Joe Scarchilli

Marketing Director at Signature Home Buyers
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Contact Information
us****@****om
(386) 825-5501
Location
Albany, New York Metropolitan Area

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Experience

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Marketing Director
      • Feb 2021 - Present

      - Accountable for oversight and direction of all marketing efforts to drive lead volume and quality. - Led process changes for internal departments to streamline productivity. - Transformed the marketing department to consistently outperform KPIs including CPL and conversion rates. - Accountable for oversight and direction of all marketing efforts to drive lead volume and quality. - Led process changes for internal departments to streamline productivity. - Transformed the marketing department to consistently outperform KPIs including CPL and conversion rates.

    • United States
    • Higher Education
    • Director of Operations and Communication
      • Sep 2020 - Sep 2021

      - Responsible for all internal and external communication between club and members - Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content - Worked closely with Major League Soccer to adhere to all MLS Next guidelines - Built and maintained calendar for scheduled events such as games and practices - Developed supplementary programming for financially impacted families and families, not in the club - Expanded player pool to increase revenue Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing
      • Jun 2018 - Feb 2021

    • Social Media Manager
      • Jun 2018 - Feb 2021

      - Helping small businesses increase profits through marketing and content creation for B2B and B2C sales. - Built, implemented and updated effective SEO strategies- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments- Spearheaded production of page content such as visuals and text copy to meet project specifications- Developed web pages for clients in various fields- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content- Edited and proofed documents for proper grammar, spelling, capitalization and verbiage Show less

  • Simply The Best PR
    • Miami/Fort Lauderdale Area
    • Social Media Coordinator
      • Aug 2016 - Apr 2018

      - Prepared for public relations presentations and plans by gathering information on business objectives, vision, brand strategy, competition and industry trends - Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research - Drafted press releases detailing relevant newsworthy information and supporting brand image, and worked with news media to spread positions - Developed innovative marketing and PR strategies for up to 10 concurrent clients Show less

    • Spain
    • Entertainment
    • 100 - 200 Employee
    • Basketball Intern
      • May 2017 - Jul 2017

      - Assisted professional basketball agents - Scouted prospects - Compiled highlight videos for 12 prospects - Created CV's for 3 coaches - Coordinated agents for international youth tournaments - Assisted professional basketball agents - Scouted prospects - Compiled highlight videos for 12 prospects - Created CV's for 3 coaches - Coordinated agents for international youth tournaments

    • United States
    • Financial Services
    • 100 - 200 Employee
    • Member Relationship Officer
      • May 2011 - Jun 2016

      - Worked daily with members, adhering to impeccable customer service standards - Used consultative sales approach to understand customer needs and recommend relevant offerings - Cross-trained and provided back up for customer service managers - Effectively communicated with members about account changes, new products or services and potential upgrades - Identified sales opportunities and referred customers to branch partners in financial services Up-sold loans in excess of $1,000,000.00 - SEO Programming - Very Good Customer Relations Show less

Education

  • Florida International University
    Bachelor of Science (BS), Public Relations/Image Management
    2016 - 2018

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