Jessica O'Neal
Marketing Director at Vulcan- Claim this Profile
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Bio
Elizabeth Veals
When I joined Jessica as a marketing associate, it didn't take long to see how incredibly smart, talented, and strategic she is. She made our office better by her presence alone, bringing a funny, outgoing personality, and was never shy to share her ideas. Her passion for making a difference combined with her grounded approach gave her a powerful voice, leading to her promotion to a management role in our office, managing the largest team the New England office has had to date. I was fortunate to work directly with her on a number of projects, leading up to the biggest mountain of a project either of us had ever worked on: a large scale fundraising event with little resources, budget, or preparation time. Jess put her heart and soul into the planning and implementation of it, often running on fumes to make deadlines. She kept her head about her the entire time, never losing sight of the goal or coasting in small victories. When the event grew bigger than either of us had ever anticipated, Jessica was the one who stayed focused on the big picture, while consistently knocking out every project and task to ensure the success of the event. Jessica ranks among the most remarkable people I've ever had the opportunity to work alongside in the professional world and it is my privilege to give her my highest recommendation.
Elizabeth Veals
When I joined Jessica as a marketing associate, it didn't take long to see how incredibly smart, talented, and strategic she is. She made our office better by her presence alone, bringing a funny, outgoing personality, and was never shy to share her ideas. Her passion for making a difference combined with her grounded approach gave her a powerful voice, leading to her promotion to a management role in our office, managing the largest team the New England office has had to date. I was fortunate to work directly with her on a number of projects, leading up to the biggest mountain of a project either of us had ever worked on: a large scale fundraising event with little resources, budget, or preparation time. Jess put her heart and soul into the planning and implementation of it, often running on fumes to make deadlines. She kept her head about her the entire time, never losing sight of the goal or coasting in small victories. When the event grew bigger than either of us had ever anticipated, Jessica was the one who stayed focused on the big picture, while consistently knocking out every project and task to ensure the success of the event. Jessica ranks among the most remarkable people I've ever had the opportunity to work alongside in the professional world and it is my privilege to give her my highest recommendation.
Elizabeth Veals
When I joined Jessica as a marketing associate, it didn't take long to see how incredibly smart, talented, and strategic she is. She made our office better by her presence alone, bringing a funny, outgoing personality, and was never shy to share her ideas. Her passion for making a difference combined with her grounded approach gave her a powerful voice, leading to her promotion to a management role in our office, managing the largest team the New England office has had to date. I was fortunate to work directly with her on a number of projects, leading up to the biggest mountain of a project either of us had ever worked on: a large scale fundraising event with little resources, budget, or preparation time. Jess put her heart and soul into the planning and implementation of it, often running on fumes to make deadlines. She kept her head about her the entire time, never losing sight of the goal or coasting in small victories. When the event grew bigger than either of us had ever anticipated, Jessica was the one who stayed focused on the big picture, while consistently knocking out every project and task to ensure the success of the event. Jessica ranks among the most remarkable people I've ever had the opportunity to work alongside in the professional world and it is my privilege to give her my highest recommendation.
Elizabeth Veals
When I joined Jessica as a marketing associate, it didn't take long to see how incredibly smart, talented, and strategic she is. She made our office better by her presence alone, bringing a funny, outgoing personality, and was never shy to share her ideas. Her passion for making a difference combined with her grounded approach gave her a powerful voice, leading to her promotion to a management role in our office, managing the largest team the New England office has had to date. I was fortunate to work directly with her on a number of projects, leading up to the biggest mountain of a project either of us had ever worked on: a large scale fundraising event with little resources, budget, or preparation time. Jess put her heart and soul into the planning and implementation of it, often running on fumes to make deadlines. She kept her head about her the entire time, never losing sight of the goal or coasting in small victories. When the event grew bigger than either of us had ever anticipated, Jessica was the one who stayed focused on the big picture, while consistently knocking out every project and task to ensure the success of the event. Jessica ranks among the most remarkable people I've ever had the opportunity to work alongside in the professional world and it is my privilege to give her my highest recommendation.
Credentials
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Inbound Marketing
HubSpot AcademyApr, 2021- Sep, 2024
Experience
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Vulcan
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Bolivia
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Software Development
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1 - 100 Employee
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Marketing Director
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May 2022 - Present
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Marketing Manager
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Jul 2021 - May 2022
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The Briar Group
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United States
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Restaurants
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1 - 100 Employee
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Marketing Manager
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Apr 2015 - Jun 2021
I lead brand and marketing strategies including advertising, digital, social, email, events, and promotions for a multi-concept restaurant and hospitality group with 14 restaurant and 2 corporate brands. I create marketing plans and partner with stakeholders throughout the organization to develop and execute campaigns that engage customers and drive sales. I partner with outside businesses and vendors to optimize opportunities and expand reach. I manage staff, resource planning, and recruit, hire, and train new employees. I direct and develop a team of marketing associates.Highlights include:• Transforming a small team into a highly functioning marketing department by building structure and hiring new talent, increasing productivity and quality while creating a positive work environment.• Leveraging reporting, analytics, and industry trends to drive planning and strategy for seasonal products, competitive positioning, and pricing.• Successfully launching 6 new restaurant concepts, creating compelling brands through market and trend analysis, marketing and promotional strategies, product development, facility design, online presence, and community relations, resulting in enhanced experiences, positive customer engagement, and repeat business.• Leading re-branding initiatives for 4 entities, including brand identity, product development, online presence, and cohesive rollout to reflect evolving customer needs and market relevance.• Acting as interim Marketing Director in 2015, 2017, and 2020, overseeing marketing operations and collaborating with department directors and leadership on strategy and planning. Show less
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Marketing Assistant
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Jan 2013 - Apr 2015
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Show Ready Events
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United States
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Events Services
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1 - 100 Employee
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Programs Coordinator
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Sep 2010 - Jun 2012
I provided end-to-end event planning and logistics management for FIRST science, technology and robotics-focused regional competitions and an annual 75K attendee championship conference. I oversaw communication and coordination with clients, regional directors, vendors and venues for regional competitions, and contributed to exhibitor booth design, planning and logistics for the championship conference. I managed over 80 vendors nationwide to ensure events were executed seamlessly while meeting schedule and budget requirements. My accomplishments in this role included: • Skillful planning and complex logistics management to successfully execute 5 - 7 events annually. • Recruiting, hiring and training 33 event assistants to support 75 FIRST events nationally. Show less
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Ashoka
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United States
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Civic and Social Organizations
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500 - 600 Employee
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AmeriCorps* VISTA Leader and Program Associate - Media & Marketing
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May 2008 - May 2010
I led programming and managed a team of 12 VISTAs across 5 distributed locations across New England. I acted as liaison with the regional director and national community service state offices on program goals and mission and volunteer management. As program associate, I developed press releases, marketing materials and newsletters to engage audiences and maximize program awareness and visibility. Some of my achievements included: • Successful planning and execution of 2 events to create program awareness, support youth participants and raise funds while optimizing limited budgets and resources and meeting aggressive timelines. • Pitching the Youth Venture program to 1K+ youths to inspire and recruit new participants for the program’s mission of social entrepreneurship, leading to the successful launch of 100+ new Venture teams. Show less
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Education
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2003 - 2007
East Carolina University
Bachelor of Science - BS, Communication with a Concentration in Media Studies
Community
