Jochen Sengpiehl

Chief Marketing Officer at Volkswagen AG
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Contact Information
us****@****om
(386) 825-5501
Location
Beijing, China, CN
Skills

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Experience

  • Volkswagen AG
    • Germany
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Chief Marketing Officer
      • Sep 2017 - Present

  • Hyundai Motor Europe
    • Germany
    • Motor Vehicle Manufacturing
    • 200 - 300 Employee
    • SVP/CMO
      • Nov 2014 - Aug 2017

      Responsible business areas: Brand Strategy, Strategic Product Planning, Product Marketing and Lifecycle Management, Marketing Communications, Digital, FIFA/UEFA Sponsoring, Public Relations and Corporate Planning.34 European Markets Responsible business areas: Brand Strategy, Strategic Product Planning, Product Marketing and Lifecycle Management, Marketing Communications, Digital, FIFA/UEFA Sponsoring, Public Relations and Corporate Planning.34 European Markets

  • Jochen Sengpiehl Automotive Brand Management
    • International automotive projects Marketing & Sales & Digital Brand Transformation
      • Jun 2012 - Oct 2014

      Global Automotive Branding Projects Global Automotive Branding Projects

  • WPP
    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Global Automotive Brand Management Project
      • May 2011 - Jun 2012

  • Volkswagen AG
    • Germany
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Senior Vice President/CMO
      • Jan 2006 - Sep 2009

  • Mercedes-Benz AG
    • Germany
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Director Marketing-Communication
      • Jan 2003 - Jan 2006

  • BBDO Worldwide
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Director Business Development
      • Jan 1999 - Dec 2002

  • Nissan Motor Corporation
    • Japan
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • International sales and marketing trainee program, then Head of CRM and Media
      • Oct 1995 - Dec 1998

Education

  • Business Economics Studies at the polytechnic Nürtingen (Prof. Dr. Willi Diez)
    Diplom Betriebswirt, Strategische Unternehmensführung und Marketing
    1991 - 1995
  • Karl Huber Verpackungswerke GmbH
    Engineering Instrument mechanic with degree, Berufsausbildung zum Werkzeugmacher
    1987 - 1990

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