Jimena Andrea Acuña Castro

Digital Leader at Marketing Services de Colombia S.A.S.
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Capital District, Colombia, CO
Languages
  • Español -
  • Inglés -
  • Portugués Elementary proficiency

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Credentials

  • Google My Business Basics
    Google
    Mar, 2020
    - Nov, 2024
  • Certificación en Vídeo de Google Ads
    Google
    Feb, 2021
    - Nov, 2024
  • Certificación sobre las Campañas de Búsqueda de Google Ads
    Google
    Feb, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Feb, 2021
    - Nov, 2024

Experience

  • Marketing Services de Colombia S.A.S.
    • Colombia
    • Advertising Services
    • 1 - 100 Employee
    • Digital Leader
      • Jan 2020 - Present

      - Creation, implementation and monitoring of internal digital strategies of the agency. - Creation, implementation and monitoring of digital strategies for our clients.

    • Organizational communication analyst
      • Apr 2019 - Jan 2020

      - In charge of the agency's internal and digital communications. - Creation and implementation of the agency's digital strategy - Use of digital guidelines for some agency activities

  • GJ Comunicaciones
    • Colombia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account executive
      • Aug 2018 - Apr 2019

      Junior Account Executive Managing the public relations and digital strategy of influencers in accounts such as Burt’s Bees, Juan Valdez, Frisby, Fundación Éxito, Kalley, among others. Junior Account Executive Managing the public relations and digital strategy of influencers in accounts such as Burt’s Bees, Juan Valdez, Frisby, Fundación Éxito, Kalley, among others.

  • Juan Valdez Café
    • Colombia
    • Food and Beverage Services
    • 700 & Above Employee
    • Marketing intern
      • Jan 2018 - Jul 2018

      - Review, development of projects, events and digital content of the company's social networks. All aimed at preserving and increasing the positioning of the brand through the organization's digital channels such as the website and social networks. - Review and development of content and activities for the corporate communication of the company. Support in the realization and logistics of the internal and external events of the company. Among my responsibilities was the creation of communications for employees, management reports and communications for journalists.

  • Casa de la Cultura, Chía
    • Intern in media area
      • Apr 2015 - Jun 2017

      Newsletter writing. Posting on social networks. Articles for institutional newspaper. Event coverage. Newsletter writing. Posting on social networks. Articles for institutional newspaper. Event coverage.

Education

  • Sergio Arboleda University
    Master in Digital Advertising, Master
    2021 - 2022
  • La Sabana University
    Social Communicator and Journalist, Social communication and Journalism
    2014 - 2018
  • Universidad EAN
    Diplomado, Gestión de la innovación con herramientas de Design Thinking
    2018 - 2018
  • Universidad de La Sabana
    Diplomado, Gestion de las TIC para la comunicación y el mercadeo digital
    2017 - 2017

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