Joanna La Roche
Creative Manager at Curley Company- Claim this Profile
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Bio
Experience
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Curley Company
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Creative Manager
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Jan 2022 - Present
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Urban Land Institute
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United States
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Real Estate
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300 - 400 Employee
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Graphic Designer
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Jan 2020 - Jan 2022
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National Retail Federation
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United States
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Retail
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100 - 200 Employee
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Graphic Designer
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Sep 2019 - Jan 2020
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Mothership Strategies
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United States
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Political Organizations
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1 - 100 Employee
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Graphic Designer
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Feb 2017 - Jan 2020
Joined this progressive digital agency to provide creative support for cutting edge email fundraising, high impact grassroots advocacy, influence campaigns, and targeted digital advertising. -Designed unique, high-quality social graphics, Snapchat filters, small scale animations, GIFS, and post images, accurately fashioned for specific real estate including Facebook, Instagram, Twitter, Google, and Oath, in support of social media branding efforts. Significantly improved number of followers. -Produced visually dynamic and creative images, often in a truly short amount of time, to meet high production needs. Recognized for delivering between 20 - 45 designs daily during firm’s busiest times. -Created on-brand digital advertisements to engage grassroots supporters and elevate online fundraising. -Co-Led design effort to sustain full re-branding of one of the firm’s largest clients. Impressed client witheight improved logo designs, new color palettes, and creative fonts that better resonated with the client’s target audience.
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Petel and Company
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Washington D.C. Metro Area
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Junior Graphic Designer
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Jan 2016 - Dec 2016
Selected to design a variety of collateral for several different clients, especially those running for office in the 2016 election. Responsible for selection of images, broad themes, and presentation of issues in visually concise and compelling ways. -Independently designed over 300 political direct mail pieces. Supervised the successful distribution of over 50,000 pieces. Completed client edits, served as pre-press editor, and approved printer proofs. -Created or enhanced fully functioning customized websites for the company and several corporate, institutional, and nonprofit clients. -Collaborated with design team to completely reinvent branding for one of the most successful political satire Facebook accounts. Created more inviting and sophisticated cover photos for three separate pages. Improved metadata to increase mailing list.
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The Hoffman Group
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Alexandria, Virginia
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Graphic Design Intern
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May 2014 - Sep 2014
Helped make improvements and maintained the website for public affairs company specializing in non-profits. Also answered emails, telephone calls and attended meetings. Helped make improvements and maintained the website for public affairs company specializing in non-profits. Also answered emails, telephone calls and attended meetings.
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Education
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Savannah College of Art and Design
Bachelor of Fine Arts (BFA), Graphic Design