Jessica Trombly

Director, Business Development | Communications | Special Projects at New Bedford Economic Development Council
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Greater Boston

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Credentials

  • CPR & AED
    American Red Cross - Massachusetts
    Jun, 2019
    - Sep, 2024
  • eTIPS Certification
    Tips Alcohol
    Jun, 2019
    - Sep, 2024

Experience

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Director, Business Development | Communications | Special Projects
      • Jul 2020 - Present

      The New Bedford Economic Development Council is the City's lead economic development agency, where we cultivate and promote a transparent, credible, and business-friendly environment, working collaboratively with local, state, and federal partners to support creativity, sustainable job growth, and private-sector investment benefiting the citizens of New Bedford.As the Director of Business Development, I lead the charge in our expansive business development pipeline of those looking to invest deeply into the city, expand business operations, or start a small business.I work diligently to deliver strategic leadership, planning, and management for compelling initiatives designed to drive industry recruitment, business retention, and entrepreneurial growth within New Bedford.Key Contributions:► Project oversight for robust and dynamic pipeline exceeding 80 active projects, with over $400M in development value; includes industry and developer recruitment, existing business support and expansion, and entrepreneurship/start-up cultivation.► Develop and direct annual communications strategy, including social media and targeted email; industry high 52% open rate.► Conceptualized and implemented our two flagship entrepreneur grant programs NB100! and NBForward!► Management and implementation of NBEDC website, utilizing mobile analytics.► Project management of annual report and annual meeting, exceeding 200 guests with keynote speaker.► Ongoing management of catalytic policy group, Regeneration Project Committee; currently working on comprehensive housing study with MassInc and sits on the steering committee for City's upcoming comprehensive plan. Show less

    • Senior Policy Fellow
      • Jan 2019 - Jul 2020

      Management of catalytic policy group, Regeneration Project Committee. The Regeneration Project is a collaborative platform allowing for a broad cross-section of 40+ executive private sector community leaders to shape, advocate, and tangibly advance a sustainable and shared growth strategy for New Bedford.The group has released 30+ reports and whitepapers in order to advocate for tangible advancement and growth for the City.Key Contributions:► Project lead in the facilitation and regular management of the group.► Research and development to support the work of 20+ policy pieces, 3 whitepapers, and one major report. Show less

    • United States
    • Mechanical Or Industrial Engineering
    • Owner/Consultant
      • Jan 2019 - Jun 2022

      Following my experience at Leadership Southcoast, I developed and launched my own consulting company, aimed at supporting local non-profits, small businesses, and maritime-based organizations in the South Coast region. I provided custom and comprehensive marketing plans, consultations for process improvement, and public relations support. Following my experience at Leadership Southcoast, I developed and launched my own consulting company, aimed at supporting local non-profits, small businesses, and maritime-based organizations in the South Coast region. I provided custom and comprehensive marketing plans, consultations for process improvement, and public relations support.

    • United States
    • Government Administration
    • 100 - 200 Employee
    • Sustainability Coordinator/Project Manager
      • Jan 2017 - Jul 2020

      The City of New Bedford is no stranger to sustainable practices. With a portfolio of 16.25 MW in solar installations, the City ranks among the top solar municipalities in the continental United States on a per capita basis. As the Sustainability Coordinator/Project Manager of our nationally recognized Energy Office, I developed, implemented, and managed a variety of residential and small business efficiency programs. Key Contributions: ► Principal Program Manager of City's residential and small business energy program, offering solutions in efficiency, aggregation, solar, and sustainability. ► Assisted in the development and implementation of the City's first-ever strategic climate action plan aimed at climate adaptation and mitigation, called NB Resilient. ► Managed the region's largest community electricity aggregation program with numerous partners. ► Led community engagement and public speaking events, representing the Energy Office locally, regionally, and nationally. ► Developed and managed all comprehensive marketing campaigns, including website and social media. ► Supported citywide improvement projects including transportation and implementation of renewable energy sources, including solar, wind, & biomass. Show less

    • United States
    • Civic and Social Organizations
    • 2018 Class Cohort Member
      • Jan 2018 - Dec 2018

      Leadership SouthCoast engages, educates, and empowers diverse individuals to become active community leaders and a vigorous network determined to improve and strengthen the South Coast region. I was successfully selected to participate in the competitive comprehensive year-long program as part of the 2018 cohort. Leadership SouthCoast engages, educates, and empowers diverse individuals to become active community leaders and a vigorous network determined to improve and strengthen the South Coast region. I was successfully selected to participate in the competitive comprehensive year-long program as part of the 2018 cohort.

    • United States
    • Software Development
    • 700 & Above Employee
    • Sales Development Representative, Mid-Atlantic Strategic
      • Sep 2016 - Jan 2017

      Virgin Pulse acquired ShapeUp in February 2016. I transitioned my robust client management and expansive product knowledge to the sales team. I spearheaded development of new business opportunities that aligned with Virgin Pulse’s overall strategy to accelerate sales growth within our US Mid-Atlantic region. Key Contributions: ► Built meaningful relationships, effectively communicated value and brand, handled objections, educated in order to create enthusiasm, and collaborated strategically to exceed sales quotas. ► Identified sales opportunities through innovative marketing methods and strategic industry/territory research. Show less

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Client Success Manager
      • Oct 2012 - Sep 2016

      Experienced Client Success Manager responsible for our client's programming via ShapeUp's clinically-proven social networking-powered corporate wellness solution to large, global employer groups. Our global online platform for wellness united comprehensive health challenges, social networking tools, health coaching, fitness tracking, and financial incentive management, and used social networking and gaming to motivate positive and measurable long-term behavior change like increased fitness, balanced nutrition, and weight loss. Key Contributions: ► Managed a wide array of strategic international accounts serving a variety of different types of client firms and population needs, including Tiffany & Co, Allergan, Bank of America, Stanley Black & Decker, Paychex, and Aon Hewitt. ► Led team to conceptualize, develop, and technically implement product offering and complex communication campaigns. ► Designated Champion Toolkit subject matter expert within the organization; led workshops and keynote presentations on building effective grassroots campaigns leveraging leaders at ground level. Show less

Education

  • Westfield State University
    Bachelor of Science (B.S.), Exercise Science/Sports Medicine
    2006 - 2010

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