Founder & Director

• Mar 2017 - Present

Electric8 (or E8) helps tech companies build the right experiences and scale them on the right channels. Find out more at www.e8growth.com Electric8 (or E8) helps tech companies build the right experiences and scale them on the right channels. Find out more at www.e8growth.com

VP of Product

• Jan 2016 - Mar 2017

Setup and led the companies research, product and design teams to collaborate with tech and business to deliver double digit metric improvements.

Senior Product Manager

• Oct 2015 - Jan 2016

Product Lead - Consultant

• Jan 2015 - Oct 2015

-> Worked with clients across mobile banking, retail e-commerce and connected kitchen/IoT sectors to define the vision, value proposition and implementation strategy for their future products. -> Defined and led a diverse range of working sessions across the ideation process (including persona generation, user story mapping, vision & value proposition workshops, business outcomes & success metrics sessions and rapid design sketching). -> Led the set up, scoping and delivery of outcome driven test and learn sprints to rapidly validate concepts and shape future Product Strategy (defining assumptions/hypothesis, success metrics, testing methodology, building prototypes and facilitating user testing sessions throughout).

Lead Product Manager, Connected Devices

• Jan 2014 - Jan 2015

Lead Product Manager for the following propositions on hudl2 (concept -> launch -> optimisation):-> Lead strategy and implementation of how Tesco was integrated into the hudl2 tablet experience: Rapid prototyping of key propositions, defined product vision, principles, KPIs, launch MVP, future roadmap and release plan. Created and prioritised backlog for 4 scrum teams (native app, back end APIs and custom CMS system) and worked closely with tech/UX/UI to find innovative solutions to complex problems. Integrated user validation (qualitative and quantitative) throughout development and used data driven rationale to guide post launch optimisation-> Defined and delivered customisation of OS experience on device (Android AOSP)-> Product Manager for ‘Best of blinkbox’ (native widget) from concept to delivery -> Managed the strategy and implementation of native MVT and A/B testing across the hudl tablets-> Led the sonic sound design strategy, exploration and execution across hudl product suiteAchievements:-> 2x increase in average spend per active user vs. hudl1 (North star metric)-> Numerous awards and 5star reviews; I've even Googled it for you... :)https://www.google.co.uk/search?sclient=psy-ab&site=&source=hp&btnG=Search&q=hudl2#q=hudl2+reviewsRelated qualifications:- Certified Product Owner (Scrum Alliance)- Professional Scrum Master (PSM I)

Product Manager, Hudl tablet programme

• Aug 2013 - Jan 2014

Product Manager for the following propositions on hudl:-> Getting Started and Tesco World native apps-> Managed integration of customer feedback channels (User testing, beta groups, call centre and online/social media feeds) and used data gathered to influence future roadmaps-> Significantly improved key KPIs and user journey experiences through iterations driven by analytics and user testingRelated qualifications:- Certified Product Owner (Scrum Alliance)- Professional Scrum Master (PSM I)

Mobile Product Manager

• Jan 2012 - Aug 2013

Product manager for native apps and mweb:-> Product Manager for the Windows 8 tablet grocery app (end to end delivery)-> Product Manager for new non-food app (strategy, proposition, conceptualisation) -> Co-managed how we use mobile as a marketing channel-> Product Manager for grocery, clubcard, real food, wine mobile websites-> Launched Republic of Ireland grocery mobile website-> Delivered mobile web strategy for 2012/13

Local Marketing Manager

• Oct 2010 - Jan 2012

Managed end-to-end bespoke local marketing campaigns for multiple new stores, extensions, underperformers, impact and refreshes including:Direct mail, PR, Outdoor media, Price leaflets, Digital, Mobile, Leafleting, Clubcard activity (sign up promotion and coupon targeting), In store events and Budgets

Advertising and Publishing Manager (Graduate scheme placement)

• Apr 2010 - Oct 2010

Managed publication of Tesco’s largest national trade driving leaflet, from its £2million pound budget to execution

Market Research Manager (Graduate scheme placement)

• Sep 2009 - Mar 2010

Managed a variety of qualitative and quantitative research pieces within Tescos Insight Department from weekly non food and Express format qualitative focus groups to the largest internal staff survey in UK.

Advertising and Comms Consultant

• Feb 2008 - Feb 2009