Jian Karla Yuzon

Digital and Social Media Officer at Nordwake
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Contact Information
Location
Metro Manila, National Capital Region, Philippines, PH

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Experience

    • Australia
    • Medical Practices
    • 1 - 100 Employee
    • Digital and Social Media Officer
      • May 2022 - Present
    • Media Production
    • 1 - 100 Employee
      • Jan 2020 - Jun 2022

      • Nov 2018 - Jun 2022

    • Marketing Associate
      • Jan 2018 - Jun 2018

      - Assist the Brand Manager in developing and implementing marketing strategies - Assist in the preparation of plans and manage the execution of all marketing materials to maximize result of brand initiatives - Supervises promotions, events and other initiatives and evaluates the success through post event reports - Manages consumer complaints and product returns evaluation - Perform market, competitor and internal research and evaluates consumer needs, market trends, competitive efforts and analyzes business activities to provide actionable recommendations to build the business - Assist in conceptualizing and preparing layouts for marketing collaterals - Maintains all documents such as but not limited to proposals, approval memorandum and proposals, MOA and all marketing related - Supports the Brand Manager in day to day marketing activities and admin tasks for assigned brand/s - Assist in maintaining advertising and digital marketing calendar and ensure content/ materials are published as scheduled - Strategizes on increasing social media accounts positive metrics - Responds to online inquiries, follower’s messages and feedback in a timely manner, in coordination with the Brand Manager - Assist in planning and conceptualizing with the Brand Manager, brand even’s activities and booths/events design - Coordinates with the Certified Calm Marketing and Supply Chain teams in all logistic requirements - Monitors brand activation efforts and events – ingress, sales, operation and egress - Handles and compiles post event evaluation for documentation purposes - Works with company’s 3rd party partners/ agencies and ensures deliverables are accomplished properly an on schedule - Develops and enforces visual merchandising guidelines for all brands handled - Conducts regular store visits and ensures store merchandising follows established guidelines. Submits reports to the Brand Manager. Show less

    • Marketing Officer
      • Aug 2016 - Jun 2017

      - Responsible for organizing events (seminars, roadshow events) and joining events (Exhibits) - Maximize brand promotion that will help to increase the sales. - Creating and developing marketing plans and strategies that will help to boost the company's name and sales - Evaluating and reporting the effectiveness of the marketing strategy - Handle's the social media account in supporting the promotional campaign of the company - Develops and Implements internal marketing programs - Find's suppliers that will help in the marketing activities - Collaborate with the managers in preparing the budget and expense of a marketing activity - Prepares all the marketing material - Researches on market trends Show less

    • Philippines
    • Entertainment
    • 1 - 100 Employee
    • Marketing Coordinator
      • Aug 2015 - Aug 2016

      - Advertising Campaigns of the company - Generate sales Leads - Data Gathering - Market Research - Find the missing information’s of the leads - Find new potential clients for the company and add it on the database - Maintaining the database - Advertising Campaigns of the company - Generate sales Leads - Data Gathering - Market Research - Find the missing information’s of the leads - Find new potential clients for the company and add it on the database - Maintaining the database

    • Member
      • Jun 2009 - Mar 2015
    • Intern
      • Apr 2014 - Jun 2014
      • 2010 - 2011

      • 2009 - 2010

    • United States
    • Individual and Family Services
      • 2009 - 2010

      • 2009 - 2010

Education

  • San Beda College
    BSBA Major in Marketing and Corporate Communication
    2009 - 2015
  • St. Paul College of Pasig
    2005 - 2009
  • San Felipe Neri Parochial School
    2000 - 2005

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