Jill F.
Founder, Vice President of Marketing and Communications at Jill Milan- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Spanish -
-
Italian -
-
English -
Topline Score
Bio
Credentials
-
Content Marketing Foundations
LinkedInMay, 2022- Nov, 2024 -
Marketing - Highly Proficient
Indeed.comFeb, 2022- Nov, 2024 -
Social Media - Highly Proficient
Indeed.comFeb, 2022- Nov, 2024 -
Creating Marketing Objectives
LinkedInJan, 2022- Nov, 2024 -
Google Fundamentals of Digital Marketing
GoogleJan, 2021- Nov, 2024 -
American Mensa Member
American MensaAug, 2020- Nov, 2024
Experience
-
Jill Milan
-
United States
-
Retail Apparel and Fashion
-
1 - 100 Employee
-
Founder, Vice President of Marketing and Communications
-
Dec 2009 - Present
Jill Milan's handbags were the first high-fashion, sustainable, fair trade, and cruelty-free handbags. All handbags are made in Italy without animal-based materials. Over 10 percent of our sales are donated to non-profits. Our bags have been carried to the Oscars, Emmys, and the Met Ball. They have been carried on the red carpet by Jennifer Lawrence, Amy Poehler, Eva Longoria, Anne Hathaway, Kerry Washington, and other A-List celebrities. They have appeared on "Gossip Girl," "Scandal," and "Billions" and have been featured in W, Vogue.com, The Zoe Report, The Knot, US Weekly. They have also been carried to major movie premieres such as "Les Miserables" (Anne Hathaway), the "Dark Knight Rises" (Anne Hathaway), “Oceans 8” (Anne Hathaway),"Django Unchained" (Kerry Washington), "Alex Cross" (Isla Fisher), and "This Is Where I Leave You" (Jane Fonda).”Downton Abbey” (Elizabeth McGovern). Jill Milan can be seen at http://jillmilan.com. -Define brand philosophy and manage strategy and competitor analysis -Strategic communications -Corporate communications -Media relations -Designed and implemented marketing campaigns -Development of all marketing collateral -Managed all photo shoots with budgets ranging from $2000 to $60000 —Hired all photographers, models, stylists, makeup artists, and other vendors -Responsible for press relations. Establish relationships with leading journalists - Managed digital and social media campaigns - Managed affiliate campaigns - Bought AdWords, BlogAds, Twitter ads, as well as retargeting ads - Strong knowledge of Google AdWords and online advertising networks - Managed large events such as a fashion show for 2000 people with San Francisco's SPCA. Hired models, makeup artists, and stylists for 15 models - Established partnerships and joint ventures with A-list celebrities, celebrity stylists, and key influencers (especially green, vegan, and wellness influencers). - Developed integrated marketing campaigns Show less
-
-
-
Emerging Markets Investors Alliance (EMIA)
-
United States
-
Public Policy Offices
-
1 - 100 Employee
-
Head of Marketing and Communications, Consulting
-
Jul 2022 - Dec 2022
Marketing and Communications for the EMIA - Marketing strategy - Marketing communications - Public relations strategy - Digital ad buys Marketing and Communications for the EMIA - Marketing strategy - Marketing communications - Public relations strategy - Digital ad buys
-
-
-
Martini Media
-
San Francisco Bay Area
-
Head of Marketing and PR
-
Jan 2008 - Dec 2008
Founding team member of Martini Media, a venture-backed online advertising network targeted to luxury consumers. Responsibilities included developing advertising plans,recruiting new publishers and advertisers, press relations, social media management, collateral creation, and website development. Founding team member of Martini Media, a venture-backed online advertising network targeted to luxury consumers. Responsibilities included developing advertising plans,recruiting new publishers and advertisers, press relations, social media management, collateral creation, and website development.
-
-
-
Jill Fraser Communications
-
San Francisco and L.A.
-
Founder
-
Mar 2000 - Dec 2007
Served as a marketing and communications consultant to many Internet, film, and technology companies. Clients included Martini Media, Ironweed Films, and Nature Mill. -Worked on pr strategies for Russ Cohn, a serial entrepreneur and sustainability expert, who raised over $60 million in venture financing. -Areas of expertise include marketing strategy, ad networks, digital marketing, social media, affiliate marketing, direct marketing, and public relations. Also associate produced the movie, "FREE to a Good Home" which featured the plights of homeless animals in Los Angeles. Show less
-
-
-
OnlyGourmet.com
-
San Francisco Bay Area
-
Vice President of Marketing
-
1998 - 2000
Oversaw online and offline marketing for this ecommerce retailer of gourmet foods. Oversaw online and offline marketing for this ecommerce retailer of gourmet foods.
-
-
-
Razcal Corporation
-
Wayland
-
Vice President of Marketing and Co-Founder
-
Jan 1991 - Dec 1998
Headed up marketing for a new natural soft drink brand, Virgil's, which was the only beverage to win the "Outstanding Beverage" award three times. Products packaged only in reusable glass and kegs. The brand was named a “Lovemark Brand” by Kevin Roberts of Saatchi. Launched beverage and created a new distribution system. Our products were featured in countless periodicals and are sold through stores such as Whole Foods, Trader Joe's, Wild Oats, and many other major supermarkets. During my tenure with the company, our brands were featured in Parade, New York Times, Chicago Tribune, Detroit News, Boston Herald, and other periodicals. - Created an entirely new distribution system through direct marketing. (Virgil's was distributed through natural foods distributors while RAZCAL was distributed by Coke and Pepsi franchisees.) -Development of annual marketing plan. -Creation of marketing collateral for re-sellers. - Trade show management - Photo shoot management and planning - Product demonstrations - Event management including Oktoberfest, the AIDS Walk, and local events - Recruitment, hiring and supervision of staff. - Database management. Strong knowledge of database segmentation. Show less
-
-
Education
-
University of Oxford
Bachelor of Arts (B.A.), History -
University of Oxford
M.A., History -
Dana Hall School
High School Diploma
Community
