Experience

Omega Builders

• Residential Building Construction
• 1 - 100 Employee

• Sales Professional

  • Dec 2020 - Present



Pilot Light

• United States
• Non-profit Organizations
• 1 - 100 Employee

• President

  • Jun 2012 - Dec 2020

  Pilot Light is a leader in digital marketing for Auto Dealerships, Restaurants and Bars.. Our mission is to create that remarkable spark which builds a social media customer community for your business as well as create completely new customers.. Pilot Light’s team works with your business to manage all aspects of your online/offline reputation, utilizing the tools of the Internet to attract fresh customers in the door while strengthening loyal customer bonds. Pilot Light is a full service digital marketing team creating customers and remarkable content for your establishment through the power of social media networks, marketing strategies, reputation management, reporting analytics, and mystery shopping. Pilot Light Infinitely increased customers: followers, fans, connections, unique users, impressions, friends, likes, shares, messages, reviews, engagement and overall social community



TriMark USA

• United States
• Wholesale
• 700 & Above Employee

• Regional Sales Manager

  • 2006 - 2012

  Supervised a team of 8 employees that supplied restaurants, hotels, country clubs, hospitals and event centers with high-end china, glassware, flatware, and equipment Created new business territories in Austin, Houston, and Dallas Metro areas Responsible for discovering, managing, and closing on multiple $100K deals Developed marketing strategies and incentive-based programs to increase sales volume and gross margin. Increased sales volume 51% and gross margin 54% in 2006, Sales 46% and GM 43% in 2007, Sales 19% and GM 26% in 2008, and Sales 5% and GM 1% in 2009. (Nation was down 29% in both in 2009.) Sales 25% and GM 28% in 2010, Sales 31% and GM 35% in 2011. Worked directly with other top executives each month on the operations, strategy, and future direction of company



Ford Motor Company

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Branding and Sales Manager

  • 2000 - 2005

  Created contests and incentives for Ford Dealers to increase market share Educated consumers about Ford brands through market research, features & benefits, and advertising strategies Worked closely with the Ford Dealer Advertising Board and J. Walter Thompson advertising agency to create regional TV, radio, and print advertisements Managed a team of 7 employees responsible for the scheduling, building and delivery of each Ford vehicle produced then shipped to the Southwest Region Controlled the Regional operating budget and expense reports for the Southwest Region. Reduced budget by 6% YOY Set regional production controls to build higher grossing vehicles which increased revenue 50 million dollars Organized and administered the execution of operational monthly sales meeting for the 32 regional employeesCreatively used Ford brand and local market associations to promote and sell Ford vehicles Acted as the liaison between Ford Motor Company and individual Ford Dealers Consistently and significantly exceeded monthly sales objectives , generating substantially increased profits (139% of profit objective in 2001, 154% in 2002, 117% in 2003) Recognized as one of the 17 national sales managers to win the Inaugural Ford Division Field Leadership Team Recognition Award for sales, market share and customer service excellence Helped turn around 4 poor performing Dealers in a net-loss position to be profitable by year end: two of them encountered over a $500,000 swing Created and tracked a strategy called "Beat Your Local Chevy Dealer" to increase market share. Strategy was such a success it became a national metric