Experience

Kick Point Inc.
• Canada
• Advertising Services
• 1 - 100 Employee
• Digital Strategist

  • Apr 2022 - Present


Whitespark Inc.

• Canada
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Manager

  • May 2015 - Apr 2022

  • Grow audience and email subscribers through engaging content, resources, and monthly newsletter.• Edit, post, organize, and maintain all online and offline content for company website and all marketing and communication materials.• Maintain company website which averages 130,000 page views a month, and email subscribers of over 30,000.• Plan and create custom promotional materials for business events and conferences of 1,400+ attendees.• Manage demo hub and engage with attendees at conference partnership booth.• Collaborate with other industry professionals to develop partnerships.• Research and develop our inbound marketing strategy.• Help direct the development of new client services from conception, to research and development, and final product launch. Show less

• Local Search Marketing

  • 2011 - May 2015

  • Managed a portfolio of over a dozen local SEO client accounts.• Established trust with clients through direct communication, understanding their needs and goals, and through consistent engagement. • Performed technical, structural, and content audits on client websites to determine optimization opportunities.• Researched, recommended, and implemented local search tactics that increased organic traffic and drove local conversions.



Legal Aid Alberta

• Canada
• Legal Services
• 100 - 200 Employee

• Recovery Officer

  • Jul 2009 - Mar 2010

  As a recoveries officer for the not-for-profit organization, Legal Aid, I managed a high volume of case work, ensured accounts were in good standing, and assisted with general inquiries as well as conflict resolution. • Used professional discretion to determine eligibility and repayment schedule for legal services rendered. • Monitored special arrangements for repayment of arrears and conditions of coverage. As a recoveries officer for the not-for-profit organization, Legal Aid, I managed a high volume of case work, ensured accounts were in good standing, and assisted with general inquiries as well as conflict resolution. • Used professional discretion to determine eligibility and repayment schedule for legal services rendered. • Monitored special arrangements for repayment of arrears and conditions of coverage.



National Oilwell Varco

• China
• Software Development
• 1 - 100 Employee

• Next Generation X Program

  • Jan 2009 - Jul 2009

  Worked as integral part of a team that successfully created and executed sales proposals. • Created marketing material and reference guides for clientele to increase product awareness. • Researched, implemented and trained employees on the company quotes database in order to increase efficiency in the sales process. • Conducted inventory analysis and breakdown to assist with effectively meeting 2009 targets. • Successfully managed and organized accounts payable for sales division. Show less



CIBC Wood Gundy

• Financial Services
• 700 & Above Employee

• Investment Advisor Assistant

  • Sep 2007 - Dec 2008

  Worked effectively as a primary member of investment team that managed over 100 million in assets, met and exceeded monthly sales targets. • Prepared monthly analysis to ensure portfolios aligned with targets and client goals. • Helped resolve client concerns regarding their portfolios, and provided explanations for overall performance. • Acted as a liaison between various interest groups, departments, and regulatory bodies to ensure efficient communication, maintain relationships, and ensure the team was compliant with best practices and policies. • Successfully managed high work volumes, and tight deadlines with concurrent demands in a dynamic work environment. Show less