JiWon Lee

Director, Business Development at TPMN Co., Ltd.
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Location
KR

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Experience

    • South Korea
    • Advertising Services
    • 1 - 100 Employee
    • Director, Business Development
      • Jun 2013 - Present
    • Product Manager, Business Development
      • Oct 2009 - Dec 2012

      - Optimized marketplace performance and implemented new monetization product from global market knowledge sharing - Secured publisher network quality to improve marketplace credibility and advertiser ROI satisfaction - Analyzed key business metrics and provided consultations cross-functionally to achieve business goal

    • Search Marketing Strategist, Business Development
      • Apr 2005 - Sep 2009

      - Coordinated strategies and marketing of online Ad Network product - Managed partnership with online major and SMB networks - Localized Ad Network products and facilitated the fulfillment of local needs with headquarters on product life cycle

    • Content Specialist, Customer & Content Solutions
      • Jan 2003 - Mar 2005

      - Made proposals and consultation for search marketing campaigns - Set up ‘Match Driver(keyword matching database)’ and categorized keywords by business industry - Made proposals and consultation for search marketing campaigns - Set up ‘Match Driver(keyword matching database)’ and categorized keywords by business industry

    • Brazil
    • Graphic Design
    • 1 - 100 Employee
    • Editor, IMPRESS WEB DESIGN magazine
      • Jul 2000 - Aug 2001

      - Planned contents and researched online trend - Edited articles and interviewed writers - Planned contents and researched online trend - Edited articles and interviewed writers

Education

  • Kyungpook National University
    Bachelor of Science (B.S.), Genetic Engineering
    1993 - 2000

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