Jintawach Tasanavites

General Manager (Head of SMO) at Tree Roots Entertainment Group Co., Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Bangkok, Bangkok City, Thailand, TH

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Experience

    • Thailand
    • Entertainment
    • 1 - 100 Employee
    • General Manager (Head of SMO)
      • May 2023 - Present

      Head of the SMO business unit under Tree Roots Entertainment group. My scope of work includes: - Being a deal maker and leading execution on content acquisition, concerts, fan meetings, events, and activities; sourcing out for potential investors/potential partners domestically and overseas and maintaining relationships. - Establish and develop creative ideas, suggest new innovative ways to create experiences for consumers and businesses; delivering O2O2O experiences to users. - Drive innovative product and partnership initiatives from ideation, conceptualization, and prototyping through to implementation and launch. - Develop community through a digital platform and social media internally and externally; identifies opportunities for community engagement and collaboration. - Reviewing and determining the performance of the product businesses; consumer feedback and preferences, how it could be improved or developed, and what will be popular in the future. - Work alongside the business team on the implementation and measurement of Group-wide synergy projects and consolidated view of synergy projects across the group, including many industries. - Collaborate and influence cross-functional, identify/solve problems, lead partnership explorations/negotiations with partners, create work plans, develop and communicate recommendations to ensure flawless execution plan. Show less

  • Suriya Makka Ltd.
    • Bangkok City, Thailand
    • Managing Director
      • Nov 2019 - Dec 2022

      A cosmetics and skincare startup company selling through Southeast Asian/Chinese e-commerce and brick-and-mortar stores in the US. (Brand webpage: https://www.athitculture.com) • Achieved breakeven point after 1.5 years of initial product launch. Grew revenue by over 250% in the second year. • Overseeing business strategy and marketing, managing the product development process, ensuring compliance with regulations and industry standards, and developing relationships with key partners while driving sales and revenue growth. • Managing a high-performing team across 4 units within the company and maintaining a customer-focused approach to continuously improve the product and meet the evolving needs of the market. Show less

  • Medium Rare Live Entertainment
    • Bangkok City, Thailand
    • Co-Founder
      • Jun 2016 - Mar 2020

      Independent concert promotion company offering full agency services for music and event promotions. Average concert attendance ranging from 1000-5000 attendees making revenues ranging from 500k – 2M THB per event. • Negotiating pricing and contract terms with performers, agents, managers, record labels, and live venues. • Creating effective marketing campaigns and promotions for upcoming shows and artists ensuring full capacity is met. • Gradually scaled the number of events organized annually from 3 shows in 2016 to 12 shows in 2017 and 15 shows and 2 large-scale music festivals in 2018. Show less

    • Intersect Design Factory Company Limited
      • Mar 2016 - May 2017

      - 2 Key Sectors: Consumer Goods (Key clients: Hermes, L’Oréal, Harnn) and Real Estate (Key Clients: Sansiri, AP Thailand, Ananda) Develop and execute a comprehensive event strategy and provide communicative solutions that align with the company’s overall marketing goals and objectives. - Create an exhaustive presentation with a proven track record of delivering successful presentations with a 100% success rate when presenting key ideas to the company. - 2 Key Sectors: Consumer Goods (Key clients: Hermes, L’Oréal, Harnn) and Real Estate (Key Clients: Sansiri, AP Thailand, Ananda) Develop and execute a comprehensive event strategy and provide communicative solutions that align with the company’s overall marketing goals and objectives. - Create an exhaustive presentation with a proven track record of delivering successful presentations with a 100% success rate when presenting key ideas to the company.

  • Corporation 4d ltd.
    • Bangkok City, Thailand
    • Editor
      • Jun 2014 - Feb 2016

      Critiques, analyzes, interviews, and delivers written articles on the work of local and international creative works in the field of art and architecture industry, delivering at least 5 articles monthly for a bilingual magazine (art4d). Critiques, analyzes, interviews, and delivers written articles on the work of local and international creative works in the field of art and architecture industry, delivering at least 5 articles monthly for a bilingual magazine (art4d).

Education

  • China Europe International Business School (CEIBS)
    Master of Business Administration - MBA, Business Administration and Management, General
    2021 - 2023
  • INSEAD
    Master of Business Administration - MBA, 3.7
    2022 - 2023
  • Chulalongkorn University
    Bachelor of Arts - BA, Architecture
    2009 - 2013
  • Ruamrudee International School
    High School Diploma, Mathematics and Statistics
    2003 - 2009

Community

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