JOANNA KRASUCKA

Product Manager at Warsaw Stock Exchange (GPW)
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Contact Information
us****@****om
(386) 825-5501
Location
Warsaw, Mazowieckie, Poland, PL
Languages
  • angielski Professional working proficiency

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Credentials

  • Dimaq Professional
    DIMAQ - Digital Marketing Qualification
    Dec, 2020
    - Nov, 2024
  • AgilePM
    APMG International
    Aug, 2016
    - Nov, 2024

Experience

    • Financial Services
    • 100 - 200 Employee
    • Product Manager
      • Nov 2022 - Present

      Coordinating actions as a Product Manager within a SCRUM team, ensuring effective product management and project goal achievement. Responsible for managing the product backlog, including gathering, prioritizing, and overseeing feature and task management while ensuring alignment with project objectives. Actively collaborating with key project stakeholders to understand their needs and ensure the product meets their expectations. Working with the UX team on creating system mockups, ensuring the user interface is intuitive and user-friendly. Show less

    • Poland
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Senior Product Manager
      • Oct 2022 - Present

      Setting product strategic direction based on customer expectations, market trends and business goals • Work on challenging product discoveries and ideations projects, proof of concept and MVP development (e.g.: hbbtv apps, analitycal tools) • Facilitating, framing, and assisting in Proof of Concept implementation in order to prove the product value and get early market feedback, or check the technical feasibility • Negotiating & executing on complex deal and implementation structures • hbbtv apps/mobile apps/ web Show less

    • Poland
    • Telecommunications
    • 700 & Above Employee
    • Chief Marketing Specialist/ Lead Product Manager
      • May 2017 - Apr 2020

      This role included but was not limited to: Creating development strategies for new and current digital products focusing on the best Customer Experience and business goalsManagement and maintanance of mobile and web apps Leading sales and promotional activities, online and direct communication included Contests for shop agentsInteraction with staff, colleagues, cross-functional teams, DT Group and third partiesCommercial implementation of new products eg. new security product from Symantec or special offer of Storytel for T-Mobile Customers Show less

    • Senior Marketing Specialist
      • Sep 2016 - Apr 2017

    • Specialist Marketing
      • Jan 2015 - Aug 2016

    • France
    • Telecommunications
    • 700 & Above Employee
    • Junior Brand Manager in Convergent Offer Unit in Marketing B2C
      • Apr 2014 - Dec 2014

      Project management – implementation of new stand-alone and bundle tarrifs, discount program for current customers alsoUpsell and xrosssell activities

    • Junior Project Manager in Sales Cooperation Unit in Base and Cusomers Value Management Marketing
      • Feb 2013 - Mar 2014

      Communication to sales channels regarding offers and changes implemented by Marketing Monitoring of campaigns results in every sales channel separatelyPreparing sales supporting materials as: argumenters, scripts, f-mailingPreparing BTL materials Participating in mystery shopper researches in POS Sales supporting activities with cooperation with creative agencies

    • Assistant in Operational Marketing in B2C Unit - Marketing of Home Services
      • Aug 2010 - Feb 2013

      Participation in project coordinated by Offer Communication Unit: BTL materials and Direct Marketing campaign in order to acquire new and retain current customers Media monitoring, foreign language support Complex office management, workshop, business trips and events arranging

Education

  • Akademia Leona Koźmińskiego (Kozminski University)
    Postgraduate Degree, Data science & big data management
    2021 - 2022
  • SGH Warsaw School of Economics
    Magister (Mgr), Marketing
  • Społeczna Akademia Nauk
    Anglistyka

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