Jessica Higgs
Senior Account Manager at Performance Communications- Claim this Profile
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Topline Score
Bio
Credentials
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Google Analytics 4 (GA4) Essential Training
LinkedInAug, 2022- Nov, 2024 -
IOSH Managing Safely
IOSHMar, 2022- Nov, 2024 -
Marketing Foundations: Competitive Market Analysis
LinkedInAug, 2021- Nov, 2024 -
Branding Foundations
LinkedInMar, 2021- Nov, 2024 -
Marketing Foundations
LinkedInFeb, 2021- Nov, 2024 -
Risk Assessment Level 2
British Safety CouncilOct, 2014- Nov, 2024 -
Level 3 Award in First Aid at Work
HighfieldDec, 2021- Nov, 2024
Experience
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Performance Communications
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United Kingdom
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Account Manager
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Nov 2022 - Present
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JCB
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United Kingdom
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Machinery Manufacturing
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700 & Above Employee
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Marketing Communications Specialist
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Jul 2020 - Nov 2022
Marketing Communications for Wheel Loaders, Telescopic Wheel Loaders, Mini Excavators and Heavyline Excavators.Responsible for developing strategy, writing briefs and delivering global marketing communications that support sales targets with measurable results. Collaborating with product specialists to gain an understanding of new machines machines and working alongside the in-house design team, digital marketing team and events team to bring ideas to life and ensure the JCB voice is heard on channels that matter to the customer. Maintaining and developing product content on JCB.com, so that site visitors quickly get the information they need when choosing a machine.Working with regional teams to amplify the marketing message and take it to local markets, creating qualified leads & measuring the impact on the sales ambitions.Supporting the JCB road to zero, driving electric sales and communicating emerging fuel technologies. Show less
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Product Sales Manager
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Jan 2020 - Jul 2020
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Executive Support to the Chief Innovation Officer
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Oct 2018 - Dec 2019
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Learning Management System Technical Specialist
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Jun 2017 - Oct 2018
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JCB
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United Kingdom
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Machinery Manufacturing
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700 & Above Employee
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Undergraduate Engineer
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Sep 2014 - Sep 2015
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Waitrose & Partners
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United Kingdom
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Retail
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700 & Above Employee
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Customer Service Representative
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Sep 2010 - Aug 2012
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Education
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Loughborough University
Design with Engineering Materials MEng, Materials Engineering -
Oxford College of Marketing
Diploma of Education, Digital Marketing -
Southend High School for Boys
High School, A Levels -
Westcliff High School for Girls
High School, GCSEs