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Experience

    • Spain
    • Technology, Information and Internet
    • 1 - 100 Employee
    • CEO & Co-Founder
      • Nov 2019 - Present

      Spain's #1 dog app Doggies in Town is an all-in-one app for dog owners to easily find dog friendly places (accommodations, hotels, restaurants, shops, parks & beaches), activities, dog products & services (dog walkers, groomers,veterinarians, groomers etc.) and special offers! Dog products & services can have a physical location and/or an online presence. For businesses we offer an AI-powered, sales and marketing SaaS platform where businesses can create a profile, which is visible for the dog owners in the app (forever free). We also offer a premium service, allowing businesses to target our dog owners based on their location and interests through advertisements and measure results through analytics. We are currently building a direct booking system, allowing dog owners to directly book a hotel, reserve a restaurant or make an appointment at a dog related service. Are you a dog friendly business or do you offer, activities, services (dog walker, groomer, veterinarian, dog sitter, dog hotel, insurance etc.) or sell products for dogs (food, clothes, toys etc.)? Register on www.doggiesintown.com for FREE & become visible to our dog owner community! Show less

    • Technology, Information and Internet
    • Co-Founder & CEO
      • Sep 2016 - Present

      Enamorados is a dating application for higher educated singles, who are looking for a serious relationship for the Colombian market. More at www.enamorados.app. 1. Project Management ✔️ Lead "Discovery/Inception" phase resulting in list of user cases (functional specifications docs), extensive Mindmap, wireframes and Invision demo ✔️ Lead team of 16 to develop successful native Android app, website and web application (backend CRM management) ✔️ Used Agile Scrum methodology, Atlassian JIRA , Confluence, Slack and InVision ✔️ Managed PR team in Colombia 2. Marketing ✔️Market research using Google Forms, street interviews and feedback from users from our beta version website ✔️Set up newsletter campaigns using MailChimp and MailerLite to boost our dating community's engagement levels on the platform and to increase downloads ✔️Created marketing campaigns on Facebook, Instagram, LinkedIn and Google Ads resulting in 20.000 monthly visitors, 15.000 web sign ups within the first month and +8.000 app sign ups (incl. strategies, KPIs and post-campaign analysis for continuous improvements) ✔️Created press releases for national newspapers and radio stations; resulting in the coverage in the main Colombian media: Blu Radio, Portafolio, Colombia.com, Pulzo, El Universal, KienyKe, Solteras de Botas etc. ✔️Created video material using Filmora ✔️Created designs for social media using Canva ✔️Created app logo and website designs using Keynote and Google sheets ✔️Extensive research for acquiring app development team ✔️Guided the trademark process ✔️Customers service 3. Financials ✔️Created financial forecasts ✔️Reviewed and analysed financial reports received by Google Play store ✔️Managed the financial bookkeeping Show less

    • Co-Founder & Director
      • Apr 2015 - Present

      Export of cacao, coffee and rebar from Colombia - Exported regular, premium and special cacao beans, nibs, mass, butter, powder and couverture from the departments Bolívar, Boyacá, Magdalena, Nariño and Santander, Colombia. - Roasted and green coffee beans - Rebar ✔️ Market research and analysis ✔️ Sales and acquiring new leads ✔️ Managed international customer relations ✔️ Acquired new Colombian producers ✔️ Website design Export of cacao, coffee and rebar from Colombia - Exported regular, premium and special cacao beans, nibs, mass, butter, powder and couverture from the departments Bolívar, Boyacá, Magdalena, Nariño and Santander, Colombia. - Roasted and green coffee beans - Rebar ✔️ Market research and analysis ✔️ Sales and acquiring new leads ✔️ Managed international customer relations ✔️ Acquired new Colombian producers ✔️ Website design

    • Netherlands
    • Financial Services
    • Allround Logistics Professional
      • Oct 2014 - Jul 2015

      Huisman is a company that is specialised in transport to the UK and Ireland Allround logistics professional ✔️Order management ✔️Planning warehousing logistics ✔️Handling business relations Huisman is a company that is specialised in transport to the UK and Ireland Allround logistics professional ✔️Order management ✔️Planning warehousing logistics ✔️Handling business relations

    • Human Resources
    • Co-Founder & Event Organiser
      • Mar 2014 - May 2015

      Engage is a lifestyle & network event with quality stands with businesses from the Gelderland area in The Netherlands. ✔️ Brainstormed, planned and implemented events and new concepts ✔️ Acquisition of 30 local companies per event ✔️ Design of invitations and logo ✔️ Handling budgeting and invoicing ✔️ Negotiated sponsorship deals ✔️ Developed event feedback surveys using SurveyMonkey ✔️ Handling logistics ✔️ Obtained permits ✔️ Handling post-event reports ✔️ Designed and created social media campaigns using Facebook ✔️ Created email campaigns to increase quantity of visitors ✔️ Wrote press releases resulting in coverage in local newspapers: De Gelderlander, De Brug Nijmegen Engage Spring Edition 2014 - 25th of May - 700+ visitors Engage Winter Edition 2014 - 23rd of November - 1.300+ visitors Engage Spring Edition 2015 - 19th of April - 3.000+ visitors Show less

    • Marketing Manager - Project basis
      • Aug 2013 - May 2014

      Leading marketing operations to launch two new wine brands on the US market ✔️ Created market analysis reports ✔️ Created marketing strategy ✔️ Prepared online and print marketing campaigns ✔️ Logo design ✔️ Recruited website developers and design agencies Leading marketing operations to launch two new wine brands on the US market ✔️ Created market analysis reports ✔️ Created marketing strategy ✔️ Prepared online and print marketing campaigns ✔️ Logo design ✔️ Recruited website developers and design agencies

    • Netherlands
    • Research
    • 1 - 100 Employee
    • Owner - Event Director
      • Dec 2011 - Aug 2013

      Running the art gallery on a day to day business ✔️ Organised exhibitions ✔️ Managed artists ✔️ Selected art pieces for the exhibitions ✔️ Sales of art pieces ✔️ Managed logistics ✔️ Designed exhibition invitations ✔️ Researched external new artists ✔️ Created marketing campaigns by using Facebook and arranged media coverage in newspapers and business magazines ✔️ Expanded customer database ✔️ Website design Running the art gallery on a day to day business ✔️ Organised exhibitions ✔️ Managed artists ✔️ Selected art pieces for the exhibitions ✔️ Sales of art pieces ✔️ Managed logistics ✔️ Designed exhibition invitations ✔️ Researched external new artists ✔️ Created marketing campaigns by using Facebook and arranged media coverage in newspapers and business magazines ✔️ Expanded customer database ✔️ Website design

    • Marketing and Communication Assistant
      • Jan 2009 - Jun 2009

      Developed a strategic marketing and communication plan Developed a strategic marketing and communication plan

Education

  • Nichols College
    Master, MBA
    2009 - 2011
  • EU Business School
    Bachelor, Communications and Public Relations
    2007 - 2009
  • Arnhem Business School
    Bachelor, Communications and Public Relations
    2005 - 2006

Community

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