Experience

SPIE Belgium ICS

• Belgium
• IT Services and IT Consulting
• 1 - 100 Employee

• Solutions, Marketing and Alliance Manager

  • Apr 2021 - Present

• Marketing Manager

  • Jul 2018 - Apr 2021



Mimeos

• Belgium

• Product Manager

  • Dec 2015 - Jul 2018

  I'm responsible for developing and launching packaged IT solutions and services for the BeLux markets. My three areas of focus are : 1. Product Development: market research, solution definition, business plan, feasibility study with cross-functional teams, KPI 2. Strategic Marketing: defining the marketing strategy, launch plan, communication plan, sales strategy, search and selection of partners. 3. Operational Marketing: creation of internal and external communication tools, targeted sales speech, training of the sales force, product evangelist. Show less



Systemat

• Belgium
• Information Technology & Services
• 1 - 100 Employee

• Product Manager Printing & Security Solutions

  • Nov 2012 - Dec 2015

  I'm responsible for developing and launching packaged IT solutions and services for the BeLux markets. My three areas of focus are : 1. Product Development: market research, solution definition, business plan, feasibility study with cross-functional teams, KPI 2. Strategic Marketing: defining the marketing strategy, launch plan, communication plan, sales strategy, search and selection of partners. 3. Operational Marketing: creation of internal and external communication tools, targeted sales speech, training of the sales force, product evangelist. Show less



Nu Skin Enterprises

• United States
• Executive Offices
• 1 - 100 Employee

• Product Marketing Manager EMEA

  • Dec 2008 - Oct 2012

  In this position, I was heading the Product Marketing team for Europe, Middle East and Africa composed of 5 people including myself.I was responsible for the development and execution of the strategic product marketing plan and educational programmes to support the European product portfolio. The focus of my team was to drive revenue growth via new product introductions and creative marketing/promotional programmes for existing products.

• Product Manager Junior

  • Jan 2008 - Dec 2008

  I'm responsible for the operational product marketing activities throughout the product lifecycle i.e establishing forecasts with logistics, build product pricing, handle promotions, assess external suppliers for promotional materials, ensure on-time launches, sales reports and marketing research and be the interface between HQ and local markets as far as products are concerned. I'm also leading the major re-labelling project of all our products.

• Product Analyst, Marketing Europe

  • Feb 2005 - Dec 2007

  In this position, I was responsible of providing monthly sales analysis of the full product range for all European markets and identifying areas where profitability was being compromised. I also acted as a link between the local European markets and US Corporate for the label creation and SKU usage. I was also co-ordinating promotional purchasing from A-Z, working with external vendors.



Tiscali

• Italy
• Telecommunications
• 500 - 600 Employee

• Trainee

  • Jul 2003 - Aug 2003

  Replacement of the Traffic Manager: advertisement management, customer feedback and internal communications. Senior Advertising Account Manager assistant: preparation of client visits, establishment of client proposals and follow-up. Replacement of the Traffic Manager: advertisement management, customer feedback and internal communications. Senior Advertising Account Manager assistant: preparation of client visits, establishment of client proposals and follow-up.



ARAMARK Refreshment Services

• Food and Beverage Services
• 400 - 500 Employee

• Trainee

  • Jul 2002 - Aug 2002

  Quantitative market study for the catering division. Quantitative market study for the catering division.