Jo Gordon
Vice President of Operations + Head of Production at Birch Event Design- Claim this Profile
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Bio
Josh Richman
From the moment Joanna and I started working together, I realized that she had the passion, smarts and drive to make an impactful difference to the marketing organization. She consistently worked above her role and was my right hand on everything from corporate strategy to optimizing our sales & marketing process. Once department and company objectives were communicated, Joanna would take it upon herself to learn the new skills required to execute and reach those objectives. She required little to no hand holding and is one of the most detail oriented colleagues I've had the pleasure of working with. This attention to detail led to her promotion to run our Marketing Video Production and Operations. Advancing her into this role was the easiest personnel decision I've ever made. I highly recommend Joanna. She is a gem and a true game changer.
Manuela Ruiz
Joanna is one of the most driven and proactive people I know. She is a rare breed of go getter that brings projects from ideation to reality consistently. There is no task that is too small or big for her because she treats all her work with the same passion and dedication. While being a very creative person, Joanna is strategic and business minded. She is able to manage budgets, follow process and keep her eyes on the big picture to fully understand the scope of a project. I've had the pleasure of working with her while at DailyMail.com and she is a key player in the creative services and branded video teams. She was part of getting the branded video product off the ground, understanding the importance of strategy, testing, and the ins and outs of organic and paid marketing. At the same time, she showcases a tremendous talent and dedication to digital, video and events production, always pushing to refine her craft.
Josh Richman
From the moment Joanna and I started working together, I realized that she had the passion, smarts and drive to make an impactful difference to the marketing organization. She consistently worked above her role and was my right hand on everything from corporate strategy to optimizing our sales & marketing process. Once department and company objectives were communicated, Joanna would take it upon herself to learn the new skills required to execute and reach those objectives. She required little to no hand holding and is one of the most detail oriented colleagues I've had the pleasure of working with. This attention to detail led to her promotion to run our Marketing Video Production and Operations. Advancing her into this role was the easiest personnel decision I've ever made. I highly recommend Joanna. She is a gem and a true game changer.
Manuela Ruiz
Joanna is one of the most driven and proactive people I know. She is a rare breed of go getter that brings projects from ideation to reality consistently. There is no task that is too small or big for her because she treats all her work with the same passion and dedication. While being a very creative person, Joanna is strategic and business minded. She is able to manage budgets, follow process and keep her eyes on the big picture to fully understand the scope of a project. I've had the pleasure of working with her while at DailyMail.com and she is a key player in the creative services and branded video teams. She was part of getting the branded video product off the ground, understanding the importance of strategy, testing, and the ins and outs of organic and paid marketing. At the same time, she showcases a tremendous talent and dedication to digital, video and events production, always pushing to refine her craft.
Josh Richman
From the moment Joanna and I started working together, I realized that she had the passion, smarts and drive to make an impactful difference to the marketing organization. She consistently worked above her role and was my right hand on everything from corporate strategy to optimizing our sales & marketing process. Once department and company objectives were communicated, Joanna would take it upon herself to learn the new skills required to execute and reach those objectives. She required little to no hand holding and is one of the most detail oriented colleagues I've had the pleasure of working with. This attention to detail led to her promotion to run our Marketing Video Production and Operations. Advancing her into this role was the easiest personnel decision I've ever made. I highly recommend Joanna. She is a gem and a true game changer.
Manuela Ruiz
Joanna is one of the most driven and proactive people I know. She is a rare breed of go getter that brings projects from ideation to reality consistently. There is no task that is too small or big for her because she treats all her work with the same passion and dedication. While being a very creative person, Joanna is strategic and business minded. She is able to manage budgets, follow process and keep her eyes on the big picture to fully understand the scope of a project. I've had the pleasure of working with her while at DailyMail.com and she is a key player in the creative services and branded video teams. She was part of getting the branded video product off the ground, understanding the importance of strategy, testing, and the ins and outs of organic and paid marketing. At the same time, she showcases a tremendous talent and dedication to digital, video and events production, always pushing to refine her craft.
Josh Richman
From the moment Joanna and I started working together, I realized that she had the passion, smarts and drive to make an impactful difference to the marketing organization. She consistently worked above her role and was my right hand on everything from corporate strategy to optimizing our sales & marketing process. Once department and company objectives were communicated, Joanna would take it upon herself to learn the new skills required to execute and reach those objectives. She required little to no hand holding and is one of the most detail oriented colleagues I've had the pleasure of working with. This attention to detail led to her promotion to run our Marketing Video Production and Operations. Advancing her into this role was the easiest personnel decision I've ever made. I highly recommend Joanna. She is a gem and a true game changer.
Manuela Ruiz
Joanna is one of the most driven and proactive people I know. She is a rare breed of go getter that brings projects from ideation to reality consistently. There is no task that is too small or big for her because she treats all her work with the same passion and dedication. While being a very creative person, Joanna is strategic and business minded. She is able to manage budgets, follow process and keep her eyes on the big picture to fully understand the scope of a project. I've had the pleasure of working with her while at DailyMail.com and she is a key player in the creative services and branded video teams. She was part of getting the branded video product off the ground, understanding the importance of strategy, testing, and the ins and outs of organic and paid marketing. At the same time, she showcases a tremendous talent and dedication to digital, video and events production, always pushing to refine her craft.
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Experience
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Birch Event Design
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United States
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Events Services
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1 - 100 Employee
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Vice President of Operations + Head of Production
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Sep 2021 - Present
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Twenty Three Layers
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United States
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Events Services
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1 - 100 Employee
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Director, Production, Executive Producer
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Sep 2018 - Aug 2021
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Univision Communications Inc.
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United States
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Telecommunications
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1 - 100 Employee
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Event Marketing Manager
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2017 - 2018
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DailyMail.com
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United States
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Book and Periodical Publishing
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100 - 200 Employee
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Senior Manager, Production Operations & Video Producer
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Sep 2014 - 2017
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Marketing Operations Manager
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2013 - 2016
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Senior Producer, Video + Events
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2012 - 2017
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Comprehensive Kids
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United States
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Medical Practices
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Program + Operations Manager
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2009 - 2013
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Event Design Assistant
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2008 - 2009
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Education
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New York Film Academy
Flim and TV Producing Certification -
Middlesex College