Experience

PressCable

• Hong Kong
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• PR Writer and AMP Writer

  • Mar 2020 - Present



AFK Public Relations

• Manila, Philippines

• Client Liaison Manager

  • Jun 2018 - Jun 2019



Metro Weddings Magazine

• Managing Editor

  • Jan 2009 - Jan 2017

  Supervised staff Managed the magazine's budget Oversaw closing of the magazine and made sure that deadlines were met Wrote, edited and assigned feature articles Contributed ideas for every issue's editorial line-up Helped book and execute photo shoots Represented the magazine during events Proposed and executed ex-deals and sponsorships with advertisers and suppliers Supervised staff Managed the magazine's budget Oversaw closing of the magazine and made sure that deadlines were met Wrote, edited and assigned feature articles Contributed ideas for every issue's editorial line-up Helped book and execute photo shoots Represented the magazine during events Proposed and executed ex-deals and sponsorships with advertisers and suppliers



Triple PR and Communications

• Senior Partner/ PR and Communications Specialist

  • Jan 2012 - Apr 2013

  Triple PR and Communications Conceptualized and executed PR and marketing strategies for clients Media relations and PR writing Small event executions Triple PR and Communications Conceptualized and executed PR and marketing strategies for clients Media relations and PR writing Small event executions



Mabuhay Magazine

• Associate Editor

  • Sep 2008 - Nov 2008

  Did associate editor as well as managing editor work for the magazine Introduced layout schedules and a more efficient page guide system as well as editorial briefs for assigning stories Managed a staff of seven and assisted the editor-in-chief in internal and external dealings such as events Participated and contributed in editorial line-up planning and brainstorming Assigned, edited and wrote articles Made sure all articles/ content of the magazine have been assigned, edited and submitted on time Pre-edited proofs and made necessary corrections Gave suggestions for layout Sourced contributing writers and photographers for the magazine Show less



JOCANIMA CORPORATION

• VP for Corporate Communications

  • Apr 2007 - Sep 2008

  family-owned business) Conceptualized "new look" of all company collaterals (streamers, company profile brochures, presentation materials, etc.) from design to layout. Executed a new website for the company In charge of writing all articles for company e-newsletter Acted as spokesperson for the company family-owned business) Conceptualized "new look" of all company collaterals (streamers, company profile brochures, presentation materials, etc.) from design to layout. Executed a new website for the company In charge of writing all articles for company e-newsletter Acted as spokesperson for the company



CHALK Magazine

• Associate Editor

  • Mar 2004 - Apr 2007

  , Quezon CityDid associate editor as well as managing editor work for the magazineWas also in charge of the features section (Circle) of the magazine where writing, assigning and editing articles was involved. I was also responsible for the conceptualization and execution of the sections' shoots as well as the sourcing of models and talents to be featured.OIC whenever EIC out on assignmentManaged a staff of six and assisted the editor-in-chief in internal and external dealings such as events and meetings with ad agencies and advertisersMonitored editorial budgetParticipated and contributed in editorial line-up planning and brainstormingMade sure all articles/ content of the magazine have been assigned, edited and submitted on time, and shoots planned and executed in time for closingPre-edited proofs and made necessary corrections in color guide whenever neededWrote monthly press releases about the magazine which was released to all major dailiesSupervised layout of magazine especially during closing and was in charge of pagination.Made sure all special executions for advertisers are met, sometimes even writing the advertorials as well. Show less

• Marketing Officer

  • Jun 2001 - Mar 2004

  , Quezon CityMonitored press releases for CHALK magazineConceptualized and executed all events for the magazine: campus tours, anniversary parties, etc.Came-up with various marketing strategies for CHALK.Constantly met with the CHALK editorial team as well as the CHALK advertising team for possible tie-ups and special promotions between the two.Established ties with various ad agencies and advertisers for possible projects and tie-ups** during this time, also did some marketing work for PINK magazine. Show less



FOOD Magazine

• Marketing Officer

  • Jan 2001 - Jun 2001

  , Pasig City Monitored press releases for FOOD magazine Conceptualized and executed all events for the magazine: village cooking demos. Came-up with various marketing strategies for FOOD. Established ties with various ad agencies and advertisers for possible projects and tie-ups , Pasig City Monitored press releases for FOOD magazine Conceptualized and executed all events for the magazine: village cooking demos. Came-up with various marketing strategies for FOOD. Established ties with various ad agencies and advertisers for possible projects and tie-ups



ABS-CBN PUBLISHING, INC

• PR Assistant

  • May 2000 - Jan 2001

  , Pasig City Assisted the PR Manager and PR officers in all their internal and external needs and dealings. Accomplished various reports Assisted in all events planning and execution Monitored and filed press releases Did follow-ups on proposals and projects Was in charge other clerical work such as filing and encoding. , Pasig City Assisted the PR Manager and PR officers in all their internal and external needs and dealings. Accomplished various reports Assisted in all events planning and execution Monitored and filed press releases Did follow-ups on proposals and projects Was in charge other clerical work such as filing and encoding.