Experience

BloggerItalia

• Italy
• Advertising Services
• 1 - 100 Employee

• Business Development and Campaign Manager

  • Mar 2022 - Present

  My current responsibilities lies in new business and sales outreach of new accounts, writing compelling briefs and developing creative propositions, which has enabled me to explore new ways of content creation for clients. I have also managed successful campaigns on various social media platforms such as Instagram, TikTok, and YouTube. As a team player, I understand the importance of monitoring internal teams to ensure that all projects are implemented effectively and efficiently. I also support the team in event organization, which includes negotiating contracts with brands and influencers to ensure successful collaborations. My weekly analysis of competition, new trends, and emerging talents has enabled me to stay ahead of the curve in the industry. My skills in reporting and campaign analysis provide valuable insights for future campaigns and help achieve the agencies objectives. Lastly, my passion for networking and attending important events, press days, fairs, PR lunches, etc., has enabled me to establish meaningful connections and partnerships within the industry.



The Talent Lab - Talent Management

• Talent & Campaign Manager

  • May 2020 - Apr 2022

  International Talent Management agency. Authentic connections, seamless results. We offer from influencer marketing to full campaign management on all markets. Responsible for Business development, new talent acquisition, and special projects International Talent Management agency. Authentic connections, seamless results. We offer from influencer marketing to full campaign management on all markets. Responsible for Business development, new talent acquisition, and special projects



Fashion Channel Publishing S.R.L

• Italy
• Media Production
• 1 - 100 Employee

• Marketing and PR Manager

  • Nov 2017 - Jul 2020

  Digital PR projects, influencer and social media campaigns Digital PR projects, influencer and social media campaigns



Videdressing

• France
• Retail
• 1 - 100 Employee

• Marketing and PR Manager

  • Feb 2014 - Jan 2017

  My expertise lies in the development and implementation of KPI driven performance projects related to the overall brand strategy via the organisation of events, development of marketing online / offline topics and the build up of PR and communication strategys. Particularly in the case of integrative implementation of cross-channel campaigns. My responsibilities require to improve conversion rate, shopping experience, time on site, bring forward relevant content to media, coordination with internal teams: stylists, editorial, press agencies, SEO / SEA departments as well as the support and management of our exclusive partners, influencers and VIPs.



Etienne Aigner AG

• Germany
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Area Manager Middle East & East Europe

  • Nov 2011 - Nov 2013

  Account management of Middle East and East Europe. Working together with buyers and agents in order to promote an organic and continuous growth of Aigner through out the markets. Organisation of biyearly sales campaigns. Client visits and brand strategy integration through out all countries in order to ensure excellent service and correct brand representation. Understanding market demands and creating collections to meet buyers expectations. Scouting for new locations and potential markets, clients and areas.


Valentino
• Italy
• Luxury Goods & Jewelry
• 700 & Above Employee
• Sales Internship

  • Jan 2011 - Jul 2011

Dsquared2
• Ireland
• Retail Apparel and Fashion
• 200 - 300 Employee
• Marketing Internship

  • Jan 2010 - Jul 2010