Marketing & Communications Specialist

• Aug 2022 - Present

Social Media Manager

• Mar 2021 - Aug 2022

Key Responsibilities & Achievements: Adept at creating and implementing client-centered, successful campaigns, aimed at improving brand awareness and presence through paid media (Google, Facebook, and Instagram Ads). Develop and implement social media strategies and guidelines that are per the clinic's marketing and business objectives. Achieved more than 300 followers in a year for City of Oaks Midwifery by understanding the various KPIs needed to reach set goals. Marketing and promotion strategies were implemented, resulting in a 37% increase in total social media shares and a 31% increase in website traffic from social media posts. Provide monthly reports on channel performance, presenting and evaluating traffic and revenue growth. Work with filming content, copywriting, proofreading, and moderation, as well as creative software suites to change various file formats (e.g. images, video, etc.). Monitor the company's online presence and interact with consumers to improve customer relationships while also understanding and embodying the clinic's voice, tone, and visual identity across all social media channels.

Welcome Coordinator

• Nov 2020 - Nov 2021

Key Responsibilities & Achievements: Worked successfully with a varied set of employees to achieve goals and handle difficulties linked to our clinic's services by initiating unique ideas and keeping recreation programs engaging and refreshing for patients. Temporarily shadowed and covered the clinic’s Patient Relations Manager, which included welcome visits, new patient orientation processes, assisted patients with applying for public benefits, such as Public Aid, and further helped with patient conversions and insurance benefits inquiries. Handled daily scheduling tasks and provided administrative support for providers and office staff members. Scheduled appointments for patients, handled phone calls, and updated patient information in the electronic medical records platform. Provided exceptional care and attention to patients when face-to-face or over the phone.

Capital Punishment Project Intern

• Jan 2020 - Apr 2020

Key Responsibilities & Achievements: Participated in forums with defense attorneys and offered methods to help clients avoid the death penalty; gathered, sorted, and entered historical capital punishment data into Microsoft Excel. Worked closely with the Office Manager to ensure that each assignment was completed ahead of schedule. Created and structured electronic copies of paper files and delivered archives to long-term storage. Key Responsibilities & Achievements: Participated in forums with defense attorneys and offered methods to help clients avoid the death penalty; gathered, sorted, and entered historical capital punishment data into Microsoft Excel. Worked closely with the Office Manager to ensure that each assignment was completed ahead of schedule. Created and structured electronic copies of paper files and delivered archives to long-term storage.

Customer Care Representative

• Sep 2019 - Dec 2019

Key Responsibilities & Achievements: Efficiently and effectively assisted customers in a fast-paced environment, and kept strict attention to detail while handling highly confidential information. Handled 40+ daily inbound phone requests ranging from transactions, balances, overdraft, and insufficient fund fines, missing payments/deposits, fraud and merchant disputes, balancing accounts, and complex research issues. Competent in using more than 12 programs at the same time for various bank processes, as well as investigating numerous issues and questions that arose. Accountable for customer-reported issues while using sympathetic rapport to assist in de-escalating the situation. Adaptable to changing bank policies and processes, security guidelines, acquisitions, and mergers.

Research Assistant

• Feb 2019 - Aug 2019

Key Responsibilities & Achievements: Contributed to the creation of a policy statement requiring health insurance companies in the United States to provide family coaching services. Using Microsoft Word and Excel, I coordinated monthly blog entries on family counseling and its benefits in the current world, as well as generated tables, graphs, fact sheets, and written reports summarizing study findings. Developed research reports and suggestions, and evaluated and transcribed interviews between researchers and family coaches. Presented on the critical factors and benefits of family life coaching at the Family Life Coaching Association's June 2019 Conference.