Design & Product Marketing Manager

• Dec 2022 - Present

• I work at the intersection of design and marketing.• Responsible for marketing and communication functions - development and execution of every strategy and planning component that helps the business reach its objectives while enhancing brand visibility.• Collaborate with the Product team to create improve the User Experience of the products• Brainstorm on campaign ideas, visuals and content plan for Social Media.• Run and manage digital media campaigns.• Analyze analytics to gauge the success of digital media campaign• Collaborate a content plan for Facebook, Instagram, LinkedIn and Twitter.• Monitor of content posts according to agreed schedule, on each platform.• Improve SEO

Design & Product Manager

• Jul 2022 - Present

Graphic Design/Social Media Manager

• Nov 2018 - Jul 2022

• Developed engaged community of followers on the official corporate social media channels • Increased inbound traffic for clients’ website through the social media marketing.• Designed Marketing Visuals for promotions• Strategizing and improving content delivery and promotion by carefully analyzing and deriving insights from the website and social media Analytics.• Set editorial content strategy• Strategized and executed the promotional materials - designs, adverts and content marketing.• Developed the brand identity (logo, brand guideline, flyers, banners) for the brand.

UI Designer

• Sep 2021 - Jun 2022

Created UI design screen according to user storyEdited existing library of designs as the need arises

Creative Team Lead

• Oct 2011 - Present

• Create and supervise the conceptual design for businesses - SMEs, Start-ups and organizations. • Lead the creative team from conceptual design to execution; ensuring all deliverables meet and surpass client requirements. • Supervise the production of printed materials in support of product awareness, brand identity and sales. • Develop strong customer base of new and existing clients by maintaining customer satisfaction and quality. • Design and directs trade and consumer advertising campaigns. • Provide value added service by functioning as a Brand Consultant to the SME owners.

Graphics Designer/Social Media Manager

• Sep 2020 - Nov 2021

Create Contents for Social Media Engagement Design Visuals for Social Media branding Oversee Social Media Management Create Contents for Social Media Engagement Design Visuals for Social Media branding Oversee Social Media Management

Digital Media Manager

• Apr 2018 - Dec 2018

• Developed and managed online marketing campaigns to drive relevant traffic to client sites, increase SEO ranking and social media followership. • Designed artwork for print media, promotional pieces and logo. • Created the social media handle, @ideationacad on Twitter, Facebook and Instagram. • Responsible for creating engaging sponsored posts and Ads. • Developed and managed online marketing campaigns to drive relevant traffic to client sites, increase SEO ranking and social media followership. • Designed artwork for print media, promotional pieces and logo. • Created the social media handle, @ideationacad on Twitter, Facebook and Instagram. • Responsible for creating engaging sponsored posts and Ads.

Creative Art Director

• Apr 2017 - Apr 2018

• Responsible for designing and creating high-end creative Ads to promote brand awareness and establish online presence. • Produced content to promote the NGO’s offline activities. • Responsible for designing and creating high-end creative Ads to promote brand awareness and establish online presence. • Produced content to promote the NGO’s offline activities.

Brand Manager

• Jan 2016 - Jan 2018

• Led a cross-functional team to develop ideas, consumer insights, and marketing campaigns. • Produced promotional displays, packaging, and marketing brochures for Afridext’s products and services. • Suggested and developed branding concepts to increase the online presence of the company. • Spearheaded the launch of all the digital marketing campaigns. • Led a cross-functional team to develop ideas, consumer insights, and marketing campaigns. • Produced promotional displays, packaging, and marketing brochures for Afridext’s products and services. • Suggested and developed branding concepts to increase the online presence of the company. • Spearheaded the launch of all the digital marketing campaigns.

Volunteer

• Aug 2004 - 2017

i. Oversaw the affairs of youth activities ii. Planned and executed yearly programmes for over 500 youth iii. Conducted meetings. seminars and events iv. Organize events i. Oversaw the affairs of youth activities ii. Planned and executed yearly programmes for over 500 youth iii. Conducted meetings. seminars and events iv. Organize events