Experience

Movora

• Veterinary Services
• 1 - 100 Employee

• Global Product Manager

  • Apr 2022 - Present



Next Science

• United States
• Biotechnology Research
• 1 - 100 Employee

• Product Marketing Manager

  • Sep 2018 - Apr 2022

  » Lead marketing development efforts for multiple product launches and manage all aspects of a successful product throughout its lifecycle » Develop product and marketing strategies and effectively communicate recommendations to Executive Team » Work across multiple business units including Regulatory, Legal, Operations, Clinical, and Sales » Collect, analyze, and maintain competitive information including product literature, pricing, and commercial strategy information within the global organization » Work closely with a variety of customers and key opinion leaders including orthopedic, trauma and plastic surgeons to identify unmet clinical needs » Manage advertising and public relations agencies » Drove strategic agency shift to increase earned media » Prepare annual marketing budgets and manage within 1% » Implemented sales tools to enhance communication to customers and analyze marketing material usage while driving a 15% cost reduction in printing » Launched surgical campaign resulting in a CTR 4X the industry benchmark » Spearheaded a direct to patient wound care campaign increasing product requests by 200% over the prior quarter



Reach Surgical

• China
• Medical Equipment Manufacturing
• 1 - 100 Employee

• US/APAC Product Development Engineer II

  • Sep 2015 - Aug 2018

  » Provided technical direction and leadership to cross functional product teams in China during product development process to meet relevant global product standards » Conducted global onsite training sessions to improve technical skills and cultivate relationships with international teams » Initiated and championed cost saving project to save an estimated $3 Million/year » Contributed to project business cases with project budget, COGS and NPV » Communicated with surgeons to gather Voice of Customer and usability feedback for current and future products



Zimmer Biomet

• United States
• Medical Equipment Manufacturing
• 700 & Above Employee

• Development Engineer

  • Oct 2013 - Aug 2015

  » Assisted in the design rationale and risk mitigation for Zimmer trauma products to ensure FDA compliance and quality excellence » Led design review meetings for class II Zimmer plates and screw products » Assisted in the design rationale and risk mitigation for Zimmer trauma products to ensure FDA compliance and quality excellence » Led design review meetings for class II Zimmer plates and screw products