Joe Severns

Automotive Journalist at AutoGuide.com
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -

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5.0

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Jared Degnan

I had the pleasure of working with Joe when he came to Brandware to work on our automotive business. Off the bat I was blown away by Joe's knowledge and expertise of not only the automotive industry but of the media, in general. His pitches not only took advantage of the content offered to us by our clients but demonstrated keen insight into what journalists wanted and needed to hear in order to craft compelling stories. In addition, Joe brings a brilliant knowledge of organizational dynamics to the team. With every project he offered at least one or two nuggets of wisdom that helped us improve our productivity. This made working with him not only value-add to our clients but also encouraged continual improvement for our team as a whole. Finally, Joe is just a great guy to work with. He pairs a great sense of humor with a keen eye for new business opportunities. It was both exciting and a pleasure to work with him.

Catalin-Ionut Conu

Dear Sir/Madam, This letter is intended to serve as a recommendation for Joe Severns . As his Web Designer, I have known Joe as my colleague for the past three years, being given enough opportunity to observe him very closely. Joe is basically a creative person, always trying to present his ideas in a creative manner. He has a good logical reasoning ability. In adition, he is an excellent observer and has great communication skills. He is good both in oral and written form. Creativity, individuality and hard work have formed the style of Joe over a period of three years which time he has proven to be a reliable colleague with excellent problem solving abilities. He can be counted on not just to work hard, but to represent the company in a positive light. He is highly disciplined, sincere and has pleasing manners. For these reasons, I have no hesitation in recommending Joe for Public relations and communications director. If I can be of any further assistance or provide you with any further information, please do not hesitate to contact me. Yours faithfully, Ionut Conu

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Experience

    • Online Media
    • 1 - 100 Employee
    • Automotive Journalist
      • Oct 2021 - Present
    • Public Relations and Communications Services
    • Principal Owner
      • Sep 2021 - Present
    • Advertising Services
    • 1 - 100 Employee
    • Vice President Marketing and Creative
      • Feb 2016 - Aug 2016

      • Developed, planned, promoted and executed marketing and communications efforts for agency and clients • Collaborated with department heads and staff to generate income through design and implementation of effective marketing communications and public relations programs • Monitored project progress, directed quality management activities and created schedules for work • Directed staffing, budgets and creative operations within the agency • Oversaw the work of employees and freelance designers and copywriters in design, advertising, public relations and media platform usage

    • United States
    • Advertising Services
    • Managing Director
      • Feb 2010 - Nov 2015

      • Directed content strategy, marketing communications, brand development and internal/external communications operations for both corporate clientele and agency, leading to increased brand awareness, market share, visibility and thought leadership • Responsible for staffing, production, budgets and operations at all levels of agency • Deadline driven content creator, copywriter, researcher, media pitcher, editor and analyst with extensive knowledge of media news cycles, media relations skills and earned media execution • Developed positioning, messaging and value propositions for clients • Communications and public relations management for client stakeholders including executive teams, management and employees including: strategy, deployment, pitching, reporting, budgeting, tracking and ROI

    • Writing and Editing
    • 1 - 100 Employee
    • Automotive Journalist/Freelance/Staff Writer
      • Jan 2004 - Nov 2015

      • Published writer and analyst for consumer automotive enthusiast publications including Hemming’s Motor News, Sports Car Market, Muscle Machines, GM High Tech Performance and DUB Magazine • Regular motorsports columnist and blogger for Tire Review – tire industry trade journal • Published writer and analyst for consumer automotive enthusiast publications including Hemming’s Motor News, Sports Car Market, Muscle Machines, GM High Tech Performance and DUB Magazine • Regular motorsports columnist and blogger for Tire Review – tire industry trade journal

    • Public Relations Manager
      • Mar 2008 - Jan 2010

      • Responsible for delivering premium product branding and communications campaigns to stakeholders to increase brand awareness and press coverage in all sectors and identify priority markets for our product portfolio • Media pitching, press release creation, speechwriting, spokesperson duties, journalism, brand development and messaging for clients • Managed event production and product launches at industry trade shows and customer experiences • Developed strategic and proactive media relations campaigns for clients including: crisis management, corporate communications, special events, outreach and special initiatives

    • Book and Periodical Publishing
    • Assistant Publisher & Editor
      • Oct 2003 - Mar 2008

      • Managed editorial staff, columnists and contributing writers • Supervised all photography staff and freelancers for both content and advertising design • Responsible for overall production of publications including: layout, design and brand management • Managed editorial staff, columnists and contributing writers • Supervised all photography staff and freelancers for both content and advertising design • Responsible for overall production of publications including: layout, design and brand management

    • Jersey
    • Marketing Services
    • 1 - 100 Employee
    • Principal Consultant/Owner
      • Jan 2001 - Mar 2008

      • Serviced advertising, public relations and marketing needs of small and medium-sized B2B and B2C businesses in Georgia, Florida and Alabama • Directed production of all advertising campaigns, communication strategy, graphic design, media buying, public relations, crisis management, market studies and communications audits • Serviced advertising, public relations and marketing needs of small and medium-sized B2B and B2C businesses in Georgia, Florida and Alabama • Directed production of all advertising campaigns, communication strategy, graphic design, media buying, public relations, crisis management, market studies and communications audits

Education

  • Valdosta State University
    BFA, Communications
    2001 - 2004
  • Northwestern High School

Community

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