Joan Jaeger
Chief Marketing Officer at Hadley- Claim this Profile
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Bio
Experience
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Hadley
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United States
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Non-profit Organizations
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1 - 100 Employee
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Chief Marketing Officer
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Jan 2017 - Present
Hadley creates personalized learning opportunities that empower adults with vision loss or blindness to thrive at home, at work and in their communities Hadley creates personalized learning opportunities that empower adults with vision loss or blindness to thrive at home, at work and in their communities
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The Cradle
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United States
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Non-profit Organizations
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1 - 100 Employee
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Vice President Marketing
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Mar 2002 - Dec 2016
The Cradle's Mission is to benefit children and all others touched by adoption by compassionately delivering exceptional education, guidance and lifelong support to build, sustain and preserve nurturing families. We are a national leader in best practices for working with expectant parents and prospective adoptive parents; and a global leader in providing adoption education and support through our online education community www.AdoptionLearningPartners.org Responsible for the direction and coordination of all brand marketing activities for the organization. Direct market positioning and research, outreach, communications, advertising, digital marketing, and public relations. Recommend new services and markets as part of senior staff. Show less
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Johnson & Johnson
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United States
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Hospitals and Health Care
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700 & Above Employee
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Brand Marketing for Consumer Products Division
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Jul 1990 - Jun 2000
Held positions of increasing responsibility in US and abroad. Developed and implemented launch plans, successfully introducing Johnson & Johnson's consumer brands to new markets. Helped to grow market presence for several key brands, establishing the brands as market leaders in their categories. Developed market approach for brand extension in US contact lens market. Developed models for brand growth in markets across Europe in the tampon category. Held positions of increasing responsibility in US and abroad. Developed and implemented launch plans, successfully introducing Johnson & Johnson's consumer brands to new markets. Helped to grow market presence for several key brands, establishing the brands as market leaders in their categories. Developed market approach for brand extension in US contact lens market. Developed models for brand growth in markets across Europe in the tampon category.
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Education
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University of Michigan - Stephen M. Ross School of Business
Master of Business Administration (M.B.A.) -
University of Wisconsin-Madison
B.A. and B.S., Russian and International Relations