Experience

Eppione

• Ireland
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Manager

  • Sep 2020 - Present

  Hands-on marketing management in B2B tech and services start-up, including: - Content strategy, planning, writing, editing and distribution - Designing graphics, brochures, exhibition stands and more (Canva) - Social media strategy and management - Events planning, promotion and logistics - Website copywriting and maintenance - Brand identity development in partnership with 3rd party Hands-on marketing management in B2B tech and services start-up, including: - Content strategy, planning, writing, editing and distribution - Designing graphics, brochures, exhibition stands and more (Canva) - Social media strategy and management - Events planning, promotion and logistics - Website copywriting and maintenance - Brand identity development in partnership with 3rd party



CMSPI

• United States
• Business Consulting and Services
• 1 - 100 Employee

• • Oct 2019 - Aug 2020

  Heading up the global marketing team, I oversaw all areas of our marketing output to ensure we delivered against the company's specific objectives and achieved a consistently high quality across all of our channels:- Company-wide marketing strategy.- Content creation and publication - including a quarterly magazine, regular blogs and white papers, case studies and a weekly newsletter on retail trends throughout the pandemic.- SEO optimisation and online presence.- Social media accounts - LinkedIn, Instagram, and Twitter.- Events - including our two biggest events to date, attracting Europe and North America's biggest retailers, and several webinars in recent months.- Email campaign marketing to promote our services, advocacy work and events.- Branding and consistency across regions, including first steps into APAC. Show less

• • Aug 2017 - Oct 2019

  CMSPI is an international, independent payments consultancy. I was responsible for driving the European side of the business through targeted lead generation, bridging the gap between sales and marketing to maximise the return on our campaigns.I crafted multiple targeted, bespoke emails to engage with C-suite finance professionals - resulting in over £3 million in revenue and contracts with some of Europest largest and most well-known retailers.



Ultra Electronics Airport Systems (now ADB Safegate)

• • Apr 2017 - Aug 2017

  Having proven myself to be a capable, independent opportunity owner, I have recently been promoted off my graduate scheme - allowing me to focus entirely on identifying, qualifying, and developing opportunities.Through a driven, motivated, and methodical approach to sales, I am successfully defining win strategies, outlining value propositions, and identifying and engaging with prospects with a real need for our solutions. By defining processes that support - rather than restrict - the sale process, I am enabled to give the customer or prospect the right level of attention and information to support them.I've undeniably learned a lot over the last couple of years: but I am absolutely determined to keep up the momentum. I religiously keep up to date with sales blogs, stay in touch with my sales network, and keep an eye out for any training courses to support my development. Show less

• • Sep 2015 - Apr 2017

  My graduate scheme spanned a range of roles and responsibilities across the company: ensuring I gained a firm grasp of all the different functions within a business, and how they interact with a sales role. Not only was I a lead opportunity owner in the sales team, but I was also a key member of the marketing department: taking responsibility for tasks ranging from creating the new company website, to writing professional press releases.A series of internal secondments granted me comprehensive experience in both project management and the commercial and finance department - giving me a crucial understanding of what sales can do to ensure a project runs smoothly, and the contract terms that make up a sale. Through my eagerness to learn and get involved in a range of roles, I also acted as bid manager and account manager for a number of opportunities and customers.Having completed the two year scheme in just over 18 months, sales and account management stood out to me as my real passion. As a natural 'people person', I thrive off the opportunity to meet, get to know, and, ultimately, help people to improve their business and working lives. Driven by the pursuit of success, I have repeatedly exceeded expectations and sales targets, whilst learning to accept my failures and learn from them.As a graduate, I developed remarkably: both as an employee and as an individual. I have acquired and nurtured a whole host of skills through my various roles, and developed a self-confidence I never imagined I would possess. I am driven by an ambition to continue progressing my career, with increasing levels of autonomy and influence. Show less



Waitrose & Partners

• United Kingdom
• Retail
• 700 & Above Employee

• Sales Assistant

  • Jun 2011 - Jul 2014