Jodene Vining
Community Success Manager at Colmar Brunton Research- Claim this Profile
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Bio
Experience
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Colmar Brunton
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Australia
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Market Research
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1 - 100 Employee
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Community Success Manager
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Mar 2009 - Present
Your Communities - Community Success Manager Harvest and share best practice from global, regional and local areas. Develop and build best practice criteria. Engaging clients to partner and support best campaign results. Support and educate internal teams on community and client service excellence. Gather a wider understanding of market research. Your Communities - Community Success Manager Harvest and share best practice from global, regional and local areas. Develop and build best practice criteria. Engaging clients to partner and support best campaign results. Support and educate internal teams on community and client service excellence. Gather a wider understanding of market research.
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Group Account Director
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Aug 2008 - Feb 2009
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Senior Account Director
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Nov 2005 - Jul 2008
Responsibilities Led the creation and production of all KFC's communication requirements through the line. Developed a successful account service team of eight. Achievements Successfully led diversification of media channels to include digital & SubTV and implemented new media e.g. digital point of sale and order kiosks. Leveraged KFC sponsorship opportunities of Cricket Australia Twenty20 competitions, Big Brother, V8 Supercars etc. Mentored staff from Account Executives to Account Directors and helped retain talented staff. Show less
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Account Director
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Oct 2004 - Nov 2005
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McDonald's
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United States
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Restaurants
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700 & Above Employee
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Senior Account Manager
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Mar 2001 - Sep 2004
Responsibilities Fostered the creation of ideas for Johnson & Johnson global skincare brands Neutrogena and Clean&Clear as well as Energizer batteries & torches and McDonald's. Led other aligned agencies to provide an integrated strategic and business direction. Achievements Succeeded in changing perceptions by targeting Duracell's heartland of mums whilst defending their core of younger more tech-savvy consumers. Grew Energizer business from one market to service the entire Asia Pacific market. We initiated the drive to improve perceptions of McDonald's food credentials with the New Tastes Menu campaign. Show less
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Account Manager
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Nov 1998 - Mar 2001
Responsibilities Day to day contact, supporting Managing Partners Rod McCulloch and Terry Barnes. Facilitated briefing procedures and managed all finances. Achievements Helped win Darrell Lea and HPM pitches and became day to day contact on both accounts. Established the Soul Pattinson Loyalty Club. Responsibilities Day to day contact, supporting Managing Partners Rod McCulloch and Terry Barnes. Facilitated briefing procedures and managed all finances. Achievements Helped win Darrell Lea and HPM pitches and became day to day contact on both accounts. Established the Soul Pattinson Loyalty Club.
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Promotions & Marketing Assistant
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Nov 1990 - Jun 1993
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Education
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AFA AdSchool UTS
Associate Diploma Of