 2006 Internet Advertising Competition’s “Outstanding Microsite” Award; Moto Burton site won 4 Silver W3 Awards. Diet Coke: Ran day-to-day relationship and integrated strategy and production for Diet Coke and flavored line extensions. Results: "Rollergirl" TVC was highest performing spot in Diet Coke history. Samsung: Managed global TV and print productions for Samsung’s wireless and visual display products, with original creative assets and adaptations reaching 5 regions and 65+ countries. Award: Promotional Marketing Association’s Super Reggie in the category of “Best Overall Promotion” for Samsung’s “Matrix” campaign and branded integration effort. Show less