Jo Campbell
Head of PR & Business Partnerships at Little Box of Books- Claim this Profile
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Bio
Experience
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Little Box of Books
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United Kingdom
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Primary and Secondary Education
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1 - 100 Employee
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Head of PR & Business Partnerships
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Sep 2021 - Present
• Working to join forces with like-minded partners to help diversify children's bookshelves so they truly reflect society • Creating collaborations that will help support children in expecting and celebrating diversity • Managing mutually beneficial partnerships to support diversity, equality and inclusion objectives • Delivering media coverage for Little Box of Books and partners
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PR and Comms
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Oct 2019 - Sep 2021
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Save the Children UK
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United Kingdom
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Non-profit Organizations
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700 & Above Employee
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Senior PR Manager
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May 2014 - Oct 2019
• Manage PR for key corporate partnerships and work alongside partner contacts to secure national, online, broadcast, regional & global media coverage • Identify key PR moments for partners & develop joint media strategies, setting shared objectives & KPIs • Lead on creative propositions to engage new & existing partners with key campaigns • Lead on corporate partner crisis communications & manage issues relating to corporate risk • Write, co-ordinate, edit & issue press releases… Show more • Manage PR for key corporate partnerships and work alongside partner contacts to secure national, online, broadcast, regional & global media coverage • Identify key PR moments for partners & develop joint media strategies, setting shared objectives & KPIs • Lead on creative propositions to engage new & existing partners with key campaigns • Lead on corporate partner crisis communications & manage issues relating to corporate risk • Write, co-ordinate, edit & issue press releases, statements, photocalls, briefings • Write briefing materials, Q&As, strategy documents & organise briefings for senior staff • Lead creative brainstorming sessions & develop story & picture ideas for a broad range of partnerships • Work closely with Marketing/Brand team to ensure all comms support for partnerships is aligned • Work with Artist & Ambassador team to secure celebrity support • Attend New Business brainstorms & help feed in PR ideas for prospective pitches • For Global partners oversee activity & develop template resources for members to implement in country • Compile evaluations to show media impact & highlight partnership successes
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PR Manager
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Jun 2011 - May 2014
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Breast Cancer Now
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United Kingdom
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Non-profit Organizations
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100 - 200 Employee
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Senior Media Relations Officer
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Aug 2009 - Jun 2011
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PR Officer
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Aug 2006 - Jul 2009
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Education
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Goldsmiths University of London
BA Media & Communications, 2:1