Experience

Plane Perspective

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Business Owner

  • May 2013 - Present

  Plane Perspective is a marketing agency, providing businesses with all the marketing tools, action plans and creative ideas they need to help them generate more customers, win more business and make more sales. Plane Perspective provide marketing support on a regular monthly basis or businesses can hire them to project manage a one-off specialist marketing campaign or job. Whether they need a partner to do it all from start-to-finish or help with one step in the process, they’ll make sure they use all their business-building experience, marketing expertise and front line know-how to help you gain customers, increase revenues and discover profit opportunities. Plane Perspective work with various customers across many industries including manufacturing, construction, financial and the public sector. Show less



Epwin Group

• United Kingdom
• Building Materials
• 100 - 200 Employee

• Divisional Marketing Manager

  • Jun 2012 - May 2013

  Promoted internally to manage a team of 4 individuals and six leading brands for the Window Systems Division of the Epwin Group, a major extruder of PVC-U and PVC-Ue products with a significant presence in the trade, retail, new build and social housing markets. Promoted internally to manage a team of 4 individuals and six leading brands for the Window Systems Division of the Epwin Group, a major extruder of PVC-U and PVC-Ue products with a significant presence in the trade, retail, new build and social housing markets.



Spectus Window Systems

• United Kingdom
• Construction
• 1 - 100 Employee

• Marketing Manager

  • Mar 2011 - Jun 2012

  Responsible for the strategic development, implementation and management of the marketing and communication department for one of the UK’s market leaders in providing home improvement products to both the Public and Private Sectors. Responsible for the strategic development, implementation and management of the marketing and communication department for one of the UK’s market leaders in providing home improvement products to both the Public and Private Sectors.



Friends First

• Ireland
• Financial Services
• 100 - 200 Employee

• Marketing Team Leader – Broker Marketing Distribution Channel

  • Dec 2006 - Mar 2011

  Responsible for the strategic and operational direction of the broker distribution channel. Working together with key strategic clients using an industry leading marketing strategy programme (developed in- house at Friends First) to drive their brand development, customer retention, business development, lead generation and customer acquisition in turbulent economic times. Developing B2B and B2C marketing campaigns for a wide portfolio of key distribution partners driving them to work beyond their agency agreement to deliver business targets, revenue and profit growth. Show less



Mul-T-Lock (Part of Assa Abloy, the global leader in door opening solutions)

• Marketing Manager

  • Jan 2005 - Nov 2006

  Responsible for building and strengthening the Mul-T-Lock brand (and all other associated brands) within the UK and Ireland across multiple channels of distribution using the full marketing mix. Maintaining relationships with public and trade industry bodies (e.g. Master Locksmiths Association, , Sold Secure, Insurance companies, Neighbourhood Watch and Crime Reduction Officers). Responsible for building and strengthening the Mul-T-Lock brand (and all other associated brands) within the UK and Ireland across multiple channels of distribution using the full marketing mix. Maintaining relationships with public and trade industry bodies (e.g. Master Locksmiths Association, , Sold Secure, Insurance companies, Neighbourhood Watch and Crime Reduction Officers).



Chubb Locks (Part of Assa Abloy, the global leader in door opening solutions)

• Marketing Manager

  • Jun 2003 - Jan 2005

  Developing and implementing the strategic direction and business development of the market-leading Chubb brand within the UK and Irish markets as it separated from Yale and Union. Working in close liaison with sales, product management, manufacturing, research and development. Key Achievements Developing and implementing the Chubb Centre of Excellence programme Successfully completing a rebranding project on Chubb and rolling it out effectively across all channels of distribution four of which were short listed for the security industry awards 2006 (IFSEC) Show less