Jo Campbell

Head of PR & Business Partnerships at Little Box of Books
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Contact Information
us****@****om
(386) 825-5501
Location
United Kingdom, UK

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Experience

    • United Kingdom
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Head of PR & Business Partnerships
      • Sep 2021 - Present

      • Working to join forces with like-minded partners to help diversify children's bookshelves so they truly reflect society • Creating collaborations that will help support children in expecting and celebrating diversity • Managing mutually beneficial partnerships to support diversity, equality and inclusion objectives • Delivering media coverage for Little Box of Books and partners

    • PR and Comms
      • Oct 2019 - Sep 2021

    • United Kingdom
    • Non-profit Organizations
    • 700 & Above Employee
    • Senior PR Manager
      • May 2014 - Oct 2019

      • Manage PR for key corporate partnerships and work alongside partner contacts to secure national, online, broadcast, regional & global media coverage • Identify key PR moments for partners & develop joint media strategies, setting shared objectives & KPIs • Lead on creative propositions to engage new & existing partners with key campaigns • Lead on corporate partner crisis communications & manage issues relating to corporate risk • Write, co-ordinate, edit & issue press releases… Show more • Manage PR for key corporate partnerships and work alongside partner contacts to secure national, online, broadcast, regional & global media coverage • Identify key PR moments for partners & develop joint media strategies, setting shared objectives & KPIs • Lead on creative propositions to engage new & existing partners with key campaigns • Lead on corporate partner crisis communications & manage issues relating to corporate risk • Write, co-ordinate, edit & issue press releases, statements, photocalls, briefings • Write briefing materials, Q&As, strategy documents & organise briefings for senior staff • Lead creative brainstorming sessions & develop story & picture ideas for a broad range of partnerships • Work closely with Marketing/Brand team to ensure all comms support for partnerships is aligned • Work with Artist & Ambassador team to secure celebrity support • Attend New Business brainstorms & help feed in PR ideas for prospective pitches • For Global partners oversee activity & develop template resources for members to implement in country • Compile evaluations to show media impact & highlight partnership successes

    • PR Manager
      • Jun 2011 - May 2014

    • United Kingdom
    • Non-profit Organizations
    • 100 - 200 Employee
    • Senior Media Relations Officer
      • Aug 2009 - Jun 2011

    • PR Officer
      • Aug 2006 - Jul 2009

Education

  • Goldsmiths University of London
    BA Media & Communications, 2:1
    2003 - 2006

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