Joe Kidd

Head of Strategy, UK at mSix&Partners
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Contact Information
us****@****om
(386) 825-5501
Location
Barnsbury, England, United Kingdom, UK

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5.0

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Sarah Jopson

Joe is a bright, well rounded communications planner who has been a joy to work with and manage. He is proactive and keen to challenge norms to get the best from a brief and for his clients. Joe is a team player and has built respect and strong relationships with creatives, specialists and clients alike. He'll certainly be missed.

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Credentials

  • IPA Commercial Certificate
    IPA (Institute of Practitioners in Advertising)
    Jun, 2018
    - Nov, 2024
  • IPA Foundation Certificate (Merit)
    IPA (Institute of Practitioners in Advertising)
    Feb, 2016
    - Nov, 2024

Experience

    • United Kingdom
    • Advertising Services
    • 300 - 400 Employee
    • Head of Strategy, UK
      • Sep 2023 - Present

      Heading up Strategy in the UK and leading easyJet and Britvic strategic planning across EMEA.

    • Strategy Director (UK)
      • Oct 2021 - Sep 2023

      Working across FMCG Portfolio and easyJet. IPA Effectiveness Champion and responsible for delivering media creativity globally through our planning process - FLOW.

    • EMEA Strategy Director
      • Jan 2020 - Oct 2021

      Toyota and Lexus, Europe wide.

    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Account Manager
      • Aug 2017 - Jan 2020

      Campaign Media Award in the Entertainment category - ITV's Strangers https://goodstuff.co.uk/work/itv-strangers/ Pitch win method/Ecover - then Best Total Communications Campaign at Campaign Awards for 'Laundry Against Landfill' https://www.campaignlive.co.uk/article/campaign-media-awards-2021-total-communications-campaign/1712773 Goodstuff's 'most inventive' 2018. Campaign Media Award in the Entertainment category - ITV's Strangers https://goodstuff.co.uk/work/itv-strangers/ Pitch win method/Ecover - then Best Total Communications Campaign at Campaign Awards for 'Laundry Against Landfill' https://www.campaignlive.co.uk/article/campaign-media-awards-2021-total-communications-campaign/1712773 Goodstuff's 'most inventive' 2018.

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Account Manager
      • Feb 2017 - Aug 2017

      Working as part of News UK's all service Pulse agency.

    • Account Executive
      • Sep 2015 - Jan 2017

      Working on Facebook and News UK Accounts

    • United Kingdom
    • Environmental Services
    • 1 - 100 Employee
    • Marketing Intern
      • Jul 2013 - Sep 2013

      Established a new marketing strategy to bring new customers into Corrour. This required a holistic strategy, working closely with everyone from the management board and London office, to the stalkers on the estate. Established a new marketing strategy to bring new customers into Corrour. This required a holistic strategy, working closely with everyone from the management board and London office, to the stalkers on the estate.

Education

  • University of Oxford
    English Language and Literature, English Language and Literature
    2011 - 2014
  • Oldham Sixth Form College

Community

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