Senior Online Marketing Consultant

• Jul 2023 - Present

- Technical SEO audits- SEO content strategy- Product specialist for website UX & accessibility- SEA strategy & Google Ads management- Setup of Google Lookerstudio reportings

Online Marketing Consultant

• Jul 2020 - Jun 2023

Online Marketing Trainee

• Jan 2019 - Jun 2020

Praktikum Marketing & Communication

• Apr 2017 - Dec 2017

At Cartier I helped planning and managing the implementation of crossmedia campaigns in the DACH market as well as the Eastern Europe market. I was responsible for the communication with the media and production agencies and analyzing campaign performances for internal presentations. Besides that, I translated and wrote content for different media channels such as social media, books and catalogues. At Cartier I helped planning and managing the implementation of crossmedia campaigns in the DACH market as well as the Eastern Europe market. I was responsible for the communication with the media and production agencies and analyzing campaign performances for internal presentations. Besides that, I translated and wrote content for different media channels such as social media, books and catalogues.

Studentische Hilfskraft am Lehrstuhl Marketing & Medien

• Nov 2015 - Mar 2017

As a student assistant and e-tutor at the professorship of Marketing & Media I helped creating digital content for lectures and managed the student e-learning platform. Besides that I participated in a research project for the state of Thuringia which included market and industry analyses. As a student assistant and e-tutor at the professorship of Marketing & Media I helped creating digital content for lectures and managed the student e-learning platform. Besides that I participated in a research project for the state of Thuringia which included market and industry analyses.

Praktikum International Co-Production & Documentaries

• Mar 2014 - Aug 2014

ProSiebenSat.1 Group is one of Europe's leading media companies. As an intern I helped scouting for international TV shows in the non-scripted area (documentaries, factual entertainment and formats) as well as evaluating their potential for the german market. In addition, my team produced fictional formats in cooperation with several international TV companies. I assisted in the evaluation of new projects and scripts as well as in the synchronization process. ProSiebenSat.1 Group is one of Europe's leading media companies. As an intern I helped scouting for international TV shows in the non-scripted area (documentaries, factual entertainment and formats) as well as evaluating their potential for the german market. In addition, my team produced fictional formats in cooperation with several international TV companies. I assisted in the evaluation of new projects and scripts as well as in the synchronization process.