Joe Wang
Senior Director & Head of Sports Marketing Industry at Miaozhen Systems- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Ying Fang (Fany)
I worked with Joe for one year. He is smart and working hard. I am impressed by his performance. He gets job done and is always ready for new challenge. More important, he is a great team worker. I will not hesitate to recommend Joe.
Megan Yu [LION]
Joe is a great colleague to work with. He is very smart, organized, thoughtful and hard working. He adapts himself to the new environment and new role very quickly. He has good communication skills, and is always ready to help. Joe is also a great person to be friends with.
Ying Fang (Fany)
I worked with Joe for one year. He is smart and working hard. I am impressed by his performance. He gets job done and is always ready for new challenge. More important, he is a great team worker. I will not hesitate to recommend Joe.
Megan Yu [LION]
Joe is a great colleague to work with. He is very smart, organized, thoughtful and hard working. He adapts himself to the new environment and new role very quickly. He has good communication skills, and is always ready to help. Joe is also a great person to be friends with.
Ying Fang (Fany)
I worked with Joe for one year. He is smart and working hard. I am impressed by his performance. He gets job done and is always ready for new challenge. More important, he is a great team worker. I will not hesitate to recommend Joe.
Megan Yu [LION]
Joe is a great colleague to work with. He is very smart, organized, thoughtful and hard working. He adapts himself to the new environment and new role very quickly. He has good communication skills, and is always ready to help. Joe is also a great person to be friends with.
Ying Fang (Fany)
I worked with Joe for one year. He is smart and working hard. I am impressed by his performance. He gets job done and is always ready for new challenge. More important, he is a great team worker. I will not hesitate to recommend Joe.
Megan Yu [LION]
Joe is a great colleague to work with. He is very smart, organized, thoughtful and hard working. He adapts himself to the new environment and new role very quickly. He has good communication skills, and is always ready to help. Joe is also a great person to be friends with.
Credentials
-
Master of Marketing
-
Experience
-
Miaozhen Systems
-
China
-
IT Services and IT Consulting
-
1 - 100 Employee
-
Senior Director & Head of Sports Marketing Industry
-
Nov 2018 - Present
各类品牌体育营销顾问； 专注于帮助体育资源（含各类赛事，运动员）打造自己数据资产以及推动数字商业化； 擅长整合各类数据，提供基于消费者全链路的行为习惯的分析，赋能企业决策； 整合秒针线上线下，社交媒体等数据资源，为各类品牌提供体育营销数据及效果评估解决方案； 主导攥写《2019体育营销白皮书》，《二次元人群全域白皮书》参与攥写《2019广告市场报告》（体育营销部分） 负责华东地区核心客户关系维护(覆盖>80%运动，快消，美妆，食品等行业头部客户)及团队管理工作（>30人）； 各类品牌体育营销顾问； 专注于帮助体育资源（含各类赛事，运动员）打造自己数据资产以及推动数字商业化； 擅长整合各类数据，提供基于消费者全链路的行为习惯的分析，赋能企业决策； 整合秒针线上线下，社交媒体等数据资源，为各类品牌提供体育营销数据及效果评估解决方案； 主导攥写《2019体育营销白皮书》，《二次元人群全域白皮书》参与攥写《2019广告市场报告》（体育营销部分） 负责华东地区核心客户关系维护(覆盖>80%运动，快消，美妆，食品等行业头部客户)及团队管理工作（>30人）；
-
-
-
LITTLE ONDINE
-
United Kingdom
-
Personal Care Product Manufacturing
-
1 - 100 Employee
-
Oversea Market Director
-
Apr 2016 - Nov 2018
Look at all Little Ondine Oversea business in terms of branding (Digital assets and investments including Instagram, official website and e-commerce), market share, e-commerce and finance; Set up the whole U.S. Amazon/Website selling system from the very begining including: 3rd party warehouse, Amazon account Set up, Amazon team management; U.S offline chains (Urban Outfitter) business negoation/developemtn; Build the solid relationship with Japan distributors and expand Little Ondine to Japan's 1000 stores; Show less
-
-
-
精硕科技
-
China
-
IT Services and IT Consulting
-
Associate Business Director
-
Sep 2015 - Jul 2016
Lead > 10 members' team and deliver reports and consulting service in terms of Brand's digital data & performance including: social media, paid & owned media, ecommerce, dsp&dmp (Key Clients: Coca-Cola, Starbucks, Amore Pacific) Social Media, Paid/Owned MediaKeywords: digital investment ROI, online PR crises management data support, data analysis for strategy support
-
-
Business Manager
-
Sep 2013 - Sep 2015
Big data; social media; e-commerceDigital Advertisment
-
-
-
CIC
-
Software Development
-
1 - 100 Employee
-
Associate Research and Consultant Manager
-
Nov 2011 - Oct 2013
Lead the team and provide consulting service (social media strategy, offline & online campaign tracking, own media tracking, crisis management, etc) to clients including Coke, McD and Disney; Lead the team and provide consulting service (social media strategy, offline & online campaign tracking, own media tracking, crisis management, etc) to clients including Coke, McD and Disney;
-
-
-
-
Associate
-
Jan 2011 - Nov 2011
-
-
Education
-
2009 - 2011
英国伦敦大学 - 皇家霍洛威学院
Master, Marketing -
2005 - 2009
Donghua University
Ba, Marketing
Community
