Jessica Cohen
Head of Customer Success at BetterHealthcare- Claim this Profile
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Bio
Torri Thompson, MBA
During my time as a customer success manager at BetterHealthcare, I had the benefit of working with Jess. Jess is honest, motivated and dependable. She represents the perfect balance of management and leadership. Jess is always willing to lend a helping hand and provide solutions. You are in good hands if you're on Jess' team!
Torri Thompson, MBA
During my time as a customer success manager at BetterHealthcare, I had the benefit of working with Jess. Jess is honest, motivated and dependable. She represents the perfect balance of management and leadership. Jess is always willing to lend a helping hand and provide solutions. You are in good hands if you're on Jess' team!
Torri Thompson, MBA
During my time as a customer success manager at BetterHealthcare, I had the benefit of working with Jess. Jess is honest, motivated and dependable. She represents the perfect balance of management and leadership. Jess is always willing to lend a helping hand and provide solutions. You are in good hands if you're on Jess' team!
Torri Thompson, MBA
During my time as a customer success manager at BetterHealthcare, I had the benefit of working with Jess. Jess is honest, motivated and dependable. She represents the perfect balance of management and leadership. Jess is always willing to lend a helping hand and provide solutions. You are in good hands if you're on Jess' team!
Experience
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BetterHealthcare
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United States
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Software Development
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1 - 100 Employee
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Head of Customer Success
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Dec 2022 - Present
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Senior Director of Account Management
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Feb 2022 - Dec 2022
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Holler Studios
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United States
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Animation and Post-production
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1 - 100 Employee
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Director of Customer Success
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Feb 2021 - Feb 2022
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Manager, Account Management
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Apr 2020 - Feb 2021
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Sr. Program Manager
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Jun 2019 - Apr 2020
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Gfycat (acquired by Snap Inc)
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Account Manager
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May 2018 - May 2019
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Tenor
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Account Manager
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Nov 2017 - Mar 2018
● Provide operational sales and advertiser support for the sales team to achieve overall digital revenue goals ● Manage all aspects of a sales campaign both internal and external from RFP stage to Wrap Report ● Procure weekly performance reports for existing campaigns, focusing on optimizations and taking a proactive approach in addressing any gaps in performance ● Work closely with sales team to ensure campaigns are set-up to meet client objectives , executed flawlessly, and… Show more ● Provide operational sales and advertiser support for the sales team to achieve overall digital revenue goals ● Manage all aspects of a sales campaign both internal and external from RFP stage to Wrap Report ● Procure weekly performance reports for existing campaigns, focusing on optimizations and taking a proactive approach in addressing any gaps in performance ● Work closely with sales team to ensure campaigns are set-up to meet client objectives , executed flawlessly, and managed to meet expected goals ● Find opportunities for up-sell and cross-sell for new and existing partners ● Build Media Plans based on brainstorms ● Proactively keep team informed of next steps or changes as they occur ● Maintain strong relationships with agencies and advertisers to ensure long-term success ● Be able to identify opportunities to improve the level of service with each client, and work with the sales team to follow through on those opportunities ● Share expertise and advise clients on new campaign ideas to generate continued results Show less ● Provide operational sales and advertiser support for the sales team to achieve overall digital revenue goals ● Manage all aspects of a sales campaign both internal and external from RFP stage to Wrap Report ● Procure weekly performance reports for existing campaigns, focusing on optimizations and taking a proactive approach in addressing any gaps in performance ● Work closely with sales team to ensure campaigns are set-up to meet client objectives , executed flawlessly, and… Show more ● Provide operational sales and advertiser support for the sales team to achieve overall digital revenue goals ● Manage all aspects of a sales campaign both internal and external from RFP stage to Wrap Report ● Procure weekly performance reports for existing campaigns, focusing on optimizations and taking a proactive approach in addressing any gaps in performance ● Work closely with sales team to ensure campaigns are set-up to meet client objectives , executed flawlessly, and managed to meet expected goals ● Find opportunities for up-sell and cross-sell for new and existing partners ● Build Media Plans based on brainstorms ● Proactively keep team informed of next steps or changes as they occur ● Maintain strong relationships with agencies and advertisers to ensure long-term success ● Be able to identify opportunities to improve the level of service with each client, and work with the sales team to follow through on those opportunities ● Share expertise and advise clients on new campaign ideas to generate continued results Show less
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OMD USA
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United States
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Advertising Services
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700 & Above Employee
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Supervisor
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Dec 2016 - Nov 2017
SUPERVISOR, National Video Investment (Client- CBS, CBS Films and Pop TV) ● Work at the forefront of the shift between linear TV Investment to holistic Video Investment (FEP and VOD) ● Interpret the television marketplace to develop strategic recommendations for client and internal strategy teams. ● Manage all National Television buying for CBS Primetime, CBS Films and Pop TV ● Responsible for negotiating, purchasing and presenting appropriate media schedules to strategy and client… Show more SUPERVISOR, National Video Investment (Client- CBS, CBS Films and Pop TV) ● Work at the forefront of the shift between linear TV Investment to holistic Video Investment (FEP and VOD) ● Interpret the television marketplace to develop strategic recommendations for client and internal strategy teams. ● Manage all National Television buying for CBS Primetime, CBS Films and Pop TV ● Responsible for negotiating, purchasing and presenting appropriate media schedules to strategy and client teams. ● Coordinate with internal planning team to develop media strategies to meet client goals ● Monitor and review all Negotiator and Junior Negotiator projects for accuracy and maximize their involvement in all aspects of the media buying process to promote professional growth. ● Manage team workload and deadlines.
