Joely Walford

Fashion Designer at AVENIR Berlin
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Contact Information
Location
Berlin, Berlin, Germany, DE

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Bio

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Experience

    • Germany
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Fashion Designer
      • Jan 2022 - Present

      Working with the CEO to design and produce sustainable clothing. Working with the CEO to design and produce sustainable clothing.

    • Studio Assistant
      • Aug 2021 - Oct 2021

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Tailor
      • Sep 2019 - Mar 2020

    • France
    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • Visual Merchandising Manager and Sales Associate
      • Jul 2019 - Mar 2020

      Responsible for updating and maintaining store visual merchandising and engage in proactive Sales. Responsible for updating and maintaining store visual merchandising and engage in proactive Sales.

    • Design Assistant
      • Feb 2019 - Jul 2019

      Working closely with the head designer in development stages. Guiding interns in pattern cutting and sewing. Acting as technical support in fittings and later quality controlling production patterns. Further production responsibilities included: liaising with factories in China, pre-production reviews, and tech packs for bulk production Working closely with the head designer in development stages. Guiding interns in pattern cutting and sewing. Acting as technical support in fittings and later quality controlling production patterns. Further production responsibilities included: liaising with factories in China, pre-production reviews, and tech packs for bulk production

    • Ukraine
    • Information Technology & Services
    • Junior Designer
      • Jul 2017 - Feb 2019

      Employed for technical craftsmanship and eventually more direct design work and strategy, with work presented at Paris showrooms. Employed for technical craftsmanship and eventually more direct design work and strategy, with work presented at Paris showrooms.

    • Merchandise Designer
      • Jun 2018 - Aug 2018

      Communicating brand identity at large event in London. Design and Supplier sourcing for Apparel sold on Location and online. Communicating brand identity at large event in London. Design and Supplier sourcing for Apparel sold on Location and online.

    • United States
    • Alternative Medicine
    • Designer
      • Aug 2016 - Jun 2018

      Working from a shared studio, I began a small business focussing on unisex accessories. Eventually leading to opening a concept store, making a collaboration collection and presenting at design festival ‘Hönnunar Mars’. Working from a shared studio, I began a small business focussing on unisex accessories. Eventually leading to opening a concept store, making a collaboration collection and presenting at design festival ‘Hönnunar Mars’.

    • United States
    • Food and Beverage Services
    • Store Manager
      • Oct 2017 - Apr 2018

      While working on personal projects at a shared studio space in Reykjavik, I opened the store for myself and fellow artist to sell our work locally. I was responible for daily operations including, Location, Staffing, Accounting, Stock control and Sourcing Marketing. While working on personal projects at a shared studio space in Reykjavik, I opened the store for myself and fellow artist to sell our work locally. I was responible for daily operations including, Location, Staffing, Accounting, Stock control and Sourcing Marketing.

    • Iceland
    • Higher Education
    • 1 - 100 Employee
    • Designer
      • May 2017 - Oct 2017

      EU funded project innovating wearable technology for blind people.Working alongside scientists and engineers, tasked with transforming programmed hardware into functioning wearables. Responsibilities included prototype development, 3-d modelling and working in rendering programs. EU funded project innovating wearable technology for blind people.Working alongside scientists and engineers, tasked with transforming programmed hardware into functioning wearables. Responsibilities included prototype development, 3-d modelling and working in rendering programs.

    • United Kingdom
    • Warehousing and Storage
    • Design Assistant
      • Aug 2013 - Jan 2017

      Starting as an intern, after demonstrating pattern making and design skills I was employed as ‘design developer’ during a time of monumental growth for the company. Starting as an intern, after demonstrating pattern making and design skills I was employed as ‘design developer’ during a time of monumental growth for the company.

    • Set Designer
      • Jul 2016 - Aug 2016

      Working in a team to design and construct the set for Kelela ‘Take Me Apart’ album artwork photoshoot. Shot by Campbell Addy. Working in a team to design and construct the set for Kelela ‘Take Me Apart’ album artwork photoshoot. Shot by Campbell Addy.

    • United States
    • Design Assistant
      • Apr 2014 - Dec 2014

      An Internship focussing on design development, pattern cutting and sample construction for the AW15 collection. An Internship focussing on design development, pattern cutting and sample construction for the AW15 collection.

    • Styling Assistant
      • Oct 2014 - Oct 2014

      Assisting Niklas in styling for the Cottweiler SS15 Campaign shoot, shot by CG Watkins. Assisting Niklas in styling for the Cottweiler SS15 Campaign shoot, shot by CG Watkins.

    • Styling Assistant
      • Jul 2014 - Sep 2014

      Prep and on-site assisting to stylist Mischa Notcutt for publications including Wonderland Magazine. Prep and on-site assisting to stylist Mischa Notcutt for publications including Wonderland Magazine.

Education

  • Middlesex University
    Bachelor of Arts - BA, Fashion/Apparel Design
    2013 - 2016

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