Experience

Alpha Grid, a Financial Times Company

• United Kingdom
• Media Production
• 1 - 100 Employee

• Head of Alpha Grid North America & Editor, Branded Content

  • Aug 2016 - Present

  Work with global companies to generate multi-platform content targeted at high-level audiences, senior decision makers and aspiring leaders. • Lead executive production, client management and account growth of USA clients• Support business development through relationship building/networking/public speaking• Member of Alpha Grid's Senior Management Team Work with global companies to generate multi-platform content targeted at high-level audiences, senior decision makers and aspiring leaders. • Lead executive production, client management and account growth of USA clients• Support business development through relationship building/networking/public speaking• Member of Alpha Grid's Senior Management Team



Wells Fargo

• United States
• Financial Services
• 700 & Above Employee

• Producer, Wells Fargo Video Network

  • Apr 2012 - Feb 2017

  Contract producer creating videos for internal and external audiences: Customer stories, change management communication, innovation and technology developments, best practices, tips and advice. • Collaborate with clients to enable them to get to the heart of their story• Coach non-professional talent to relax and deliver their message naturally• Develop and manage budgets• Oversee multiple large and complex projects: - Bi-lingual Spanish/English - home mortgage, 40 videos - Interactive social media training program for 300+ Wells Fargo communicators



Now Labs, Inc.

• United States
• Business Consulting and Services

• Head of Content Strategy and Operations

  • Jan 2012 - Aug 2016

  Defined and executed digital content strategy for B2B and B2C clients at innovation and growth services firm. • Collaborated with clients to develop, refine and refresh brand narrative• Ensured content creation is aligned to business goals and sales funnel• Created compelling, high-impact content to address audience needs• Video production from script to screen • Copywriting – white papers, blogs, website, marketing materials, social media • Created and managed editorial calendar, publishing schedule and content distribution• Collaborated on website creation, user experience, design, SEO - helping one client increase monthly visits from < 3k per month to over 200k. • Utilize social media management tools to listen, report and measure



Freelance video production/content marketing

• Video producer/reporter/writer

  • Apr 2006 - Aug 2016

  Operated as a freelance broadcast and branded content video producer / director in SF Bay Area. Clients included Wells Fargo Bank, CNN and The Atlantic, The Financial Times. Operated as a freelance broadcast and branded content video producer / director in SF Bay Area. Clients included Wells Fargo Bank, CNN and The Atlantic, The Financial Times.



CNBC

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Producer, Various

  • Apr 2006 - Apr 2011

  Full time contract producer role for a variety of CNBC non-breaking news programming • Producer & writer- 4 half documentaries shot on 3 continents "The Future of Finance" exploring the fallout from the global economic crisis.• Producer - flagship debates at the World Economic Forum in Davos, Switzerland. • Producer/Director -Change Reaction - 10 part series: How companies respond rapidly to major business challenges or a changing business environment.

• Branded Content Development Producer

  • Jan 2010 - Dec 2010

  Worked as part of International Strategic Content team creating and pitching ideas for the channel’s advertiser funded TV and digital platforms.• Matched client communication strategies with creative programming & digital content• Generated and presented pitch documents to media agencies and corporate clients

• TV Reporter/Producer

  • Sep 2003 - Apr 2006

  On-screen business reporter for international magazine show. •Conceived, produced, wrote 100+ 4-5 minute reports •Directed camera crews in the field, performed stand-ups and voice overs•Travelled extensively to report on global economy•Winner of Golden Eagle Cine Award

• Producer: "Money and Sport"

  • 2002 - 2003

  Produced and directed weekly “as live” half hour studio magazine show on the business of sport. • Launched series - devising format & set and overseeing graphics and budget. • Built and managed team, commissioning stories from reporters around the world Produced and directed weekly “as live” half hour studio magazine show on the business of sport. • Launched series - devising format & set and overseeing graphics and budget. • Built and managed team, commissioning stories from reporters around the world



John Ryan International

• Advertising Services

• Director

  • Mar 2002 - Sep 2002

  Worked closely with financial clients to deliver video content for internal broadcast Worked closely with financial clients to deliver video content for internal broadcast



IMG Media

• United States
• Marketing Services
• 1 - 100 Employee

• Live studio producer/reporter/web content creator, NOW.com

  • 2000 - 2002

  Ran one of 5 live output teams responsible for daily half hour, studio based natural science show for NOW.com, one of the world’s first converged media channels. Ran one of 5 live output teams responsible for daily half hour, studio based natural science show for NOW.com, one of the world’s first converged media channels.



FIFA

• Sports Teams and Clubs

• Broadcast co-ordinator

  • 1995 - 1999

  Worked periodically at Trans-National Television (before FIFA took this service in-house) co-ordinating live international TV broadcast of six FIFA youth championships worldwide: Ecuador, Spain, Malaysia, Egypt, Japan, Nigeria.• Interfaced between host broadcaster and 150+ TV licensees to secure satellite bookings, commentary, ENG facilities and accreditation. Worked periodically at Trans-National Television (before FIFA took this service in-house) co-ordinating live international TV broadcast of six FIFA youth championships worldwide: Ecuador, Spain, Malaysia, Egypt, Japan, Nigeria.• Interfaced between host broadcaster and 150+ TV licensees to secure satellite bookings, commentary, ENG facilities and accreditation.



KQED

• United States
• Broadcast Media Production and Distribution
• 300 - 400 Employee

• On-Air Radio News Reporter (Freelance)

  • 1995 - 1999

  On air reporter, general assignment for KQED, NPR & BBC. Plus foreign affairs reporting from El Salvador, Egypt, Malaysia On air reporter, general assignment for KQED, NPR & BBC. Plus foreign affairs reporting from El Salvador, Egypt, Malaysia