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Negotiator
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Apr 2014 - Dec 2016
● Train Assistant Negotiator in all aspects of national broadcast (schedule maintenance, strategies, programming, and negotiating), as well as the client(s) business and industry ● Supervise Assistant Negotiator(s) on all day-to-day activities ● Issue directives to Investment group to guide buying process ● Contribute to the development of strategies based on changing conditions in the marketplace for all aspects of national broadcast ● Evaluate media opportunities and make proper… Show more ● Train Assistant Negotiator in all aspects of national broadcast (schedule maintenance, strategies, programming, and negotiating), as well as the client(s) business and industry ● Supervise Assistant Negotiator(s) on all day-to-day activities ● Issue directives to Investment group to guide buying process ● Contribute to the development of strategies based on changing conditions in the marketplace for all aspects of national broadcast ● Evaluate media opportunities and make proper recommendations ● Allocate market funds across stations/groups ● Execute buys across a Multicultural Platform, including African American, Hispanic, and Asian and Indian ● Present buys and post-analysis ● Maintain accurate records of buys, budgets, revisions, credits, etc. ● Ensure integration and coordination between a client’s various communications programs
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Junior Negotiator
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Dec 2012 - Apr 2014
●Deliver the most efficient costs while estimating the anticipated target audience delivery accurately ●Negotiate, adjust and monitor schedules to ensure delivery to client goals and estimates. Work with Supervisor on account and various agency assignments to meet budget requirements, trp and budget goals *Provide tracking reports and post-buy delivery analyses on quarterly and annual bases ●Fulfill client requests, collect data and information regarding television ratings/programming… Show more ●Deliver the most efficient costs while estimating the anticipated target audience delivery accurately ●Negotiate, adjust and monitor schedules to ensure delivery to client goals and estimates. Work with Supervisor on account and various agency assignments to meet budget requirements, trp and budget goals *Provide tracking reports and post-buy delivery analyses on quarterly and annual bases ●Fulfill client requests, collect data and information regarding television ratings/programming and industry/ marketplace/ technology trends ●Execute all buys within client media specifications by the assigned deadlines to ensure client air dates are met ●Update all current, on-air schedules to ensure station delivery within negotiated agreement and/or to respond to any new problems or opportunities that may develop
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YAI
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United States
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Individual and Family Services
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700 & Above Employee
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Community Training Specialist
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Sep 2008 - Dec 2012
●Work with adults with developmental disabilities in a community based setting. ●Provide pre-employment training and local volunteer sites. ●Create curriculum, schedules, and service plans for clients. ●Interact with participants and family members in empathetic and supportive manner. ●Utilize and complete assessment tools based on client need and program focus. ●Provide opportunities for successful inclusion through community awarness, access, amd involvment for all clients… Show more ●Work with adults with developmental disabilities in a community based setting. ●Provide pre-employment training and local volunteer sites. ●Create curriculum, schedules, and service plans for clients. ●Interact with participants and family members in empathetic and supportive manner. ●Utilize and complete assessment tools based on client need and program focus. ●Provide opportunities for successful inclusion through community awarness, access, amd involvment for all clients based on interest and curriculum. Show less ●Work with adults with developmental disabilities in a community based setting. ●Provide pre-employment training and local volunteer sites. ●Create curriculum, schedules, and service plans for clients. ●Interact with participants and family members in empathetic and supportive manner. ●Utilize and complete assessment tools based on client need and program focus. ●Provide opportunities for successful inclusion through community awarness, access, amd involvment for all clients… Show more ●Work with adults with developmental disabilities in a community based setting. ●Provide pre-employment training and local volunteer sites. ●Create curriculum, schedules, and service plans for clients. ●Interact with participants and family members in empathetic and supportive manner. ●Utilize and complete assessment tools based on client need and program focus. ●Provide opportunities for successful inclusion through community awarness, access, amd involvment for all clients based on interest and curriculum. Show less
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Office Manager
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Sep 2004 - Sep 2008
●Scheduled meetings on a daily basis for the President and Chief Financial Officer ●Oversaw Accounts Payable and Accounts Receivables ●Prospected for new customer base. ●In charge of organzing, creating, and purchasing Dacom Products Advertising and Marketing Collateral ●Scheduled meetings on a daily basis for the President and Chief Financial Officer ●Oversaw Accounts Payable and Accounts Receivables ●Prospected for new customer base. ●In charge of organzing, creating, and purchasing Dacom Products Advertising and Marketing Collateral
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Education
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University of Rhode Island
Bachelors, Human Developement and Family Studies