Jim Löthman
Head of Marketing and Communications at RA Motor- Claim this Profile
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Engelska Professional working proficiency
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Spanska Limited working proficiency
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Svenska Native or bilingual proficiency
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Bio
Experience
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RA Motor
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Sweden
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Head of Marketing and Communications
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Nov 2019 - Present
Lead the company through a digitalization process and build up a marketing department that works closely together with the sales department in order to drive up sales and meet other KPIs. The job includes: - Marketing strategies - Marketing, Sales and Communication related business development - Digital marketing channels as SEM, SEO, Display, Facebook, Instagram, Linkedin etc. - Preparing and managing budgets - Website: Rebuild and regularly update & optimize - Google Analytics and Google Tag Manger - Analyzing data and make data-driven decisions - Planning and coordinating activities/events/campaigns - Graphic Design and Content Creation - Lead generation - Marketing Automation - Ensure our brand message is strong and consistent across all channels and marketing efforts - Build and maintain good relationships with Marketing departments at our General agents - Customer Relationship: ensure that our Customer Satisfaction level is high throughout all digital channels - Business Development: identify and implement new ideas that will help our business get better - IT: Responsible for the daily operation and development of our IT environment which for example includes Microsoft Azure, M365, Teams, HPE iLO servers, Network and Printers. We are approx. 80 employees distributed across 3 facilities Show less
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Professional Photographer
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Apr 2016 - Present
Freelance photographer focusing mainly on portrait, car and sports photography. I also make shorter videos/commercials for web and social media. - Sportway: Livestream videos and Sport photographing - Team photographer/videographer at Steber Racing competing in Porsche Carrera Cup Scandinavia 2020 - Bungypump World Association 2021/2022 Freelance photographer focusing mainly on portrait, car and sports photography. I also make shorter videos/commercials for web and social media. - Sportway: Livestream videos and Sport photographing - Team photographer/videographer at Steber Racing competing in Porsche Carrera Cup Scandinavia 2020 - Bungypump World Association 2021/2022
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Europeiska Motor AB
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Sweden
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Communications
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May 2018 - Nov 2019
In the role as a Marketing communicator I was/were:- Responsible for the digital marketing channels as SEM, SEO, Facebook, Instagram etc.- Analyzing statistics and optimizing data- Administrating the Intranet and CRM-system- Creating new Marketing materials- Planning and coordinating activities/events- Responsible for lead generation- Vice Personal Data Controller (GDPR)
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Customer Manager - Sales
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Jun 2015 - May 2018
Worked as a Customer Manager/Car Salesman - at first on part time while studying, later full time for over a year.As a Customer Manger I spent a lot of time on the phone and worked proactive in order to book meetings with new customers and built myself my own Customer Base. With a growing portfolio, Customer Relationship became more and more important. I did not only sell cars but also purchased a lot of cars from other dealerships and private sellers which we could resell.
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Weekend Host
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Jun 2013 - Jun 2015
I worked as a Host on the weekends while studying on the weekdays. My job was to welcome all new customers and try my best to meet their expectations/demands. I was also responsible for keeping the showroom in perfect condition and unburden the salesman with different tasks whenever possible.
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Stora Brännbo Konferens & Hotell
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Sweden
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Hospitality
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1 - 100 Employee
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Receptionist/Conference Assistant
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2013 - 2014
Whenever I had some time of from school and during the summer I worked here. As a receptionist I got to meet a lot of different people from all over the world. It was a social work with the guests always in focus. I also helped as Conference Assistant whenever my help was needed. The pace was always high and the tasks varied. Whenever I had some time of from school and during the summer I worked here. As a receptionist I got to meet a lot of different people from all over the world. It was a social work with the guests always in focus. I also helped as Conference Assistant whenever my help was needed. The pace was always high and the tasks varied.
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Education
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Kungliga tekniska högskolan
Design and Product Realisation, Master of Science academic degree -
Linköpings universitet
Industrial Economy, Master of Science academic degree